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M.Video-Eldorado: Round-the-clock express delivery of equipment

Product
Developers: M of Video El Dorado
Date of the premiere of the system: 2022/08/05
Last Release Date: 2023/11/13
Branches: Logistics and Distribution,  Trading

2023: Launch of express delivery of large equipment

M.Video-Eldorado Group on November 13, 2023 launched express delivery of large-sized equipment. The service was launched in 10 cities (Moscow, St. Petersburg, Krasnodar, Yekaterinburg, Novosibirsk, Rostov-on-Don, Chelyabinsk, Kazan, Samara and Ufa) and allows customers of M. Video to receive washing and dishwashers, refrigerators and freezers, televisions, heaters, built-in and other equipment in a convenient time interval during the day.

Delivery is carried out by partners retailer - taxi aggregators.

As part of the service, several thousand positions are available from retail stores of M.Video, which can be obtained at a convenient time interval on the day of purchase. It is convenient to order delivery on the retailer's website and application. The cost of the service includes the work of a loader who takes equipment from the store with the driver and lifts it to the buyer's apartment. As part of the pilot project, customers most often ordered washing and dishwashers, split systems, and embedded equipment.

Retail chains M.Video and Eldorado offer customers in more than 300 cities of presence several convenient formats for receiving orders at once: pickup from 15 minutes from a convenient store or PVZ partners, express delivery of small-sized goods within two hours or in a convenient time interval, standard delivery of large-sized goods in a convenient time interval, as well as delivery and installation in one day. Buyers of Moscow and St. Petersburg can receive the necessary goods in 24/7 mode with delivery at night.

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M.Video-Eldorado continues to increase the speed of delivery and offer comfortable and diverse options for obtaining goods. Now we also have an express service available that allows customers to get washing machines, refrigerators or heaters in a short time, for example, faced with an unexpected breakdown of equipment, in need of clean clothes, fresh food or heat. The service will still be in demand among buyers engaged in repair and arrangement, since it allows you to receive the necessary goods as soon as possible. Pickup remains the most popular way to receive goods, while about every fifth order issued in M.Video with delivery buyers receive from two hours with a courier by taxi,
said Dmitry Marykin, Director of Customer Services and Digital Experience at the Retail Network of the Group, M.Video-Eldorado.
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2022: Launch of round-the-clock express delivery service from stores in Moscow and St. Petersburg

M of Video El Dorado On August 5, 2022, the Group announced the launch of a service for round-the-clock express delivery of household appliances electronic engineers and from M.Video stores in and. To Moscow St. Petersburg This format earned in pilot mode on the site and in. mobile application retailer

The service allows you to receive the necessary goods within two hours in 24/7 mode. For example, a slow cooker or kettle for cooking, a smartphone for communication, headphones as a gift, a laptop or a charger for work. The service of late express delivery in the mobile application M.Video is already used by every 20th buyer. The range of goods available for ordering totals tens of thousands of items of small-sized equipment, and the cost of the service at night does not change. Most often, buyers use fast home delivery or work to buy smartphones and accessories, kitchen appliances, vacuum cleaners, headphones, as well as beauty and health products.

Over the past year, the demand for express delivery to M.Video has doubled. Pickup remains the most popular way to receive goods (67% of all orders), while every fifth order issued in M.Video with delivery buyers receive within two hours with a courier by taxi. At the end of 2021, M.Video-Eldorado delivered more than 250 thousand express orders, and in the first six months of this year alone, the volume of shipments has already exceeded 305 thousand.

Retail chains M.Video and Eldorado offer customers from more than 300 cities of presence several formats for receiving orders at once: pickup from 15 minutes from a convenient store or PVZ partners, and express delivery within two hours or at a convenient time interval. In the future, buyers will be able to choose different options for receiving goods within the same order.

The average waiting time for express delivery is about 1.5 hours, the minimum time is 30 minutes. Retailers provide delivery of more than 80% of online orders during the day in 75% of Russian settlements.

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M.Video-Eldorado continues to develop fulfillment in the direction of improving the speed of service and the variability of ways of delivering goods to customers. The launch of round-the-clock order receipt was made possible thanks to an extensive retail network, including the presence of round-the-clock stores, and a special technology stack and platform that OneRetail allows you to make comfortable purchases anywhere. Our digital dark store retail infrastructure allows you to ensure that your order is ready for pickup within 15 minutes or fast delivery. Each store is not only a technology showroom and a place to get specialist advice, but also an extensive warehouse. This service of round-the-clock express delivery allows you to quickly get the necessary equipment, for example, in the event of an unexpected breakdown or the need to find a gift. Since the launch of the round-the-clock delivery service, the average time from creation to receipt of an order has been less than an hour, taking into account the fact that orders are delivered throughout the city up to 30 km from the store,
said Dmitry Marykin, Director of Customer Service and Digital Experience at M.Video-Eldorado Retail Chain.
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