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Soul Machines

Company

Information Technology
Since 2016
Australia
L4 Ferry Building, 99 Quay Street Auckland, 1010 New Zealand


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Content

Soul Machines Ltd. develops digital characters for virtual and augmented reality. The startup was founded by New Zealander Mark Sagar, a two-time Oscar winner for special effects.

History

2024: Launch of realistic digital copies of deceased stars

On March 8, 2024, Soul Machines partnered with Authentic Brands Group to unveil Digital Marilyn, Marilyn Monroe's AI-powered lookalike. Fans are said to be able to have a unique experience of personalised and emotional communication with a celebrity.

Digital Marilyn interacts with fans in real time using advanced natural language processing, deep learning algorithms, and the GPT 3.5 model. The AI-twin accurately imitates the voice and behavior of the American film actress, knows how to joke and conduct a meaningful dialogue. In fact, the new technology allows you to sell realistic digital copies of dead stars.

"Digital Marilyn"

The basis of "Digital Marilyn" is the so-called Biological AI (Biological AI). It mimics the human nervous system, providing realistic emotional responses and dynamic conversations. Additionally, a proprietary feedback system based on the camera and microphone is involved: the double reads the user's emotions and responds to them accordingly. Each interaction session is different: "Digital Marilyn" analyzes the preferences of a specific interlocutor and adapts its answers, contributing to the establishment of personalized communication. In addition, the AI twin is able to generate realistic emotions and reproduce subtle facial expressions, creating a "deeply personal and memorable experience." The average conversation time is 20 minutes.

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Marilyn Monroe remains an out-of-time icon, inspiring generations with her talent, charisma and immortal heritage. We're excited to partner with Soul Machines, whose cutting-edge technology is perfect for bringing Marilyn to life in the age of artificial intelligence, says Dana Carpenter, executive vice president of Authentic Brands Group.[1]
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Notes

Robotics