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2023: Launch of sales at M.Video-Eldorado
The group M of Video El Dorado has agreed to cooperate with the company ICL and is starting sales of laptops Russian the OSiO brand. The devices are assembled in, in. Tatarstan Innopolis Special Economic Zone Six models from the FocusLine line are already available to customers to choose from. M.Video-Eldorado announced this on December 25, 2023.
At the start of sales retail stores in and online sites M.Video Dorado presented laptops of processor Intel AMD SSD the OSiO FocusLine series with and, IPS-matrix, 8 GB/16 GB RAM, 256 GB/512 GB, with a diagonal of 15.6 ″. In early 2024, OSiO FocusLine laptops with a diagonal of 16.1 ″ will go on sale, as well as OSiO BaseLine all-in-ones with a diagonal of 23.8 ″. The range will later be expanded to several lines of laptops, devices for gamers in various form factors, as well as home PCs and. monitors
Each OSiO product undergoes a testing cycle before packaging and shipping to the customer, the devices are also accompanied by an annual warranty: service centers throughout Russia are available for maintenance and repair, providing quick and high-quality support. ICL is developing its own software that will ensure the installation of the necessary updates and drivers.
OSiO laptops are manufactured at the ICL plant with a capacity of 1 million products per year, located in the Innopolis special economic zone (SEZ). Assembly is carried out on production lines using high-quality materials and equipment. The plant, created with the support of the Industrial Development Fund, launched in 2023 and includes surface installation workshops for printed circuit boards, conveyor lines for assembling finished products, as well as equipment testing areas.
Шаблон:Quote 'author = said Oleg Muravyov, Commercial Director of M.Video-Eldorado Group.
In 2023, M.Video-Eldorado notes increased interest in laptops of Russian brands, expanding the representation and choice in the basic and middle segment. For example, in the third and fourth quarters in the retailer's sales, the share of laptops from domestic companies in quantitative terms exceeded 10%, having tripled compared to the same period last year, as well as doubled compared to the first quarter of this year.
Шаблон:Quote 'author = noted ICL Techno Commercial Director Ildar Vagizov.
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