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Alfa-Bank and Raketa.Fit: Payment fitness bracelet

Product
Developers: Alfa-Bank Russia, Raketa.Fit
Date of the premiere of the system: 2017/08/03
Branches: Show business, leisure, sport
Technology: Systems of remote banking

The payment fitness bracelet - fitness bracelet serves as means of identification for visit of fitness club and the user of the debit card.

On August 3, 2017 Raketa.Fit company together with Alfa-Bank released the device replacing the bank card of the MasterCard PayPass system and means of identification for access to all clubs of Raketa.Fit network.

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Raketa.Fit developers and Alfa-Bank for the first time managed to write customer information of network of fitness clubs, biometric information on the chip of the bank card and also to integrate it with all internal IT systems of club — from entrance tourniquets to locks and sunbeds. The existing IT solutions for fitness allow to use the data medium as means of payment only in the territory of club. We lift this limit and we give to our client full-fledged means of payment with which he can pay off anywhere. On integration of a fitness bracelet and the bank card at us about 4 months left. Thanks to development the bracelet remained almost weightless and convenient for clients. Its weight is only 7 grams.

Pavel Savitsky, the Chief information officer on network of Raketa.Fit fitness clubs
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The bracelet is steady against temperature drops from +30 to −30, to moisture, water and other mechanical and thermal influences. It maintains visit of a sunbed. The bracelet does not cause allergic reaction.

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The project is interesting that during creation of a bracelet we did not use ready-made solutions and each its part was thought up, made and tested especially for fitness club. In addition to the Raketa.Fit command, Yaroslav Rassadin, the industrial designer, one of creators of the Marussia supercar participated in the project. Such union allowed us to develop the gadget which conveniently sits on a hand, does not become wet in water, is elastic, compact and convenient for sport and at the same time looks stylish. Further we are going to release special series of the bracelets developed together with the famous Russian designers.

Alex Malybayev, brand director of network of Raketa.Fit fitness clubs
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With the help of a bracelet it is possible to pay additional services:

  • individual trainings,
  • paid lessons,
  • sunbed on site.

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In the near future in the gadget also function of the fitness tracker will be implemented. We will be able to fix physical activity of our clients, a dream, to measure their pulse, all this information on an equal basis with financial will be available to our visitors in mobile application that will allow to develop an individual rate of trainings, and to visitors of Raketa.Fit network — to control a status of the health and a purse in the mobile phone. In plans of Raketa.Fit and Alfa-Bank to develop a special bonus offer for clients of network on a line of sports goods and a special power supply for which purchase using our fitness gadget to visitors of network bonuses will be charged.

Tikhon Kosykh, founder of network of Raketa.Fit fitness clubs
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It is possible to use a bracelet as means of payment in points of acceptance of payment of maps of MasterCard with the PayPass function. To pay off, it is enough to bring a bracelet to the terminal. It will be required to enter the PIN code only at the amount of purchase more than 1 thousand rubles. It is possible to check and refill balance of a bracelet in a personal account of Raketa.Fit.

The project with Raketa.Fit network works on a pre-paid system and it will not be required to open the bank account. Clubmen of Raketa.Fit receive bracelets in use free of charge. In case of loss the user will have to pay recovery of a bracelet taking into account repeated registration in the IT system. The bracelet remains the property of fitness club.