OpenMarket

OpenMarket is private company which provides to the enterprises cloud solutions for exchange of mobile messages, including global one-sided and bilateral SMS, MMS, RCS and short codes, local numbers and free text messages. The headquarters of the company is in Seattle, Washington (USA), with offices in Detroit, London, Sydney, Pune and Guadalajara.

History

2020: Acquisition by Infobip company

On November 18, 2020 it became known that Infobip company, the developer of communication solutions for business, signed the agreement with Amdocs Inc. about acquisition of its subsidiary company OpenMarket for 300 million US dollars. Thanks to this purchase the expected Infobip revenue in 2020 will exceed 1 billion dollars. The transaction will be closed after obtaining permissions of regulating authorities.

The cloud platform of Infobip is used by clients in Russia and worldwide for the organization of work of digital contact center, creation of chat-bots and automation of mailings on the basis of the user behavior. OpenMarket is one of SMS traffic aggregators in the USA and also has strong partnership with Apple. Merger of companies will provide to Infobip more rapid growth and gain of positions in the field of cloud communications. Business Chat Apple will be added to the existing Infobip communication channels, at the same time the platform will be able to process 15 billion messages monthly in more than 190 countries.

This transaction - an important step on our way to exponential growth, – Silvio Cutic, the head of Infobip notes. – In total Infobip and OpenMarket companies have about 10,000 large corporate clients, including the known brands. Now we will be able to satisfy better customer needs in each region thanks to bigger number of direct connections to telecom operators and an expanded portfolio of services for message exchange and solutions SaaS.

The purchase agreement was signed in only three months after closing of an A-round of financing from private investment company One Equity Partners. The Infobip company attracted 200 million dollars and received the status of a unicorn with assessment more than 1 billion dollars.