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Project

"Delimobil" was released into the Roblox metaverse

Customers: Delimobil (Carshering Russia)

Moscow; Transport

Contractors: Roblox


Project date: 2023/10  - 2024/04

2024: Car-sharing virtual city launch

PJSC "Carshering Russia," Delimobil brand, May 31, 2024 opened the city with car sharing in. metauniverse Roblox The project aims to teach children the basics of traffic rules and safe driving, as well as familiarize car-sharing themselves with and form a culture of its use. For correct answers in the test, neat and correct driving on the roads of Delimobilsk, players receive promotional codes with discounts on real car sharing trips.

source = Delimobil

The game location is made in the form of a Russian city where you can take a car and try yourself as a driver. Before starting the lease, players need to answer basic traffic rules questions and questions about the rules for using car sharing. Next, riders can freely move by car, perform tasks and missions, following the rules of the road. This is how Delimobil helps players prepare for a real driver's license.

Rule driving and in-game achievements also open up new virtual cars , higher-end experiences for users. A total of five models of popular cars in branded inking from Delimobil Park are available for rent Volkswagen : Polo, Moskvich 3, Geely Coolray, BMW 320i and Atlant Sollers cargo. Cars are identical to real ones not only externally, but also in terms of characteristics, for example, engine sound, acceleration and other parameters.

Шаблон:Quote 'author = said the head of the brand and marketing communications department of Delimobil Elman Koklyaev.