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Aktivs
History
2023
Mikhail Bazanov appointed the new head of Mars in Russia
In July 2023, it became known about the appointment of Mikhail Bazanov as the new head of the Russian division. Mars Previously, this post was held by Mahera Batruni. More. here
Search for a buyer for a sauce factory in the Moscow region due to weak sales
In January 2023, the American Mars is looking for buyers for a sauce factory in the Moscow region, which could not provide the desired sales and profit volumes.
2022
Sales growth in Russia to $1.9 billion
Suspension of advertising campaigns in the Russian Federation and Belarus
The American company Mars, specializing in food and animal feed, decided to suspend all its advertising campaigns in the Russian Federation and Belarus, and also temporarily refuses to invest in Russia. This became known on March 10, 2022 from the words of the president of the company Grant Reed on the situation around Ukraine.
Mars, in addition to chocolate bars of the same name, as well as other confectionery products (Bounty bars, Milky Way, Twix, M&M's chocolates, Skittles dragees) also owns Orbit and Wrigley's chewing gum brands and Pedigree, Royal Canin and Sheba[1] pet food brands[2].
2021
Limited supply of Bounty bars due to increased demand and shortage of coconut chips
In October 2021, one of the largest confectionery manufacturers, the American company Mars warned customers about limiting the supply of Bounty bars and sweets. The company explains the situation with increased demand at the beginning of the year and limited supplies of raw materials, as well as a shortage of coconut chips due to crop failure in coconut producing countries.
The Russian structure Mars reported that the inventory of the Bounty assortment in the company's warehouses will fully recover by mid-October. Mars managers do not rule out continuing difficulties with Bounty deliveries until 2022.
Purchase of the veterinary clinic "White fang"
In April 2021, it became known that Mars acquired the White Fang veterinary clinic networks from the oldest in Russia. By this time, it includes three operating medical institutions located in Moscow. Read more here.
2019: Installing mobile online shops in Moscow taxis
On July 16, 2019, taxi aggregator Citymobil, in partnership with startup RideBar and Mars Inc. and PepsiCo, announced the launch of a joint project - the installation of online mobile stores in Moscow taxis. Read more here.