Charge from Magnit

History

2025: Chain of Stores Launch

The retail chain "Magnet" has launched a new format for ready-made food stores under the brand name "Charge from Magnit." The first ultra-convenience store opened To Moscow in 53 Suschevsky Val, next to the metro in the area of ​ ​ high pedestrian traffic, and is a compact retail space with an area of ​ ​ 100 square meters with a focus on ready-made food, coffee and snacks. This was reported by the press service of Magnit on August 11, 2025.

According to the press service, the company plans to open more than 100 such stores in Moscow and the Moscow region in 2025 in locations with high traffic on the first floors of residential complexes, central streets, near offices and educational institutions.

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Фото: Magnet

Despite the compact area, the store has housed a full kitchen, its own bakery, coffee station and a convenient area for visitors. The hot kitchen cooks more than 40 different dishes, including pizza, hot dogs, hashbrauns and chebureks, and offers the option of heating shawarma and sandwiches from the ready-to-eat shelf.

The store has a self-service area with a ramenovarka for cooking fast food. Its own bakery produces fresh bread and pastries, both sweet and unsweetened, providing customers with their own products.

The drinks line-up includes items rare for traditional "at-home" stores, such as espresso tonic and protein shake. The store assortment is more than 2 thousand items selected to close the key needs of customers.

The product matrix covers ready meals and drinks for snacking with you or eating on site, as well as products and necessary household goods. The shelves contain many new products that are not available in other stores in the chain.^[1]

Notes