Biography
In June 2020, Yulia Koneva left the post of Director of Strategic Marketing and Integrated Communications at VimpelCom and from June 8 entered the position of Director of Brand and Marketing Communications of MegaFon PJSC.
OJSC VimpelCom (Beeline brand) announced in April 2012 the appointment of Yulia Koneva as Director of Marketing Communications and Brand Management.
Yulia Koneva was responsible for the brand promotion strategy in various advertising segments and media channels. Yulia Koneva's responsibility includes developing advertising campaigns for TV and radio, increasing the company's presence on the Internet and social networks, implementing non-traditional projects in the field of sponsorship and BTL. Yulia Koneva was also engaged in interaction with advertising agencies and planning the volume of advertising presence.
From August 2010 to April 2012, Julia headed the Marketing Communications Directorate of Mobile TeleSystems OJSC.
In 2004, Julia came to Wrigley, and two years later took the position of marketing director of the Russian branch of the company.
From 1997 to 2002, Julia worked at Procter & Gamble, then moved to the marketing department of SABMiller.
Yulia Koneva graduated in 1998 from the G.V. Plekhanova Russian Academy of Economics with a degree in Finance and Credit. In parallel, she graduated from the Dutch Business School (Hanzehogeschool Groningen) with a degree in Marketing.
2021: Resignation as Director of Brand and Marketing Communications of MegaFon
On July 7, 2021, MegaFon announced that Yulia Koneva had decided to leave the company.