Internet Search (Global Market)

Internet search

• Yandex.Search
• Search for Mail.ru
• Google Search
• Panguso.com (Chinese Internet search engine)
• Baidu
• Panguso.com (Chinese Internet search engine)
• Satellite Search Portal
• Internet search in Russia

History

2024: Growth of Yandex's share in the global search engines market by 3.1% by traffic volume

As of the end of 2024, Yandex's share in the global search engines market reached 3.1% in terms of traffic. According to this indicator, the Russian service was in second place, beating the Chinese Baidu system with a result of 2.7%. Such data were released on December 9, 2024 by the American company Cloudflare, which provides CDN (content delivery network) services.

If we consider traffic on all platforms, including personal computers running Windows and macOS, as well as mobile gadgets based on Android and iOS, then Google is the undisputed leader: this company in 2024 accounted for 88.5% of search engines traffic in the world. The list of leading industry players along with Yandex and Baidu also included Bing with a result of 2.6% and DuckDuckGo with 0.9%. The total share of all other search engines was 2.2%.

If we consider only devices with Windows operating systems, then Google's share is at 80.1%. In second place in this rating is Bing with 10.4%. Yandex closes the top three, showing a result of 3.9%. The top five also includes Yahoo and DuckDuckGo, which hold 1.9% and 1% of this segment, respectively. All other search engines combined control 2.7% of search traffic on Windows devices.

In Russia, according to Cloudflare estimates, Yandex is in the lead with 65.7%. In second place is Google with a score of 33.4%, and Bing closes the top three with a score of 0.4%.

The study also says that global Internet traffic continues to grow rapidly: at the end of 2024, the increase was recorded at 17.2%. Google has retained the status of the most popular Internet service in general. OpenAI remained the leader in the Generative AI category. ^[1]

2012: Yandex has the fourth place in the world in terms of the number of search queries

The Russian search engine Yandex ranked fourth in the world in terms of the number of processed requests, overtaking the search service of Microsoft and second only to search engines Google, Baidu and Yahoo, reports GigaOm, citing data from the analytical company ComScore.

According to statistics, the Russian search engine overtook its competitor from Microsoft (Bing service, search on the microsoft.com website and others) in November, and in December strengthened its leadership. According to ComScore, in December the number of requests in Yandex amounted to 4.84 billion (2.8% of the world market), and Microsoft - 4.48 billion (2.5% of the world market).

At the same time, as GigaOm notes, Yandex is still inferior to search services from Microsoft in terms of the number of users - 74.4 million against 268.6 million people.

Google remains the world's largest search engine - in December, its users left 114.73 billion requests (65.2%). In second place is the Chinese search engine Baidu - 14.4 billion requests (8.2%), and in third Yahoo with 8.63 billion requests in December (4.9%).

As for Russia, in our country Yandex is the leading search engine, occupying, according to the Liveinternet service, about 60% of the market. In second place is Google with a share of about 26%.

2011: Google, Microsoft and Yahoo join forces in search

In May 2011, the largest search engines in the world - Google, Microsoft Bing and Yahoo - decided to support a single set of schemes (tags of the HTML page markup language). If website developers use it, it will become much easier for search engines to extract structured information from materials and, thus, search the Internet will become more efficient. The schemes are published on the website Schema.org. There are now over 100 different markup tags in the site directory. Tags are provided for many categories of structured data describing events, organizations, places, people, products, reviews, ratings, books and films, and so on.

The first popular project to supply web pages with structured markup was launched at one time by Yahoo, and it was called SearchMonkey, an IDC analyst comments. In 2010, however, Yahoo ended its support. One can only welcome the emergence of a similar new project with the participation of Google and Microsoft, the analyst notes. The use of Schema.org markup methods will allow search engines to present search results in an enriched form, namely, competition is now unfolding in this area.

2009

In 2009, Hitwise released April statistics on the popularity of various search engines among American Internet users. According to the data presented, Google continues to hold the leading position in the list of the largest search engines. This company's market share increased from 67.9% in April 2008 to 72.7% last month.

Google's main competitors in search - Altaba (formerly Yahoo) and Microsoft - have lost ground somewhat. So, if a year ago Altaba (formerly Yahoo) controlled 20.3% of the market, then in April 2009 its share was 16.3%.

Well, Microsoft search services processed 5.7% of requests against 6.3% a year earlier.

The market share of the Ask.com search engine for the year decreased from 4.2 to 4.0%.

The total share of 49 other search engines whose operation in the United States is monitored by Hitwise was 1.36% in April. Hitwise notes that requests of eight or more words grew by 18% over the year. The number of queries containing six and seven words increased by 5 and 8%, respectively. But most often, search engines deal with two words, which account for almost 23% of the total mass of queries.

Global Search Market, July 2009 - July 2008 (ComScore)

2007

In December 2007, according to Net Applications, Google's global share of the web search market was 77.04%, Yahoo 12.46%, MSN 3.33%, Microsoft Live Search 2.57%, AOL 2.12%, Ask 1.38%, AltaVista 0.13%, Excite 0.07%, Lycos 0.02%, All the Web 0.02%.

Interesting facts

• The first product of 1Sboris Nuraliev was a search engine of the same name. This name was invented since no more than 1C (second) was required to obtain the required information.

Notes