Content |
- Main article: Tourism (world market)
- Main article: Economy of Turkey
Chronicle
2024
Tourist flow of Russians to Turkey increased by 6.28% to 6.7 million people
The Ministry of Culture and Tourism of Turkey recorded an increase in the number of trips of Russian citizens to the country by 6.28% to 6.71 million visits in 2024. This is evidenced by the data of the department, published in early February 2025.
According to Association of Tour Operators Russia the data, the structure of the tourist flow has changed significantly compared to 2019. The share Istanbul rose from 10.3% to 29.3%, while the combined share of beach destinations fell to 64.4%.
Antalya Resorts in 2024 accounted for 3.91 million trips of Russians, which is 58.3% of the total tourist flow. The maximum increase in attendance in the region was recorded in May, September and October, which indicates the preference for tourists to travel in the offseason.
The Aegean coast of Turkey was visited by 410.68 thousand Russian tourists, which is 4.8% more than in 2023. The region has seen a redistribution of flow in favor of more affordable destinations - 58% of tourists chose Dalaman instead of the traditionally popular Bodrum.
Istanbul received about 2 million Russian travelers, maintaining the indicators of 2023. A significant part of this flow is due to the use of the city as a transit point for trips to third countries.
In the seasonal structure of trips, there is a shift in peak activity. If in 2023 the maximum visits to Antalya occurred in July, then in 2024 the region visited the largest number of tourists in September.
Other regions of Turkey, including Izmir, Mersin, Adana and Black Sea ports, accounted for about 7% of the total number of trips of Russians. In absolute terms, this is approximately 469.7 thousand visits.
As noted in ATOR, one of the strategies of Russians is to choose relatively cheaper, compared to Bodrum, Fethiye and Olyudeniz (arrival in Dalaman). According to statistics from the province of Mugla, 58% of all Russian tourists in this province (238,254 tourists) arrived in Dalaman in 2024, and only 40% (165,582) arrived in Bodrum. In 2024, the directions showed similar growth dynamics (+ 5.7% and + 5.4%, respectively).
Tourism revenue growth by 8.3% to $61.1 billion
At the end of 2024, tourism revenues Turkey reached $61.1 billion, which is a new record. This is 8.3% more compared to 2023, when the figure was estimated at $56.4 billion. Such data were published on January 31, 2025 by the local Institute of Statistics (Turkstat). A significant contribution to the development of the tourism industry in the country is made. Russia
It is said that in the total revenue, Turkish guests provided revenues in the amount of $60.5 billion. Another approximately $606 million amounted to the costs of passengers on transfer flights. Individual costs of tourists were recorded at $43.9 billion, while package tours brought in $17.4 billion. In 2024, 62.2 million guests arrived in Turkey: this is 9% more compared to 2023, when the number of tourists was estimated at 57.1 million.
The main goal of trips to Turkey in 2024 was travel and entertainment, as well as visiting sports and cultural events: these areas accounted for a total of 64.9% of tourist traffic. Another 21.5% of guests came to the country to meet with relatives and friends, 6.2% - to make purchases, 3% - to solve business issues.
According to the Association of Tour Operators (ATOR), Russia took the first place in terms of the number of arrivals of foreigners to Turkey in 2024 with 6.7 million visits. On the second line is Germany with 6.6 million guests, on the third - Britain with 4.4 million. The top five also included Iran (3.3 million trips) and Bulgaria (2.9 million visits). The volume of Russian tourist flow to Turkey increased in 2024 by 6.28% compared to 2023. Istanbul's share in the Russian tourist flow was 29.3% against 31.5% in 2023. Antalya's annual share rose from 54.8% to 58.3%. The indicator of the Aegean coast (Mugla province), despite the absolute increase in the number of visits from the Russian Federation, slightly decreased - from 6.2% in 2023 to 6.1% in 2024.[2]
2023: Turkey earns record tourism profit of more than $46 billion
The tourism industry in 2023 brought Turkey a record amount of income - more than $46 billion. This is 53.4% higher than the result of a year ago. Such data from the Institute of Statistics of Turkey (TUIK) were published at the end of January 2024.
According to Interfax, citing TUIK materials, personal expenses of tourists in Turkey in 2023 reached $34.47 billion, and another $11.8 billion fell on sales of travel packages.
According to the Turkish Ministry of Culture and Tourism, by the end of 2023, 49,209,180 visits of foreigners were recorded in the country. This is 10.4% more than a year earlier (44,564,395). The leaders in terms of tourist flow to Turkey in 2023 were:
- Russia - 6,313,675 visits in 2023: + 20.7% by 2022 (5,232,611);
- Germany - 6,193,259 visits in 2023: + 9.05% by 2022 (5,679,194);
- Britain - 3,800,922 visits in 2023: + 12.8% by 2022 (3,370,739).
On the fourth and fifth lines are Bulgaria (2,893,092 visits, + 0.4% by 2022, mainly trips with non-tourist purposes) and Iran (2,504,494 visits, + 7.4% by 2022). These TOP-5 countries in 2023 accounted for almost half (44.1%) of the total foreign tourist flow to Turkey. For Russia separately - 12.8%.
According to experts, the tourist flow to Turkey in 2023 has returned to normal. The main increase (compared to 2022) in the number of visitors from Russia to Turkey fell on the first half of the year. As noted by the Association of Tour Operators of Russia, we are talking about recovery after the recession: in 2022, during this period, there were problems with air traffic and a shortage of aircraft, i.e. a low base of comparison.
In 2028, Turkey predicts an increase in tourist flow to 90 million people, and tourism revenues to $100 billion.[3]
2022
Reducing the number of foreign tourists to 50 million people
Turotrazl brought Turkey a record $46 billion thanks to the Russians
Turkish Minister of Culture and Tourism Mehmet Nuri Ersoy said in early February 2023 that in 2022 Turkey's earnings in tourism amounted to a record $46 billion. According to the minister, according to this indicator, Turkey has become the best in the world after the COVID-19 coronavirus pandemic.
According to the Hurriyet newspaper, citing data from the Institute of Statistics of Turkey (TUIK), tourism revenues in Turkey in 2022 increased by 53.4% compared to 2021. Personal expenses of tourists in Turkey amounted to $34.47 billion, and expenses within the framework of tourist packages - more than $11.8 billion.
According to statistics, in the fourth quarter of 2022, tourism revenues increased by 22.2% compared to the same quarter last year and amounted to $11.37 billion. More than 15% of revenues came from foreign travelers. Personal expenses of tourists in the fourth quarter of 2022 amounted to $8.27 billion, and expenses under tourist packages - almost $4 billion.
In 2022, more than 44 million foreign tourists visited Turkey, of which 5.2 million were Russians, follows from the statistics of the country's Ministry of Culture and Tourism.
According to the results of 2022, Russia took second place among countries in terms of tourist flow to Turkey. The share of Russian citizens in the foreign tourist flow is 11.7%.
With a small margin ahead was where Germany 5.67 million tourists came from (share 12.7%). Great Britain took third place (3.37 million and a share of 7.5%). The top 5 also included (Bulgaria 2.8 million) and (Iran 2.3 million).
As Mehmet Nuri Ersoy noted, Turkey has every chance to set a new record in 2023, earning $56 billion in tourism. In addition, Ersoy expressed confidence that by 2028 tourism revenues each year will bring the republic at least $100 billion. The official believes that up to 90 million tourists from different countries will visit Turkey annually.[4]
1 million people visited Turkey for hair transplants
Approximately half of Turkey's $4 billion in medical tourism revenues in 2022 came from hair transplant services. This was announced to the Anadolu agency by the head of the Turkish Health Tourism Association (TÜSATDER) Servet Terziler.
"Taking into account the proceeds from hair transplantation in the amount of $2 billion, we can say that 1 million people arrived in Turkey last year to carry out this procedure," said the head of TÜSATDER in January 2023.
According to him, 2022 was very productive for the health tourism sector, as evidenced by revenues of $4 billion. "Foreign tourists are also showing serious interest in spa tourism. Taking into account income in this area, indicators exceeding $10 billion have been achieved, "Terziler said.
However, hair transplantation is the locomotive of general health care services, the head of the association emphasized.
"Receipts from the dental sector exceeded $500 million, from plastic surgery approached $400 million," the head of the association added.
34.8 million tourists in 9 months
From January to September 2022, Turkey was visited by 34.8 million foreign tourists, Russia in 9 months took second place in terms of tourist flow, and in September - the first.
2018: European countries are expensive for tourists
Notes
| The site content is translated by machine translation software powered by PROMT. The machine-translated articles are not always perfect and may contain errors in vocabulary, syntax or grammar. Read original article If you find inaccuracies or errors in the results of machine translation, please write to editor@tadviser.ru. We will make every effort to correct them as soon as possible. |