BL Group (1C:CRM KORP)

2023: Automation of customer relationship management and sales management based on PP "1C:Enterprise 8. CRM CORP at BL GROUP LLC

About Customer and Project

1C-Rarus automated sales and customer relationship management at BL GROUP MSC. The CRM system is based on the software product 1C:Enterprise 8. CRM CORP. " All activities of the corporation are combined into a full closed loop system in the mode of constant feedback with the consumer.

LLC MSC "BL GROUP" designs, manufactures, supplies equipment, carries out installation and technical support of light systems.

As part of improving the organizational and management structure of the business, the top management of the corporation initiated a project to switch to a modern CRM system. On the recommendation of the 1C-Rarus developer, the flagship solution with the full package of CRM- "1C: Enterprise 8 was chosen as the basis for building a sales and customer relationship management system. CRM CORP. " Version of KORP solution "1C:Enterprise 8. CRM "is focused on large companies and holdings.

It was important for the leading enterprise in the lighting industry to build effective communications both within the corporation and with consumers. "1C:CRM KORP" allows the program to communicate with customers both by phone and by e-mail, through instant messengers and social networks. And although the company's customers are located in different cities of the country, the company's managers promptly receive feedback from consumers and respond to it.

An internal corporate messenger is configured to communicate with colleagues in the program. BL GROUP employees are proud that they managed to build work in the interests of the consumer. From the consumer - scientist - developer of the designer - manufacturer - installer, the company returns to consumers of services: their needs, needs, satisfaction.

The result of automation: combining the geographically disparate directions of the corporation into a full closed loop system in constant feedback mode with the consumer.

The company plans to develop analytical tools "1C:Enterprise 8. CRM CORP. "

Functions

The following functions are automated:

• Customer Relationship Management (CRM)

Maintenance

• The Internet version of ITS and ITS Internet services are used
• Consulting is carried out on methodological issues of working with the 1C program
• Consulting is carried out on technical issues of working with 1C software products
• Preferential support has been issued 1S:ITS

Works performed

The following works were performed:

• Delivery of software products to the customer's office
• Individual training at the customer's office
• Consulting on the choice of software and options for its maintenance
• Initial Settings for Standard/Industry Solution (Program) to Start Accounting
• Selling Selected Products
• Installing Software on Customer Computers