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YUM! Brands

Company

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YUM! Brands is an American company that develops several fast food chains.
Revenue and Net Profit billions $

Assets

+ Yum Brands

The headquarters of the company is located in Louisville (Kentucky, USA).

Business in Russia

Main article: Yum Brands Russia

Performance indicators

2020: Revenue - $5.59 billion

History

2023: Ransomware virus attack that forced 300 KFC restaurants in Britain to close

In January 2023, the American corporation Yum! Brands, which owns the KFC, Pizza Hut and Taco Bell brands, has been a victim of cybercriminals. The attackers' attack led to the temporary closure of 300 establishments due to the failure of the company's information technology systems and data leakage in Britain for several days.

In Yum! Brands said all stores are open as of January 23, 2023, and the corporation has initiated response protocols to the incident. In addition, an investigation was launched, and federal law enforcement agencies in Britain were notified. The company did not specify which restaurants were affected by the attack.

KFC restaurants are down due to malicious attack
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Immediately after the detection of an extraneous presence, we took all the necessary measures: we turned off a number of IT systems and deployed more advanced monitoring systems. Closer attention to Yum! Brands for cybersecurity, the introduction and use of specialized protection tools aimed at identifying and countering hacker attacks, made it possible to better detect the activity of hackers, as well as significantly reduce the time of their presence in our organization, - says the official statement of Yum! Brands.
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Data Base of customers were stolen from KFC, Yum reported! Brands. It is emphasized that customer information should not have fallen into the hands of intruders. One way or another, ransomware is likely to use compromised information to blackmail Yum! Brands. Under the patronage of Yum! Brands has 53,000 restaurants in 155 countries. Total assets are valued at $5 billion (by January 2023)

KFC said the event would not have a material negative impact on its international catering chain business, operations or financial results.[1]

2022: Investing in Direct Courier Delivery Service

On February 21, 2022, Master Delivery, which develops the Direct courier delivery service, announced the attraction of $6 million in investments for development abroad, as well as for further scaling in the Russian market. Invested in the startup:

1997: Spin-off from PepsiCo into a separate company

It was formed in 1997 under the name Tricon Global Restaurants, Inc. by separating from PepsiCo, which owned the brands KFC, Pizza Hut and Taco Bell. In this regard, the company has a lifetime contract to sell PepsiCo drinks in its restaurants.


Stock price dynamics

Ticker company on the exchange: NYSE:YUM