| Developers: | Cinemood |
| Date of the premiere of the system: | 2016 |
| Last Release Date: | 2020/12/09 |
| Branches: | Show business, leisure, sport |
| Technology: | Audiovisions |
Content |
Cinemood is portable wireless mini-movie theater.
The device is executed in the form of a cube with soft corners and works as a multimedia projector, can go in on a palm and show movies, series, animation and photos on any surface: on a bedroom ceiling, on a tent wall, on the closed illuminator in a cabin, on a ceiling of a car or a back of the chair standing ahead.
Cinemood is equipped with the Wi-fi interface that allows to watch broadcastings with Youtube, Youtube Kids and " Yandex.radio ". Built-in sound. The mini-movie theater can be connected to Bluetooth columns or earphones.
2020: The release "TV-Kubika" with a poderzhka of LTE and VR
The Multikubik company announced on December 9, 2020 release of the LTE projector "TV-Kubik" capable to replace the TV, the video game console and the VR headset.
According to the company, "TV-Kubik" became five times brighter, it is equipped 4G/LTE, can submerge in virtual reality and store up to 256 GB of content without additional devices. Innovation leaves in sale in Russia on January 7, 2021, the preorder can already be issued.
"TV-Kubik" it was developed more than three years. High brightness allows to watch content from a projector even in the afternoon. In the first half of 2021 after software updates the "smart" system of the recommendation of content, the voice assistant and video calls on all wall will become available.
As noted in the company, thanks to an extended memory and connection to LTE, the projector gives to the user even more opportunities for viewing content. "TV-Kubik" includes more than 50 applications of partners, such as Megafon. TV ivi Netflix, Disney (USA) and others.
As before, with "TV-Kubikom" it is possible to listen to radio, to do homework, it is safe to watch animated films for sight. Owners updated "TV-Kubika" will be able to browse content online without Wi-Fi and will get access to the world of new impressions in VR games.
 | We do not do the improved options of mini-projectors, their hundreds in the market, our command creates new user scenarios, - Pavel Zhuravlev, the cofounder and the CEO of Multikubik company noted. - Times when families were tied to the TV - in the past. People want to have an opportunity to watch content without restrictions. For 3 years we sold more than 70,000 Cubes and received thousands of positive reviews. Now - a turning point in product life, from the gadget for entertainments it is transformed to the useful solution for all family. Provided "TV-Kubik" and its subsequent updates potentially can take away on themselves several important functions of any screens, smartphones, video game consoles. |  |
On development of a product line for last 4 years the company attracted more than ten million dollars from Internet Initiatives Development Fund, Rossiysko-Belarusian fund venture investments, Far East fund of high technologies and the American investor of SOSV. Also in October, 2020 Cinemood received a credit line in five million dollars from GamesBoost42 company according to the scheme of the innovation factoring of future sales.
Technical characteristics "TV-Kubika":
- has the compact sizes and small weight - the size of 8.5х8.5х8.5 cm and weight of 400 g;
- has brightness in 200 lm that provides high-quality viewing a projection and in the afternoon, and at night;
- duplicates the picture of the smartphone, works with LTE, Wi-Fi, Bluetooth;
- holds a charge till 5 o'clock smooth operation even with LTE (the improved battery);
- it is equipped by the speaker in 4 W, adaptive EQ and an AUX exit;
- allows to watch video 360, to play VR games;
- has previously loaded content and it is compatible to popular services of stream broadcasting, including YouTube, Netflix, Disney +, etc.
- has potential of adaptive intellectual cooling.
2019
Project startup "filmstrips by voices of stars"
On August 22, 2019 the MULTIKUBIK company announced a project startup "filmstrips by voices of stars". CINEMOOD mini-movie theaters will help children to be prepared by academic year: the Russian producer of the portable film projectors "MULTIKUBIK" selected the Soviet filmstrips and sounded them together with the anchorman "In fauna" Nikolay Drozdov, model and conducting "Good night" kids" Oksana Fedorova and also the Russian actor Ivan Okhlobystin.
For August, 2019 on the CINEMOOD OS platform 3 selections of filmstrips based on literary works of A.P. Chekhov, K.G. Paustovsky, V.V. Bianki, Che. Perrault and other authors in a postscoring of the Russian stars appeared. The first performed by Nikolay Drozdov is called to acquaint preschool children with fauna: "Badger nose", "First hunting" and Bausond. The second is sounded by Oksana Fedorova and includes all since the childhood familiar fairy tales "Thumbelina", "Cinderella" and "Little Red Riding Hood". The third collection of filmstrips from Ivan Okhlobystin are fascinating stories Flint, Adventures of Myunkhauzena and Gamelnsky rat catcher.
| | "I remember filmstrips since my early childhood. Then there was neither "Wait a moment", nor "Winnie-the-Pooh" yet, but was Mowgli, for example. It was necessary to twist a tape with the personnel and with signatures to them. But then nobody guessed to make under them a sound substrate, and someone had to read to children who did not know letters yet aloud. And now parents will be able just to turn on to kids, to listen and watch together these filmstrips which once played a huge role in their own understanding of a subject of the environment animal protections and became the first step for acquaintance to masterpieces of the world literature", Nikolay Drozdov, the anchorman "In fauna" noted | |
"MULTIKUBIK" revives tradition of reading filmstrips. The company carefully recovered hundreds of Soviet fairy tales in pictures on which generations of modern parents grew: "Winnie-the-Pooh", "Malysh and Carlson", "Gulliver in the country of Liliputiya", "A cat who walks in itself" and many others. More than one hundred are transferred by specialists of the company to English, in plans - transfer for 5.
| | "Modern children stick out in tablets all the time. They are isolated because of virtual reality and communicate with parents and peers less. And filmstrips are an occasion to spend time together, to strengthen emotional connection. Joint reading and listening of the fairy tale - the whole ritual which is kept in mind. It will be pleasant when they grow up, to tell children how they with the father watched filmstrips. And, the image unlike smartphones and tablets using CINEMOOD can be transferred directly to a ceiling or a wall, and it is not so harmful to eyes and a bearing", 'Ivan Okhlobystin, the Russian actor noted' | |
In 2018 "MULTIKUBIK" together with Clever Masha publishing house released well-loved by children the animated film "Smeshariki" in the form of fairy tales with pictures worldwide. In 2018 on requests of users the MULTIKUBIK company also dubbed a number of filmstrips with the assistance of stage and film actors – Sergey Chonishvili, Wêadysêaw Kopp and Kirill Radtsiga.
| | "It is very important to show to modern children filmstrips because in it there is an educational moment. When the child sees the picture, the imagination actively works for him. He thinks out to himself images, studies actions which are described in the fairy tale. When he sees letters, he learns to write correctly and competently quicker. When you listen to the audiofairy tale, it turns out not so figuratively as when you see the picture and you it is described by a familiar pleasant voice. And unlike animated films, filmstrips calm because there is no loudspeaker another, more slowly, frequent change of the personnel, the child can concentrate entirely on the picture and consider all parts", Oksana Fedorova, model and the leader "Good night" kids noted" | |
As reported in "MULTIKUBIK", all star filmstrips on the CINEMOOD OS platform are provided to users of portable film projectors free of charge since September 1 and until the end of 2019.
| | "We asked to read fairy tales as project participants would tell them to the children and grandsons on summer vacation. Filmstrips sound sincerely, expressively and with soul. Thus, we want to draw attention to unfairly to the forgotten family tradition of reading fairy tales to children. It is very important to transfer to new generation of value by whom parents, grandmothers and grandfathers grew. Therefore we try to update them for modern children: we digitize, we translate into English, we shift animated films in a format of filmstrips and we sound with stars. Filmstrips are a good method to teach to read and acquaint preschool children with characters of classical literature in playful way", 'Darya Mingaliyeva, the marketing director and the co-founder of MULTIKUBIK company noted' | |
Portable film projector of Diakubik
On June 18, 2019 the MULTIKUBIK company announced (CINEMOOD) start of sales of a portable film projector - Diakubik. According to the producer, unlike the previous models, the projector became more available and works on a subscription, providing a wide choice of content in CINEMOOD Cloud cloud.
According to the statement of the producer, Diakubik is a product for mass market. As of June, 2019 the portable film projector with own content platform costs from 9.990 rub to 24.990 rub depending on terms of waiting of the order and the number of the included months of a subscription. Diakubik offers the user convenient access to library of the recovered and dubbed Soviet filmstrips and also a gold collection of Soyuzmultfilm. Diakubik carefully acquaints the child with the digital world and is the modern embodiment of the slide projector from the childhood.
As noted in "MULTIKUBIK", for mezzanine monthly fee to clients CINEMOOD Cloud subscription is available. The modern animated films selected by specialists, lessons of Shadow play for development of small motility are a part of a subscription and online services: "CARTOON" online movie theater ivi, Children's radio and also streaming content with smartphone. Purchase of all content and services with a subscription of CINEMOOD Cloud will cost 990 rub a month. The subscription includes an expanded guarantee which gives the chance of free replacement of a cube for any reason once a year.
| | "We analyzed desires of users and created more convenient and available product. Thanks to a subscription, we avoid a large number of small transactions and the child gets access to all library of entertaining and educational services on the CINEMOOD OS platform at once. To it it is not necessary to ask parents to purchase every time a new animated cartoon or the filmstrip. Diakubik is a fair product for mass market: we suggest the client to pay the minimum price for the terminal and further to pay only if it uses online services", | |
The portable film projector of Diakubik is created on the "economy on-demand" model. She assumes not sales of goods and services, and gaining access to them while it is necessary for the end consumer. For June, 2019, according to MULTIKUBIK company, more than 35 thousand families are owners of portable movie theaters CINEMOOD worldwide.
Start of sales in Eldorado network
On February 20, 2019 Cinemood reported that the retail network Eldorado begins sales of portable movie theaters for all family from the Russian company "MULTIKUBIK" (CINEMOOD) - Kinokubik with ivi with free access to ivi online movie theater for six months and MULTIKUBIK with a subscription for the CARTOON application for one year.
The portable movie theater CINEMOOD is executed in the form of a cube, holds a charge till 5 o'clock and only 300 grams weigh. Projection diagonal depending on distance can reach three meters.
The cost of portable movie theater Kinokubik of ivi in Eldorado till March 10, 2019 will be 32,999 rubles (a discount of 2000 rubles), "MULTIKUBIK" with benefit of 3,000 rubles is available at the price of 26,999 rubles.
| | We continue to work on expansion of the range of network, offering buyers the most interesting new products at the beneficial prices. Portable movie theaters CINEMOOD have high potential as they do not have analogs, they are safe for sight unlike light of touch devices, have big library of a license multimedia content and a number of the training functions. Devices are already available in Eldorado shops. Nikita Tikhvinsky, the area director Digital equipment in the M of Video Eldorado Group
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CINEMOOD - the representative of category of the products "Kids Assistant", the assistant for modern parents in education of the child. The device provides convenient access to an ecosystem of safe entertaining and educational content for all family of CINEMOOD OS. On the digital platform online services function: "CARTOON", ivi, Megafon.TV, " Yandex.music ", Children's radio, YouTube Kids, YouTube, karaoke of Kukutika and others. Also in CINEMOOD the library of carefully recovered Soviet filmstrips, a gold collection of Soyuzmultfilm, modern animation, lullabies and audiofairy tales is preset. Content made by MULTIKUBIK company is available to all users of the device to development of motility in children - lessons of Shadow play.
| | Partnership with federal retail network Eldorado, certainly, is an important step for our company. Cooperation with Eldorado will allow us to expand distribution and to become closer to buyers. We are sure that professional advisors of our partner will help to popularize a product that will allow us to strengthen further the positions as the leading producer of portable projectors. Yanina Urbantayte, director of work with key clients of MULTIKUBIK company
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2018
Film cube of ivi
On August 8, 2018 the MULTIKUBIK company announced creation of a joint product with ivi online movie theater. Compact movie theater 'Kinokubik Ivi' which finds room on a palm and allows to watch favourite films and soap operas even without the Internet.
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Film cube of ivi is provided in bonus corporate bilberry ivi color and equipped with the internal memory in 32 GB, cost includes a subscription to ivi for 6 months. Now before taking the device with itself to the dacha, in a holiday or in an automobile travel, the playlist in the device in one click is enough to download and to watch movies and soap operas in offline mode.
| | At us the idea of expansion of partner integration with MULTIKUBIK company for a long time ripened, their product is as close as possible to our philosophy – convenience and mobility when watching favourite movies and series. By experience of last integration in 'MULTIKUBIK', we highly appreciate the potential of a joint product and we expect high demand from users. We made joint efforts cinema and series is even closer and more available. Irina Grandel, director of business development, partnership and paid model of ivi online movie theater
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The MULTIKUBIK company explains the solution to release a limited series of 'ivi Film cube' the increased demand at parents who want, first of all, to watch film and soap operas, and not just to show animated cartoons to children. Besides, producers promise to create every month own film selections for users of the device from ivi film library.
| | To us requests from users began to arrive numerous, and we decided to expand our offer, having created two products adapted for all age based on CINEMOOD Storyteller. 'MULTIKUBIK' with the included annual subscription for the CARTOON application will suit families with children up to 8 years, and Kinokubik of ivi will be pleasant to families with children is more senior, of 8 years, including, to teenagers. Also it will be estimated by users who have no children yet, but there is desire to watch film in a new interesting format. Dmitry Matrosov, development director of the digital platform of MULTIKUBIK company
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It is possible to issue the preorder of the device on the website кинокубик.рф at the special price of 24,990 rubles. Since October 1, 2018 Kinokubik will be available in retail at the price of 29,990 rubles.
Multikubik WOW movie theater
The Multikubik company, producer of compact movie theaters Cinemood, and Mult TV channel announced on May 24, 2018 release of a joint product — Multikubik WOW movie theater. The solution is created based on Cinemood Storyteller 2.0 and the Cartoon application adapted for its content platform.
As well as Cinemood Storyteller, WOW movie theater represents the wireless, portable device in the form of a cube projecting strimingovy content on any surface however differs in internal contents, design and the price. Multikubik is cheaper than "elder brother" for 5 thousand rubles. The movie theater will be available for sale for the middle of July, and since May 30 the preorder on the website мультикубик.рф is available.
In each Multikubike the Cartoon application with the included annual subscription is installed. 600 series or more than 50 watch of educational and entertaining animated films from the Russian animation studios are already available, and until the end of 2018 the quantity will be increased twice, reported in Multikubika. The Cartoon application was available before on platforms App Store, Google Play and on Android TV.
In addition to Cartoon, on the Multikubika platform such services as ivi.ru, Megafon TV, Yandex are available. Music and others. There is an opportunity to strimit video with YouTube.
| | Mult TV channel — the broadcaster of relevant children's content. They understand the interests of the young audience and also responsibility for quality and security of the video records. We are sure that safe for eyes and mentality of the child the device filled with modern animated films will become a find for each family. Especially pleases that the majority of animated cartoons from Mult is a modern Russian animation. Besides, the Cartoon application is available in 3 languages, so an innovation exit in several foreign markets will become our next step — the CEO of Multikubik Mikhail Bukhovtsev said. | |
| | The target audience of Multikubik and the Cartoon project match therefore the synergy and mutual advantage from cooperation is obvious — we get access to the new channel of monetization, and Multikubik — to audience of Cartoon — Alexander Sablukov, the CEO of 0+Media company which is engaged in complex development of children's projects of Digital television commented on arrangements of the parties. | |
Cinemood LTE и Cinemood White
The Multikubik company at the beginning of January, 2018 provided two models of portable movie theater Cinemood — a prototype of wireless portable movie theater Cinemood LTE and also the localized version for the American Cinemood White market.
Cinemood LTE
Cinemood is beyond Wi-Fi and offline: the Cinemood LTE model is connected to high-speed data transmission through telecom operators. Also features of model are connected with expansion of the list of scenarios of use of portable movie theater when preserving characteristics of the previous version.
Thanks to LTE the possibility of streaming of online content in the country, on the way, appeared in a travel. The atmosphere of modern movie theater is created at the expense of the brightness level increased five times, the picture size (it became 20% more), the improved resolution of the device and an opportunity to watch video 360 °. In addition to preset offline library, 32 gigabytes of free memory are available to the user to a personal collection. Besides, Cinemood LTE understands voice commands.
For production of the Cinemood LTE model the company is going to start a crowdfunding campaign for fund raising on the platform Indiegogo at the end of 2018.
Cinemood White
Also on January 9 the company announced start of official sales of Cinemood White. It is the version of portable movie theater localized for the American market in which exclusively English-speaking content is built. The collection includes 67 license fairy tales and animated films from Disney and also about 120 watch of animated films from popular animation studios, filmstrips, audiofairy tales and lullabies. In addition to offline content, there are online services inside: Netflix YouTube & YouTube Kids online movie theater ivi.
| | We entered the market in essentially other category of devices. We represent not just "iron", the project of a pocket projector, and the concept of portable movie theater Cinemood using which users get access to educational and entertaining content and strimingovy services of our partners. With the next version of a product we expect significant scaling of audience at considerable expansion of scenarios of use and functionality — the director of a product Dmitry Matrosov said. | |
2017
Availability of content of ivi on a subscription
The family portable wireless projector of Cinemood from Multikubik company at the beginning of December, 2017 was replenished with ivi online movie theater. It is the first service in Cinemood implemented on a subscription (SVOD).
The world cinema, series and programs are available to users of the device on ivi+ premium subscription now. She gives access to the expanded directory of content ivi and allows to watch it without advertizing.
The scheme of payment of a subscription ivi + using credentials of users of the Cinemood platform and safe autopayments from the linked bank card is offered to the audience. The free tray-period of a subscription through Cinemood is 2 weeks.
Using wireless portable movie theater Cinemood it is possible to watch movies, animation, series, filmstrips and other content in any place of the planet and on any surface without additional hardware and also to manage remotely — through the application on the smartphone with iOS and Android or with Apple Watch.
| | We have a purpose — to create the qualitative online platform with a wide choice of access to license educational and entertaining content for children and adults. As a result of our joint work with ivi in Cinemood there was this resource, and the device became even more interesting and more convenient for users. Now in Wi-fi network it is possible to subscribe easily directly via the Cinemood interface and to appear at movie theater, being absolutely in any point of Russia, the CIS and Ukraine — Dmitry Matrosov, the director of a product of Multikubik company said. | |
In plans of Multikubik company — broader integration of ivi service at the Cinemood platform in 2018 with a possibility of lease and purchase of content.
Sales in MegaFon
Since October CINEMOOD is on sale in Megafon shops, and each buyer receives as a gift a semi-annual subscription to an online service Megafon.TV, namely - on a packet "Big children's". Using Megafon.TV it is possible to watch hundreds of channels, movies, series, sports broadcastings, news, children's and musical programs. CINEMOOD is connected to Megafon.TV through wifi, the phone number Megafon is necessary for registration. Now the Megafon.TV movie theater can be looked in excellent quality directly on a wall or on a ceiling.
Sales in M.Video
On July 31 the Multikubik company announced start of sales of Cinemood mini-movie theater in shops of retail network of electronics and home appliances of M.Video. The device will be available in 80 shops in Moscow and other regions of the Russian Federation and also on the website mvideo.ru.
The internal memory of Cinemood makes 32 GB. 22 GB are taken away under the children's preloaded content. Offline it is possible to watch the digitized Soviet filmstrips, animated films released at Soyuzmultfilm studio. It is possible to listen to audiofairy tales, classical music (Bach, Beethoven, Mozart), lullabies of the different countries of the world and lessons of Shadow play. 10 GB can be used as the hard drive. Since June for users of Cinemood the online service Megafon.TV functions.
| | Emergence of products of the company in M.Video is a figure of merit. We are glad to leave in a mass segment with assistance of such partner. Especially as moment of an exit to the shelf successful: just Cinemood "matured" and in it Megafon.TV appeared and very soon will begin Ivi work. Evgeny Bortnikov, the director of sales of Multikubik in Russia | |
| | The multicube comes to really large-scale speeds of development by way of transition to a mass segment. Development of the resident Skolkovo will be available in regions, and I believe that the Russian consumer will appreciate simplicity and convenience of work of Cinemood. Sergey Voinov, head IoT, Electronics, Storage systems, processings and data transmissions of an IT cluster of Skolkovo Foundation | |
2016
At the end of 2016 the new version of a flagship product - CINEMOOD Storyteller 2.0 was created
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