Biography
Nadezhda Bulakh graduated from Moscow State Pedagogical University, Faculty of Foreign Languages.
In 2002, she began her career at the D'Arcy agency as a junior strategist.
In 2003 she came to the advertising agency "Native Speech," to the strategic department.
In 2007, she became one of the ideologists and creator of the analytical agency Oxygen (part of the Leo Burnett Group Russia), which in 2009 successfully headed. Working in Oxygen - trendwatching, tool development, working with experts from the humanities, close cooperation with media agencies included in the group - became the source of Nadezhda's unique qualification as a strategist. Over the years, she worked with such large clients as Mars LLC, The Coca-Cola Company, Gallina Blanca, GlaxoSmithKline, Diageo, Efes, WBD and many others.
On May 22, 2012, the Rodnaya Speech advertising agency announced the appointment of Nadezhda Bulakh as director of strategic planning. Historically, strategic expertise is one of the agency's strengths. Strengthening and developing this competence has become the main task for Nadezhda. Nadezhda Bulakh will work under the leadership of Vladimir Pavlov, managing director of Native Speech.
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