Developers: | Elsa Optoelectronics Technology (Shenzhen) |
Date of the premiere of the system: | 2024/03/14 |
Technology: | Audiovisual systems, Office equipment |
The main articles are:
2024: Start of sales in Russia
diHouse on March 14, 2024 informed TAdviser about the appearance in its product portfolio of the Chinese company-manufacturer of monitors, computer equipment and components for PC Elsa, with which diHouse entered into an exclusive distribution agreement. The first Elsa products entering the Russian market were the company's new monitors, already available for ordering to partners.
The Russian monitor market at the end of 2023 showed an increase of 19% compared to 2022, unlike the global market, which, according to TrendForce analysts, fell by 7.3%. At the same time, experts expect the growth of the domestic market to continue, and the main reasons are seen: updating devices purchased in the pandemic year; Continued trend towards remote work domestic economic growth requiring more jobs and others.
The Elsa line of monitors for the Russian market includes budget models for home use, office workhorses, as well as affordable gaming monitors.
All models, including base models, are equipped with a matrix with a refresh rate of at least 100 Hz, which provides a smooth and clear image. In addition to HDMI, DisplayPort, Audio out ports for connecting the necessary equipment, the monitors have a Type-C connector that allows you to connect a smartphone to it. All models are compatible with standard VESA wall mounts.
As noted in diHouse, in addition to standard working options, the brand offers models for gamers that are comparable in characteristics to the products of large competitors. For example, the Elsa EA271FX Pro and Elsa EA321GX with a wide diagonal of 27 and 32 inches and an increased refresh rate of 360 and 240 Hz, respectively. The brightness of 300 cd/m ² provides a realistic, clear and detailed image.
At the same time, the Elsa EA321GX model, according to the manufacturer, has a high contrast level of the VA matrix, which is several times higher than that of models with an IPS matrix. The recommended retail prices for the models are 39,590 and 28,890 rubles, respectively.