Sberbank Smart Market

Main article: Virtual Assistants (global market)

2022: The ability to create applications for universities based on SmartMarket

On January 25, 2022, Sberbank announced that students at the MISiS National Research Technological University created a universal application template for universities using tools on the SmartMarket platform. This standard solution will allow students or employees of any university to create their own application (smartap), available in mobile applications and devices where there are virtual assistants "Salute." To create a smartap, minimal programming skills are required: you only need to register on the SmartMarket website and use a special application template for universities. More details here.

2021

Ability to create Jivo chat bots on SmartMarket

Jivo users can now create chat bots on SmartMarket, a single access point to all Sber technology platforms. This was reported on December 16, 2021 in Sberbank. More details here.

About 800 smartapes created on the SmartMarket platform

Since the launch of the SmartMarket platform in September 2020, about 800 smartapes have been created on it. This was reported on September 27, 2021 in. Sberbank In addition, users SmartMarket work with - PaaS services,, Platform V cloud services SberCloud models, -/ machine learning- ARVR technologies, services recognitions speech synthesis and SmartSpeech and many others.

The first version of the platform was a set of tools for creating applications (smartapes) for Salyut virtual assistants from Sber. In May 2021, the platform was already presented as an access point to all Sber technologies on the portal developers.sber.ru.

The SmartMarket presents a full range of technologies for creating smartapes developed in SberDevices and published in open source:

• Plasma Design System;
• SmartApp Framework for the development of smartapes on; Python
• Salute JS is a framework for development on JavaScript.

For the convenience of users, free developer tools are assembled on the platform in one package. It includes everything you need to create smartapes and promote them, as well as Platform V services:

• Tools and libraries for creating an abstraction layer over data and a FaaS solution for event-oriented server-free computing
• visual content creation service using Visper visual characters;
• bonuses from the chat platform Jivo cloudy provider and SberCloud services and services.

In order for the process of creating smartapes to be also available to a wide audience, the SmartMarket features zero-code- and low-code-tools - SmartApp Graph and SmartApp Code. With them, skills can be created even by those who have minimal programming experience - or do not have it at all. As of September 2021, about 60% of developers on the SmartMarket use these tools to varying degrees.

Over the past year, Native Apps, Android applications with a graphical interface that work on Sber smart devices, have also been added to the two types of smartapes that exist on SmartMarket, text ChatApp and graphics CanvasApps. Due to integration with the Salute virtual assistants, such applications get voice control, and can also be controlled by gestures, a controller, a tap, and a console. SmartMarket Studio tools allow you to quickly port any finished application written under Android.

In any smartap developer can add monetization. In SmartMarket, this feature is implemented using the SmartPay service - a template solution for adding payments to the application and fiscal. Thanks to it, users can pay for their purchases with a bank card of any bank stored in their profile. About 250 thousand payments were already made a SmartPay later.

In addition, SmartMarket and SmartProfile services became available on the SmartPush by an external developer. SmartProfile facilitates checkout - the customer can quickly and conveniently upload their address and phone number. SmartPush - a service with which you can inform the customer about the status of the order or remind about the entry - for example, in the hairdresser. It allows you to send push notifications from a smartap to the Sber Salute mobile application and to Sber smart devices.

We are grateful to the community of developers who are developing SmartMarket with us. This is a great example of mutually beneficial cooperation - we give them the opportunity to bring their applications to the surface of the Sber ecosystem, and they help us come up with and create new skills for virtual assistants "Salute." I am sure that with the development of SmartMarket as an access point to all Sber technologies, this cooperation with the community will only expand. In addition, SmartMarket is an effective channel for reaching the more than 100 million audience of the Sber ecosystem, so we see a growing interest from individual entrepreneurs and legal entities in creating their own smartapes. This allows them to increase the loyalty of existing customers and find new ones, "said David Rafalovsky, executive vice president of Sberbank, Sbera CTO, head of the Technology block.

Around SmartMarket, a steady and active community of more than 3,000 developers has formed over the year, who receive early access to the new platform functionality and answer community questions in chat.

Run referral program

The company SberDevices June 30, 2021 announced the launch of a referral program for SmartMarket, thanks to which all partners will be able to earn on applications (smartapes) for Salyut virtual assistants. The mechanics of the program are simple - for each given company that published an application with the ability to monetize on SmartMarket, you can get up to 20% of the SberDevices fee for payments inside this application. The program is valid for legal entities and individual entrepreneurs (residents of the Russian Federation).

Salyut's virtual assistants help earn money - even in the short time that has passed after their launch, we already have cases from companies that monetize smartapes. The audience of the Sber ecosystem is more than 100 million people, and SmartMarket helps to open access to it. At the same time, thanks to ready-made tools, payment within applications becomes fast and convenient for both the client and the business. Now, with the help of a referral program, even those companies that do not specialize in IT will be able to develop business and earn money with us, "said Ivan Smirnov, Head of SmartMarket and NLP-Platform, SberDevices

In order to participate in the referral program, you must register and receive a unique partner code. Those whom the referral program participant invites to the SmartMarket will need to enter this code when registering their smartappa. After the invited company publishes its first monetized application and begins to pay in it, the program participant begins to receive part of the commission SberDevices from payments in this application.

SmartMarket - a single access point to all Sber technologies

Sber May 20, 2021 announced the launch of the next version of the platform for creating applications - SmartMarket - on domain developers.sber.ru, which will allow third-party developers to gain full access to a variety of ecosystem technologies and tools. Now SmartMarket is a single point of access to all Sber technologies with a single community of developers in. Services, social networks Telegram PaaS Platform V services, SberCloud technologies, SberDevices models machine learning and much more are available on the platform. In one place are collected: documentation, tools, API and specifications for each service.

Sber gives application developers access to all its technologies through SmartMarket

With the help of technologies and services available on the SmartMarket platform, you can not only create, launch and monetize the cloud application for Sber smart devices and the Salute family of virtual assistants, train the assistant in new skills, but also create a virtual character, connect the speech synthesis and recognition platform to the finished project and not only. At the same time, thanks to the visual element designer, not only advanced developers, but also users who do not speak programming languages ​ ​ can create applications on the SmartMarket platform.

The first version of the SmartMarket was launched by the SberDevices team in September 2020. More than six thousand developers have since joined the work on new products, and 360 + applications have already been published in the catalog. As of May 2021, the SmartMarket platform has become a single development environment from Sber.

The platform works on desktops and mobile browsers and makes it possible to create new products without the need to install or download something: everything is available on the site or through API requests. At the same time, you can create applications for the surface of SberBank Online, whose audience is more than 65 million active users per month.

To start creating applications on the SmartMarket platform, it is enough to register in the office to manage SmartMarket Studio projects by Sber ID or phone number, come up with an application and choose the appropriate type of smartap or skill. You can then use out-of-the-box templates or free development tools.

The platform allows you to create applications with Salute assistants, work with zero and low-code tools, connect payments, manage the sending of notifications, work with user data, connect databases for projects and send applications to publication in the catalog.

At the same time, smartap templates allow you to create a project quickly and easily, because they have already implemented key functions: cards of goods and services, receiving payments and issuing deliveries.

Development Tools

For the convenience of developers, the SmartMarket presents a range of different tools that simplify the work on applications:

• SmartApp Graph - visual zero-code constructor for creating applications without programming;
• SmartApp Code - IDE for application development on JS and DSL, which provides the editor of intents, entities and scripts, as well as access to analytics tools;
• SmartApp Brain - ML technology for determining the meaning of the phrase of the user and managing the answers of the assistant, including ready-to-use ML models;
• SmartApp Framework simplifies and standardizes the process of developing smartapes through a single API and ready-made functions;
• SaluteJS - open-source-framework, which allows you to create scripts of smartapes in the JavaScript language and can be used to create Chat App and Canvas App;
• SmartApp API - the protocol of messaging between the virtual assistant and the smartap over the HTTPS protocol.

SaaS Tools and Services

SaaS services will also appear on the SmartMarket, allowing you to use the software online:

• Smart Push is a service for sending push notifications to smartap users, with which the application can send a push notification to the SberSalute mobile application and to SberBox and SberPortal devices;
• Smart Profile - a service for obtaining knowledge about users of smartapes, through which legal entities and individual entrepreneurs can obtain customer data necessary for the operation of the application scenario (for example, for delivering goods or ordering taxis);
• SmartPay - a service for accepting payments, which will allow legal entities and individual entrepreneurs to make smartap a sales channel.

Database Services and Server-Free Computing

To work with databases and server-free computing, the updated SmartMarket platform offers Platform V services:

• Platform V Dataspace are tools and libraries for creating an abstraction layer over data. Dataspace gives a data access layer based on the client data model. The system stores data in RAM and has all the functionality of the database management system;
• Platform V Functions is a FaaS solution for event-oriented server-free computing for developers creating applications based on serverless architecture. The FaaS platform allows you to solve the problems of allocating computing resources, deploying, scaling, configuring network access and integrating with other platform services.

For SmartMarket developers, there is a smartap upgrade program that allows you to improve the functionality and UX/UI smartapes with the help of SberDevices experts.

Availability of voice skills from Just AI

The company, Just AI a developer of technologies in the field of colloquial, AI on March 15, 2021 announced the launch of a service for creating voice smartapes that will be available in smart devices and, SberPortal SberBox as well as in and. mobile applications SberBank Online Just Sber Salute AI became the first accredited technology partner for SberDevices creating skills voice on SmartMarket - the development, promotion monetizations and application platform for Salyut virtual assistants.

Шаблон:Quote 'author = said Ekaterina Lebedeva, Just AI Partner Program Manager

SmartMarket is a platform that helps businesses gain access to the Sber audience. The monthly audience of Salyut virtual assistants in the first quarter after launch has already reached 2.5 million users, and the potential audience of Sber ecosystem customers is 100 + million.

With the help of voice, Sber's customers can order products, sign up for a hairdresser, transfer money, pay for mobile communications, find out the dollar or stock exchange rate, weather forecast, and also launch games, including the voice game "Word Keeper" from Just AI - there are more and more scenarios for using Salyut virtual assistants every day.

One of the main technological advantages of the SmartMarket platform for business is the convenient acceptance of payments: almost every user of the Salyut assistants has a payment card, and payment acceptance is possible directly in the skill of a virtual assistant. The average check for the first quarter after launch is 200 + rubles.

2020

Add a service myQuiz

WaveAccess December 22, 2020 reported that the interactive service MyQuiz was among the "smart" applications (SmartApps) on the open platform SmartMarket from Sber. More details here.

Open access to the platform to external partners

On September 24, 2020, Sber announced the opening of access to the Smart Market platform for external partners, which will allow both novice businessmen and large companies to teach the Salute family of virtual assistants new skills.

Smart Market will provide business with a free opportunity to independently create skills for Salute, to promote its products and find customers through interaction with the audience of the Sber ecosystem. And those partners who decide to receive income from their services and connect their payment, Sber will add revenue sharing to the program.

To create an application in Smart Market, you do not need to know the programming language, the skill can be easily done using the visual element designer. The option to "write" a skill from scratch is also available and will suit advanced users.

Among the companies that received early access to the Smart Market platform are the Coffeemania restaurant chain and S7 Airlines.

Moreover, Sber plans to encourage authors of smart skills for the Salyut family. Each quarter, the creators of Smart Apps will be able to receive up to rubles 2,500,000 or a grant of 250,000 rubles, which can be allocated for use. cloud services SberCloud

David Rafalovsky, head of the Technologies block, CTO and executive vice president of Sber:

Creating Smart Market, we wanted not only corporations, but also small teams or independent enthusiasts to be able to introduce our users to their services and products. The most original ideas can appear in people with an independent look. We have adapted platform tools for authors with different experiences and skills and believe that the opportunities that open up can radically change how businesses interact with their users every day.

Skills that can be created on the platform are called Smart Apps. They will work regardless of how the client interacts with Salute, whether it is touching the screen, chatting, gestures or. voice The created skill becomes available on all devices where virtual assistant Sber is installed - from Sberbank Online in to, smartphone operating system TVs Honor which will begin to be sold Russia in 2021.

The Smart Market was developed by the SberDevices team together with members of the Sber ecosystem. Thanks to this, the platform takes into account the features of various business models, and Sber's expertise in financial services for various business formats will allow authors of smart applications to manage the revenue from them.