Magnit and Yandex launched Delivery by Seller delivery scheme

2024: Delivery by Seller Delivery Scheme Launch

On October 8, 2024, Magnit and Yandex announced the launch of the Delivery by Seller (DBS) delivery scheme, which will operate within the Yandex Food, Deliveri, Yandex Market and Yandex Go services. This will increase the geography of delivery of goods from Magnit and Magnit Cosmetics stores ordered in Yandex applications.

As part of the DBS model, Magnit independently organizes and manages the delivery of goods using its own courier service. DBS will complement the existing delivery scheme from the retailer's stores by Yandex couriers. The Delivery by Seller scheme has already been launched in 30 cities, and in the near future the service is planned to be scaled up to other regions of the country.

Шаблон:Quote 'author = noted Igor Bugaev, Director of the Business Development Department of Magnit.

2022: Using B2B delivery from Delivery Club

Magnet"" Delivery Club and agreed on cooperation in the field of express delivery within the framework of their own service retailer. "" Magnet Delivery Delivery Club will act as logistic an operator, delivering orders by its couriers to mobile application Magnit Delivery users. Magnit announced this on June 29, 2022.

The Magnit Delivery service at the end of June 2022 covers 58 regions and 573 stores of various formats. The total range of goods totals about 20,000 items, mainly customers purchase vegetables, fruits, meat, dairy and other products. Delivery Club became the retail chain's second B2B delivery partner as part of its own app. Also, Magnit in Moscow is developing delivery on its own: orders are processed by the company's own couriers in branded uniforms.

In April 2022, Delivery Club entered the B2B logistics market. The company now provides logistics services to both the market's biggest e-com players and medium and small businesses that require express delivery. Such partners are not placed in the service application - Delivery Club acts exclusively as a logistics operator.

Шаблон:Quote 'author = said Ksenia Pushkarskaya, e-commerce operations director at Magnit retail chain.

Шаблон:Quote 'author = noted Artem Ishonin, Operations Director of Delivery Club.

2021: Launch of express delivery of products in 30 minutes

PJSC "Magnit" on December 15, 2021 announced the launch of express delivery of products in 30 minutes with Delivery Club. By the end of 2021, the service will appear in 9 cities and will cover more than 1,000 stores of the Company. As of December 2021, the delivery service of goods for half an hour from Magnit stores is available to residents of Tyumen, Kursk, Omsk, Bryansk and Tambov. In the near future, Moscow, Voronezh, Samara and Smolensk will be connected, and in 2022 the partners plan to further expand the geography of delivery. Users of the Delivery Club application have access to an assortment of about 5,000 products from Magnit stores.

The companies tested the delivery service in 30 minutes in Tyumen, the pilot showed strong results, after which it was decided to scale the service. There is no minimum order amount, the delivery cost for December 2021 is 99 rubles, and if you make an order for a certain amount (499 rubles in the regions and 699 rubles in Moscow), delivery will be free. If the order is slightly delayed and delivered in longer than 30 minutes, Delivery Club will present a promotional code for the next purchase. All orders are delivered contactless: a courier in a mask and gloves puts packages and departs to a safe distance while the client picks up the order.

Together with partners, we launch delivery in 30 minutes in the highest season, before the New Year, when it is especially important for users to get what they want quickly. We see that express delivery is a segment that is actively growing and developing, and we continue to strengthen our high positions in the regions in terms of offering customers such a service, "said Andrey Lukashevich, member of the board, director of e-commerce at the Magnit retail chain.

We see how popular express delivery of products is becoming - users are increasingly making orders for a specific need or circumstance. We are glad that we are able to effectively combine the strengths of Delivery Club and the Magnit network: reliable delivery in 30 minutes and a large assortment at affordable prices. I am sure that our project will make the service more widespread and will motivate more and more customers to order products online, "said Dmitry Benzoruk, director of delivery from Delivery Club stores.

Earlier, Magnit and Delivery Club launched express delivery from 30 to 45 minutes from more than 2,500 stores of the Company in over 90 cities of Russia. The most popular products among buyers are basic food: vegetables, fruits, as well as fermented milk products, meat and bread.

As of December 2021, the total number of orders within the framework of Magnit's own and partner online commerce services reaches 70 thousand per day. The total turnover of these services in the last week of October 2021 exceeded 1% of Magnit's total revenue.

2020: Launch of delivery service in Moscow

Magnit will launch its own delivery of products from stores by the end of 2020, Deputy General Director, Executive Director of the retailer Florian Jansen said at the opening of Magnit's Digital Office in Skolkovo. The retailer announced this on September 11, 2020. As stated in Jansen's presentation, Magnit will have two types of its own delivery services. The first type is express food delivery, the second is delivery with slightly longer delivery times, designed for larger and regular purchases.

At the end of August 2020, Magnit stepped up development in the foodtech sector: the retailer launched delivery in partnership with the ready-made food delivery service - Delivery Club. The service operates in several districts of Moscow, by the end of 2020 it will appear throughout the capital and in St. Petersburg. In the future, the geography of delivery from Magnit may expand to all cities where Delivery Club has its own delivery (more than 100 settlements in addition to the cities of Moscow and Leningrad regions). Delivery from Magnit Cosmetics will also be launched jointly with partners in 2020. In addition, in September 2020, an online order will be launched in Magnit pharmacies.