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Avito Work

Product
Developers: Avito.ru (Avito, KEH eCommerce)
Date of the premiere of the system: 2022/08/10
Last Release Date: 2023/06/13
Branches: Internet services

Content

2023

Add Response to Mobile App

The "responses" function has been added to the Avito Work mobile application. The company Avito.ru announced this on June 13, 2023.

For the convenience of employers and job seekers, digital services and job platforms are constantly developing their product. The function allows you to quickly view the contacts of interested candidates and contact them in one click. This functionality is especially relevant for hiring in small and medium-sized businesses.

Using the application, you can learn information about the applicant, contact candidates quickly and conveniently. The results of the conversation with the applicant are recorded in the messenger. For example, it is possible to note that the response is rejected or in processing, as well as immediately see the entire list of interested candidates.

The emerging capabilities of the application are especially relevant for micro and small businesses, when the company does not have a separate HR department, and an employee is needed here and now.

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The trend towards fast employment does not cease to lose relevance. Employers compete for employees, those who speed up their employment processes and are ready to make a good offer in a short time. Candidates are also interested in getting to work as soon as possible. As a link between job seekers and employers, we are constantly improving our product. The ability to watch candidates' 'Responses' at any time on a mobile device allows micro, small and medium-sized businesses to close positions faster. So, the owner of the flower shop will be able to quickly find a florist, and the bakery manager will find the seller in a couple of clicks, "said Artyom Kumpel, managing director of Avito Raby and Avito Services.
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This tool will allow businesses to remain flexible in dealing with human resources management issues. Search, hiring and adaptation of freelance performers thanks to automation systems are faster - you can hire an employee in just a day. According to Avito, 27% of people find work in less than two weeks. On the Avito Job platform, job seekers interested in getting to work quickly note their resume with the "I Can Get Out Tomorrow" badge.

Appearance of detailed company reviews

Avito To work Detailed reviews of companies appeared on. Now the opinions of employees can not only be viewed in the form of assessments on individual parameters, but also read in order to learn in advance about all aspects of working inside and make a confident decision. This was Avito.ru reported by representatives of the company on March 2, 2023.

To make feedback more informative and useful to job seekers, the feedback system has been completely transformed. Thanks to the innovation, users were able to leave not only an assessment, but also a detailed text review of the employer company.

The system operates as follows: Users who have interacted with the employer give a rating and leave a detailed comment. In it, they can describe how the work works, what attitude towards employees, what features and nuances should be paid attention to, etc.

Detailed comments give the candidate the opportunity to draw up an objective opinion about the employer and make an informed decision. For the convenience of analyzing reviews, they can be filtered by novelty or the nature of the assessment. The rating of the enterprise on Avito Work is calculated on the basis of its ratings in reviews, as their arithmetic average. All reviews and ratings are in the employer's profile on the platform, undergo strict moderation and verification by smart algorithms in 24/7 mode. Feedback from employees already has a third of the companies hiring for Avito Work.

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Labour market mostly continues to be market an applicant. This means that people, regardless of scope and experience, have a large selection of employment options and the ability to carefully choose the most suitable ones. For example, at Avito Work, where more than 20.5 million are looking for work every month, person several million offers from employers are presented throughout, to the country including small medium and large businesses. According to observations, candidates analyze feedback on a potential employer at each stage of employment - before responding to a vacancy, before an interview and even after receiving a job offer. And the quality of feedback is one of the determining factors when choosing. This format of assessments of companies on the platform will be a valuable help for users both in active and passive search. Reviews directly affect the reputation of employers and form the basis of a positive HR brand in the eyes of applicants and employees. So, to develop an HR brand, it is worth asking current and former employees to share feedback about the company on online hiring platforms. This will help attract talented personnel who will strengthen the team and help the business develop,
commented Artyom Kumpel, managing director of Avito Rabota.
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When receiving a review with a low rating, it is better to immediately work out a negative comment: explain why this or that situation has developed, and propose solutions. If the employer considers that the review was left incorrectly, he can contact the support service.

2022

Running an interactive simulator to properly compile vacancies

On December 20, 2022, Avito announced that the Avito Work platform was launching an interactive simulator to correctly compile vacancies.

Hiring quickly and efficiently can be challenging. Success depends on many factors, but often begins with a small one - creating a vacancy with a correct description of the working conditions, duties and portrait of the ideal candidate. Interactive simulator Avito Work will teach employers to compile vacancies that will not go unnoticed by suitable applicants.

Anyone can use the free online simulator, for this it is enough to go to a special landing. Users are invited to study the texts of vacancies, fill in semantic omissions in them and analyze common errors. The duration of all exercises is no more than 7 minutes. It is necessary to increase the skill of recruiting on unusual and distracted examples of a burger logician, a ship paramedic, a penguin inverter dealer , dreams and a guide in the field. space tourism Professions are rare, conditions are unusual, but at the same time employees of non-standard areas also have salary duties and work schedules. With the help of the simulator, the user click after click will make effective ads.

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Avito Work is an online platform for recruiting employees in the country. With the help of the company, staff hire more than 1.7 million employers, including small and medium-sized businesses. In the summer of 2022, the company took an important step towards their support, offering to post vacancies on Avito Work for free, and pay only for the responses of candidates. This tariff is a flexible tool. It can be freely managed by regulating the flow of responses and effectively controlling hiring costs. In order for the relevant candidates to immediately fall into the funnel and the benefit from the tariff is maximum, it is important to correctly compose vacancies: indicate the salary, present the company and tell about it, give a detailed description of skills instead of template phrases. All this comes with experience, and the simulator will be a great opportunity to practice,
commented Olga Nehaychik, head of B2B marketing Avito Rabota.
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Limiting the possibility of switching to third-party instant messengers

On September 16, 2022, Avito announced that Avito Work limited the possibility of switching to third-party messengers.

Avito Work

As reported, special platform algorithms are activated whenever you try to send a candidate in Avito's chat a link to an external resource, a phone number in numeric or text form, contacts in WhatsApp, Telegram or the very mention of these messengers.

An exception is provided for large employers, as well as for companies verified by Avito Work. If the employer has a "Company Verified" badge confirming the reliability of the organization, or is among the employers, regularly hiring staff at Avito Work, then he will have the opportunity to further interact with the applicant on external platforms.

If one of the above criteria does not meet, the ability to send a message to the candidate with links to external sites, resources and digital services is blocked. Avito Work functionality meets all needs users in communication with each other, allowing both calling and exchanging messages in the internal messenger.

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Avito Work constantly implements technologies to optimize job search at every stage - from the moment of response to employment. Smart algorithms and attentive moderators in 24/7 mode make sure that the basic safety principles are not violated. We promptly block dubious accounts and ads, archive irrelevant vacancies and resumes, and proactively send hints to our users about how to safely interact with the employer.

told Evgeny Raev, Head of Areas of Job Experience safety and (Trust & Safety) in Avito Work
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Avito Work notes those organizations that have successfully passed a comprehensive security check with the Company Verified brand badge. An employer can get a badge if he has been operating for more than six months, does not have financial and legal risks, and also does not violate the Labor Code of the Russian Federation and Avito's rules at posting vacancies on the platform.

In addition, the service collects feedback from company employees about the compliance of their salaries with those indicated in vacancies, the timeliness of payments, payment for revisions, as well as the presence of fines and contributions. Vacancies of organizations with reviews have a badge "There are opinions about the employer." The ability to filter positions with such feedback helps to make a more confident choice of the future place of work among more than a million vacancies placed on Avito.

Collecting feedback on employers

On August 23, 2022, Avito.ru announced that Avito Rabota's platform had begun collecting feedback on employers.

Avito Work

According to the company, as of August 2022, about 900 thousand current vacancies from all over Russia were posted at Avito Work. Often, with such a large choice, it is not easy for an applicant to decide on the future place of work. Now there will be more confidence in finding and making a final decision - current and former employees of the companies represented at Avito Work will share their opinion on employers.

Evaluation of companies on the Avito platform Work takes place according to five criteria:

  • "Salary as in vacancies,"
  • "Payments without delay,"
  • "Reprocessing is paid,"
  • "No penalties,"
  • "No contributions."

Only users who answer that they have ever worked or work in the company and found work through Avito will be able to assess the organization on these parameters in a special column. Each review is moderated and verified by the platform's smart algorithms.

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We know our audience well and understand what it is guided by when choosing an employer. For them, the reputation and reliability of the company, confidence in the future and the desire to get the best financial conditions are important. However, it can be quite difficult to form an idea of ​ ​ an employer "on the shore." You can now find work with good reviews from company employees at Avito Work. Users will share how work is paid in their organizations and whether the salary corresponds to that indicated in vacancies, and thereby help applicants make a more balanced decision. In turn, employers will receive an additional incentive to behave in good faith with their staff.

narrated by Artyom Kumpel, managing director of Avito Rabota
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After the employer accumulates three or more active reviews, visual "runners" formed on the basis of collected opinions will appear on the platform. You can view reviews on the company page.

A special badge for vacancies "There are opinions about the employer" will hint at the organization's feedback to applicants for Avito Work. Also, applicants will be able to filter the vacancies of companies with reviews and choose the most suitable options among them. A quarter of all vacancies on the platform already have feedback from current and former employees of companies.

A year ago, the service launched a check of the main legal and financial documents of employers and began to assign the Company Verified badge to reliable organizations. In addition, in the summer of 2022, smart algorithms began to hide inactive vacancies from the issuance. The appearance of reviews about companies will be an additional help when choosing a place of work.

Avito Work has launched a tool to manage applicants' responses

In July 2022, Avito Rabota made the publication of all vacancies on the platform free, offering the country's employers to pay only for the real responses of applicants. Following the launch of the updated charging model, the service introduced another convenient free function - the "Candidates" section in the professional office of Avito.Pro. This was announced by Avito on August 10, 2022. Here, employers will be able to effectively track all responses in one place and work with candidates from the first contact until the position closes. "Candidates" is an important element of hiring automation within the framework of the universal trend of integrated digitalization of HR processes.

The "Candidates" tab in Avito's office. Pro on the Avito Work platform is a single place where all the candidates' responses are received - regardless of whether the applicant called or wrote to the employer in a chat. Both recruiters of large companies and representatives of small and medium-sized businesses responsible for hiring will no longer need to constantly monitor notifications and spend time finding the right contacts. Instead, it is enough to open the "Candidates" section and immediately start work. Here you can also see the price for each response to the new tariff.

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The company introduced a model for free placement of vacancies with payment only for live responses from candidates. This is an important step towards supporting Russian entrepreneurs. Avito is used by a variety of employers - from large to microbusiness, and not everyone has the opportunity to use special software for seamless work with applicants. As one of Avito's major platforms, Rabo strives to make recruitment, recruitment, and human resources processes as efficient, transparent, and automated as possible for each company without exception. The Candidates service is a simple and intuitive tool for managing responses. Thanks to it, organizations of any size will be able to view and filter the entire array of responses in one window, move them around the hiring funnel in a convenient and structured format, as well as analyze the funds invested in recruiting,
commented Olga Nehaychik, head of B2B marketing Avito Rabota.
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The Candidates section will be useful for any number of responses. It will help structure their flow and will not allow any applicant response to be missed. Responses can be easily filtered by specific vacancies, period and region of placement, as well as priority information about candidates, including the available channel for communication.

The functionality of the service also allows you to leave comments on responses, change their status, view the card of the selected response and study the details of the applicant from his resume, if any. The free service "Candidates" is already available to all employers who have placed at least one vacancy on Avito Work or paid any tariff on the platform for the 1st half of 2022.

Running a model to monitor the relevance of resumes and vacancies

On August 3, 2022, Avito announced that the Avito Work platform had launched a special tool that will check the relevance of all posted vacancies and resumes - to remove outdated ones and raise active ads in search.

Avito Work

According to the company, on the Avito Rabota platform, which as of August 2022, more than half of Russia's employers (66%) use to search for employees, many open vacancies and resumes of applicants have been published. To make it easier for both employers and candidates to navigate a large amount of information, and the employment process with Avito Work has become more effective, the service launched a special model that will constantly monitor the relevance of all resumes and vacancies on the portal.

{{quote 'author
= comments Evgeny Raev, head of areas of job-seeking experience and Trust & Safety in Avito Work'With the dynamic growth in the number of ads, careful and timely tracking of their relevance is of particular importance. The implemented Avito Work tool will allow make search results cleaner and more relevant.}}

Avito Work's automated model monitors the preservation of the relevance of resumes and vacancies using an internal point system. She analyzes them according to a number of indicative criteria and active actions on the part of applicants and employers, including the age of publication, the frequency of its editing, the presence of complaints from other users, etc. To confirm the status of a potentially inactive announcement, its author receives a call or push notification. Later actual placement checks are raised higher in the search results, and outdated ones are closed with the possibility of unarchiving.

These measures will help to form a more positive user experience both among employers and among employees. Employers will be able to quickly find suitable candidates and close their positions, acquiring only relevant contacts of applicants. In turn, candidates will be less likely to face outdated vacancies.

As of August 2022, the function of updating resumes and vacancies is free for all users of the service. Avito Work is already available in all regions of Russia.

According to Avito for April 2022 at Avito Work:

  • Over 1.6 million employers were registered, including representatives of medium and small businesses.
  • In the Avito section, Work 3.6 million ads - more than 3 million resumes and about 600,000 vacancies.
  • 20 million people view vacancies on Avito every month.