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TAdviser was 10 years old

18.05.15, 16:47, Msk

On May 18, 2005 the domain www.tadviser.ru was registered. For last years the edition managed to create the unique knowledge base on a subject of corporate informatization in Russia and to pass a way from a small startup to a position of the leader in the size of industry audience.

Initially TAdviser thought as the card of informatization of the enterprises which will allow to obtain information on what systems are used by this or that bank, large corporation or public institution. By today information on IT projects in 19 thousand organizations from 37 industries is collected and processed. The IT passport of each of them contains dates of implementations, information on the solutions, suppliers and people concerning these projects.

Thanks to this data array filters which allow to do selections of implementations on the industries or according to the solution were configured. For example, to understand what ERP systems use in the food industry or what contractor has the greatest experiment on implementation of CRM systems in banks. Sorting these data, analysts of TAdviser began to create rankings of suppliers on number of implementations. Access to this unique information created a core of audience of the portal which annually increases since then.

TAdviser celebrates the 10th growth of years in all directions

At the same time TAdviser began release of reviews on the subjects connected with business applications. Basic data appeared in the form of paid reports, a part of materials is published on the portal in open access. Both of these directions successfully develop and today.

Rich in important events in life of the portal became 2010 when the software platform and design of tadviser.ru was completely updated and also merge to the online encyclopedia ITpedia.ru took place. At consolidation as the basic the wiki-environment format allowing all users to add new articles and to edit the existing materials under fixed control of edition is selected.

The innovation model of processing and information storage completely equaled hopes and the next five years became time of rapid growth of number of readers. The audience grew by 10 times and according to the results of April, 2015 makes 350 thousand people a month.

Together with growth of indicators of the portal interest in it from advertisers increases. For last years hundreds of advertizing campaigns for large international and Russian suppliers of IT are successfully held. Advertizing on TAdviser.ru really differs in high rates of a response of audience as the platform is concentrated on involvement of exclusively target audience.

Also the authority of the edition grows. More and more companies charge to TAdviser holding polls and researches. In this sphere our specialists already implemented many tens of projects.

In 2014 start of the direction connected with content outsourcing took place: development and filling of the websites, preparation of marketing brochures and presentations. The victory in tender of the Government of Moscow on support of the www.investinmoscow.ru portal for the amount of 12.7 million rub, including preparation of content and upgrade of functionality of the website became the largest project in this sphere. According to the results of works the customer confirmed high quality of services of TAdviser in a response signed by the deputy minister.

In the same 2014 in TAdviser the new direction - the organization and holding of conferences started. Actions of EDMS and ECM DAY and BPM DAY went over with success. From the very beginning the edition managed to set a high level on the level of participants of conferences. Thematic days and on other hot topics are planned. The next action - ERP DAY - will take place on May 26.

In the first day of new decade there was a new milestone event - appointment of the new Chief Editor. Alexander Levashov, probably, the best journalist in the field of information technologies in Russia became him.

Tens of the interesting ideas of a command of TAdviser are in implementation phase. We are sure that the potential of the project is still realized only for several percent. And all this only began.

In more detail about TAdviser here