Raiffeisen Bank connected Ozon to the payment service through SBP

2022: Connection of the crowdsourcing platform Ozon Profit to the payment service via SBP

On January 28, 2022, Raiffeisen Bank announced that it continues to expand the number of customers - Russian companies connected to digital services that allow improving customer experience, reducing the cost of services, increasing speed and technological effectiveness.

Source: riamo.ru

The multi-category marketplace Ozon has become a client of the bank for the service of cash payments through the Quick Payment System (SBP). The service was implemented as part of the Ozon Profit crowdsourcing platform - an exchange of simple tasks related to online sales. For a reward, participants can perform typical tasks - moderate content in seller's merchandise cards, in the future the range of tasks will expand.

Thanks to the connection to the SBP, the self-employed performers of the Ozon Profit platform can receive money from Ozon by phone number in 24/7 mode.

The connection takes place through an open payout API, which allows the company not to install additional hardware and software. Automated phone number payments avoid manual errors, for example, when filling out a large number of details.

The money transfer service allows companies to immediately make payments to individuals and self-employed. The SBP greatly simplifies and accelerates the payment process - you do not need to enter a card number, transfer is carried out by phone number. Money goes to the account instantly, which is profitably different from other types of transfers, where you can expect to be credited several days. Instant reception supports more than 40 banks.

"Digitalization remains the main factor in increasing the company's capitalization, increasing labor productivity and customer loyalty. Offering digital services in demand by the market, we develop various sectors of the economy, stimulate the growth of the quality of services, " commented by Georgy Konnov, head of e-commerce development at Raiffeisen Bank

"The sales base, range and operations of Ozon are growing at a record pace, in such conditions it is important for us to ensure the speed and quality of processes. The daily work of the site involves millions of routine operations, and not everything can be entrusted to machines, many require human intelligence. Therefore, in our opinion, there will be an optimal crowdsourcing model. We expect Ozon Profit performers to help accelerate the moderation of goods and reviews, improve the quality of content, the quality of the work of distribution points and solve many other simple, but important tasks, " commented by Anna Kaleeva, Product Director for Ozon Sellers

2019: Connect to Express Checkout

On October 17, 2019, AK BARS Bank announced that it connected the OZON Internet platform to the Quick Payment System and made the first payment according to the QR code. In the near future, customers of those banks that have implemented the possibility of C2B transfers will be able to instantly pay for purchases on the online site without the need to fill out bank card data.

To pay, the bank will use a dynamic QR code, so that the buyer's computer screen immediately displays the transfer amount and store details. Customers will only need to scan the code using the bank's mobile application in the SBP section. The money will go to the account of the online site within a few seconds.

We see that online stores are interested in developing the service, since it provides an additional tool for paying for online purchases and increases the conversion of transactions. For customers, paying using a QR code will be an even more convenient way to make cashless payments by accelerating the process. SBP will be able to become a full-fledged payment method in retail outlets, including online stores, when leading banks connect to the functionality of C2B operations, commented by Ilnaz Sitdikov, head of acquiring and e-commerce

{{quote 'author = says Nikita Saigutin, Vice President of Digital Financial Services at Ozon'QR Code Payment is best for customers who receive purchases at points of delivery or pay a courier at the time of delivery. We are also actively discussing with colleagues from NSPK and Ak Bars Bank the implementation of the following user scenario - subscriptions: it will be convenient for Internet users who prefer to prepay orders, the number of such customers from Ozon reaches 75-80%. At the moment when both scenarios work, the needs of different categories of online buyers will be 100% covered - which means that the popularization of the SBP will be even more active, }}