Creatio

Areas of activity

For 2021, Creatio software products help thousands of companies around the world optimize and accelerate the sales, marketing, service and operational processes of the organization.

The Creatio line of software solutions includes products for building and automating business processes, as well as ready-made CRM systems in different configurations. Creatio products are based on an intelligent low-code platform that allows you to configure software solutions without programming skills.

Business in Russia

Main article: Terrasoft

In March 2022, after the start of a special military operation of the Russian Federation in Ukraine, the company decided to close its office in Russia and left hundreds of its clients without support.

History

2022: Opening an office in Poland

In September 2022, Creatio opened an office in Poland.

2021: Creatio Group Raises $68 Million to Strengthen Global Low-Code Market Position 

The Creatio group of companies , a leading manufacturer of the low-code platform for process management and CRM, which includes  Terrasoft, has raised a minority investment of $68 million to strengthen its leading position in the international low-code market . The lead investor was  Volition Capital, a fund that invests in fast-growing technology companies developing businesses in North and Latin America . The co-investor was Horizon   Capital, a fund with more than 25 years of experience supporting growing companies in Europe. It is important to emphasize that the team, management and strategy of the company, as well as the vision of the products and the willingness to provide exceptional customer experience remain unchanged  .

 The Creatio Group developed without attracting external investment and, through its own resources, achieved rapid growth in the international market. Today, with a team of 600 employees around the world, Creatio is delivering impressive business results. The funds will be aimed at further accelerating expansion in the global market,  strengthening R&D  and the active development of the partner ecosystem in 110 countries of the world .

"We see a future in which everyone can automate business ideas in minutes ,"  said Katerina Kostereva, co-founder and CEO of Creatio. - Now it  is critical for business and IT leaders not to waste time and using technologies to transform their organizations into low-code companies. The investment will help us to realize our vision even faster - to create a world in which any company can easily automate, change and improve its business processes. "

 Creatio's platform and products are highly rated by leading analytics agencies including  Gartner  and Forrester. Creatio solutions are included in five Gartner Magic Quadrants  and seven Forrester Wave reports. In 2019 and 2020 , Creatio is named the leader in two  Gartner Magic Quadrants at once - in the category of Sales Force Automation  and CRM Lead Management solutions. 

Contribution to Market Development 

According to analysts, the volume of the global low-code platform market by 2030 will reach $187 billion. The demand for low-code technology is constantly growing due to the urgent need of organizations for digital transformation of key processes, as well as rethinking ways to interact with customers, partners and employees. The advantages of the Creatio platform and products will continue to hold leadership positions in this area, and investment will become a powerful driver for the development of the low-code market for process management and CRM solutions. 

Responsibility for customer success 

 Creatio technologies help thousands of large and medium-sized companies around the world streamline and accelerate the organization's sales, marketing, service, and operational processes. At the heart is a powerful low-code platform that provides custom tools to automate processes and configure software solutions without programming skills.

 Creatio products allow you to solve the problems of various industries. The focus is 24 industries, including banks financial organizations, production and distribution, oilgas and the  pharmaceutical industry agricultural sector, retail and many others. Companies receive a comprehensive solution to their business problems: training, assistance in starting the system, advice on the optimal use of Creatio technologies and many other services provide exceptional customer experience and high user ratings.  

Focus on partner ecosystem development

Close cooperation with partners is key in the implementation of Creatio's development strategy. The partner program has passed the time test. Today, the partner network has more than 700 organizations around the world, including leading global integrators and consultants such as Tata Consultancy Services, Amdocs,    Virtusa and many others.   Investment in the development of the Creatio ecosystem will strengthen its position in the global market. Among the priorities are comprehensive support for the community of experts who are united around Creatio technologies, as well as the active development of the marketplace of add-ons, connectors and templates that expand the capabilities of the Creatio platform and products.