Kh5 Big Regiment

2025: Launch of the "Big Shelf of Kh5 "

X5 on September 4, 2025 announced the launch of the Big Shelf X5 online platform. Developed in partnership with SME Corporation JSC, the project unites all the company's initiatives for small and medium-sized businesses, which makes it faster and easier to start cooperation with Kh5 and significantly expand the sales of manufacturers. Every year, thanks to work with Kh5, more than 50 suppliers become large producers and leave the SME register, the company expects to increase this figure.

On the website of the Big Shelf Kh5 project, local manufacturers and small companies can familiarize themselves with Kh5 initiatives and tools in the field of SME support and quickly start working with the company.

{{quote 'X5 makes a big bet on working with SMEs and annually launches new projects to help entrepreneurs. As of September 2025, such initiatives include not only assistance and support in establishing sales, but also educational projects, logistics solutions, franchising and much more. We aim to continue to develop existing tools and create new ones, not only increasing the number of small businesses among our partners, but also increasing their share in the turnover. It is important that solutions for SMEs are available in all 75 regions where retail chains and Kh5 businesses are represented, and will help provide affordable and high-quality goods to residents in different parts of the country, - commented Boris Ogarkov, director of interaction with state authorities X5. }}

Among the key initiatives included in the "Big Regiment X5":

• The Agroaggregator project, which unites farmers with small sales volumes. The operator conducts pre-sale preparation of fruits and vegetables and forms centralized supplies to the retail chains Pyaterochka, Perekrestok and Chizhik. Kh5 is already cooperating with 17 aggregators, the total purchase of farm products by the end of 2025 will exceed 80 thousand tons.
• "Farm Island" is a joint project of X5 and "SME Corporation," within which local manufacturers' products are placed in separate zones of shop-in-shop format. X5 has opened 47 "islets" in its stores and plans to continue the development of the project.
• The training program for small entrepreneurs X5 includes the project "Academy of Farmers," in which retail chains share practical and theoretical skills, disassemble the best cases, and development institutions provide information on possible preferences and benefits.
• Agrocontracts is another support format that involves the company's agreement with producers on the future supply of fruits and vegetables to X5 retail chains with crop advance.

Also, experienced entrepreneurs in the retail business can take advantage of the "ABOUT" franchise, which provides for the supply of goods from the assortment matrix of Kh5 retail chains, the absence of lump-sum contributions and royalties, as well as a classification that allows you to choose and order goods from suppliers.