MTT has developed a digital assistant for the Institute of International Economic Relations

2022: Digital Assistant Development

On May 12, 2022, MTT JSC announced the development of a digital assistant for the Institute of International Economic Relations (IMES) in Moscow. A voice robot assembled on the VoiceBox platform from MTT will not only automate communications with applicants, but also reduce the cost of the admission committee by 2 times.

IMES decided to entrust the digital assistant from MTT with a routine, but important task of communicating with applicants: a voice robot calls those who left the application and finds out whether it is relevant for him to receive an education, as well as whether he needs a consultation with a specialist of the admission committee. In real time, the digital assistant sends information to the university database and forms a report, helping members of the admissions committee to prioritize further work with applicants.

Like most universities, in the midst of the admission campaign, IMES faces a sharply increased number of applications: if in winter about 1000 applications per month are received by the admission committee, then in the peak summer months this number reaches 15 thousand. At the same time, it is possible to determine whether the one who left the request through the site and other sites is the target applicant only by calling him and asking a number of questions.

According to representatives of the university, the digital assistant from MTT at the peak of the admission campaign replaces up to 6 call center operators and at the same time increases the conversion by 200%.

The big plus of the VoiceBox voice system is the speed of deployment and flexibility of scaling, "commented Ivan Artemyev, MTT Product Director. - Depending on the needs of the organization, the system can automate dialogues with dozens of subscribers, or maybe with thousands. The robot is capable of initiating 300 calls per minute or 18 thousand per hour. The use of a voice assistant will allow the institute to save not only money for staff, but also time to establish contacts with applicants.

Calling applications manually would take weeks from our managers and make those who are really interested in obtaining information as soon as possible and entering our university wait, "commented Daria Yevtushenko, head of the department for promoting educational services and attracting IMES clients. - The robot simultaneously calls 3,000 subscribers a day on five telephone lines and does it not only quickly, but also efficiently: as our statistics show, 70% of subscribers respond positively to the voice assistant. I believe that the digital assistant from MTT is a convenient and highly effective tool for organizations that face seasonal peak loads.

The VoiceBox platform from MTT allows you to assemble a robot depending on the specifics and needs of a particular organization. At the same time, the platform interface is so simple that any specialist can work in it without programming skills. The robot is assembled from ready-made functional units: incoming and outgoing calls, speech recognition and synthesis, interactive menu, logical processing, forwarding, integration with an external database. A voice robot can be integrated with most CRM systems, such as Bitrix 24 or amoCRM, which allows you to quickly generate reports and improve the quality of service.