Telphin WhatCRM

Main article: CRM (Customer Relationship Management System)

2024: AmoCRM integration with Avito

Russian provider communication services Telfin"" presented an addition to the WhatCRM line of services - integration AmoCRM with the service "" Avito for communicating with customers directly from. CRM Telfin announced this on June 18, 2024.

Now, using the WhatCRM widget, you can integrate amoCRM not only messengers WhatsApp with and, Telegram but also with the Avito ad service. The combination of solutions allows customers to automate work with Avito and communicate with customers on the site directly from CRM.

Thanks to the integration of services, users have the advantages of working with Avito and corporate CRM: instant lead acquisition, message synchronization, file sharing, working with Salesbot. At the same time, employees can conduct an unlimited number of conversations with customers directly in CRM, discussions in group chats and web messengers. The history of transactions with Avito in CRM is maintained with the preservation of all messages, even those that have been deleted. This allows you to increase the transparency of communication and establish control over the quality of service, and can be useful in resolving disputes.

The Avito ad site is a popular marketplace along with Wildberries, Ozon, Yandex.Market. This is where a large percentage of potential customers in the B2C segment accumulate. Integration of Avito with this CRM allows companies to significantly increase the flow of customers from all cities of the Russian Federation. At the same time, integration with chats and communication within one window directly from CRM allow you not to lose a single appeal and communicate with customers where they are comfortable, "said Konstantin Surnin, WhatCRM Development Manager.

The ready-made amoCRM integration solution with Avito allows you to combine business applications within 10-15 minutes. You can download the integration module in the amoCRM marketplace. The solution is especially important for B2C companies in the areas of real estate, cargo transportation and logistics, marketing, education, services to the population, etc.

2023: Opens access to the free WhatCRM service API to integrate Telegram and WhatsApp with any enterprise business application and CRM system

Russian provider communications solutions Telfin"" announced on March 6, 2023, the opening of access to free API service What CRM for integration Telegram WhatsApp and with any enterprise business application and CRM system.

Illustration: whatcrm.ru/api

WhatCRM service API allows companies to combine messengers with any business system: CRM, ERP, SCM, EAM, ECM, EDI, etc. Thanks to integration, you can send and receive messages, files and pictures in WhatsApp and Telegram, record the history of cooperation and all correspondence with customers, synchronize transactions, check numbers, receive information about contacts, their status and actions.

The integration of instant messengers with corporate applications increases the speed of work of employees and the quality of communication. In particular, the CRM link allows you to automatically distribute and assign applications to personal managers, send mailings through Salesbot, and use case filters. As a result, companies optimize internal business processes, as well as get convenient tools for communication, adapting them to user requests.

The open program interface supports a single set of commands and methods for Telegram and WhatsApp, which significantly increases the speed of developing individual solutions. Companies do not need to write integrations with various business applications from scratch. The WhatCRM API can also be used to strengthen existing code, for example, to quickly deploy innovative services without having to rewrite all the code. commented Konstantin Surnin, WhatCRM Development Manager.

The integration process is carried out by the company independently and on average takes 1 working day. To get the WhatCRM API, just register on the developer's website and apply. You can create integration only using an individual key in the user's personal account. Open source is provided to both private developers and legal entities. If your company is using amoCRM or Bitrix24, you can connect a ready-made WhatCRM integration.

2022: WhatCRM product announced

Russian provider communication services Telfin"" announced on October 26, 2022, the expansion of its portfolio of solutions and offers customers What product, CRM a tool communications WhatsApp using and. Telegram

WhatCRM integrates the capabilities of instant messengers with Bitrix24 and amoCRM systems. The solution allows you to communicate with customers in WhatsApp and Telegram and record this data in CRM. The purchase of this project was a consistent step in the development of a unified communication platform from Telfin, which already includes the Telfin. Office PBX and virtual numbers, video conferencing service, mobile communication with VATS capabilities and SMS messages.

Illustration: Pinterest

Companies adapt to the preferences of customers to conduct communications in various channels: this can be both telephone communication and correspondence in instant messengers. In this case, the entire contact history should be recorded in a single CRM card. It is important not to miss a single detail. Telfin strives to provide its subscribers with communication tools in all channels convenient for them, integrating them with CRM.

The main goal of the project is to optimize communication channels with customers. Often, buyers prefer to solve non-urgent issues through instant messengers. And here, thanks to the WhatCRM solution, it becomes possible to quickly and simply start a dialogue. In this case, the contact automatically enters the CRM system, which ensures the solution of work issues. It is convenient, transparent, it is always possible to see any internal process - what is happening, with whom correspondence is being conducted. In addition, process automation saves significantly. time The program allows you to step by step configure business communication with customers, commented on Telfin's CEO, Maria Tyurina.

According to a recent poll by VTsIOM, WhatsApp and Telegram are the most famous messengers in Russia. WhatsApp is used by 87% of Russians, Telegram - 55%. WhatCRM is a solution that combines the most popular CRM systems with key messengers.

Telfin is also considering expanding the capabilities of WhatCRM and creating an omnichannel communication solution that combines the functions of CRM, instant messengers and virtual telephony. This combination of communication channels allows you to close up to 90% of communications with customers. The omnichannel solution is a natural and natural step in the development of the Telfin product portfolio for the implementation of personalized communication services for the needs of each individual client and the growth of loyalty of their end customers.