GreenBay Technologies

GreenBay Technologies — software developer for data management using algorithms of artificial intelligence and machine learning. The company is founded by honorary professor of the University of Wisconsin-Madison Anhai Doan and his graduate students Yash Govind and Derek Polsen.

History

2020: Informatica purchased GreenBay Technologies

In September, 2020 Informatica announced GreenBay Technologies purchase. Financial and other terms of transaction of the company were preferred to be saved in a secret.

Informatica expects to strengthen due to merger of GreenBay Technologies the opportunities regarding use of machine learning and artificial intelligence for data management.

Practices of GreenBay Technologies will be built in the Informatica CLAIRE AI system. Thanks to this Informatica will expand the opportunities in formation of uniform "gold" records for master data on clients, products, suppliers and master these other domains. New opportunities will allow clients of Informatica to receive more complete and exact vision of the business.

Informatica purchased software developer for data management by means of artificial intelligence of GreenBay Technologies

Thanks to it for clients of corporation data retrieval and gaining access to them will become simpler. It will become more convenient to make effective decisions on the basis of data and to look for in corporate information patterns, useful to business, the press release says.

Also purchase of a startup will allow Informatica to develop more actively the direction of automatic integration of systems with creation of communications between data schemes of systems sources and receivers.

Besides, GreenBay technologies will help to define more effectively the relations between data and to build the card of their interaction, to automatically generate and apply rules of determination of quality on the basis of comparison of data schemes. Besides innovations of a startup will allow to define more precisely sensitive data in all information landscape of the organization.^[1]

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