Tinkoff: Shares of BNPL service

Main article: Installment Services (BNPL) in Russia

2024: Integration with Sigma and ATOL Pay

• IT ATOL integrated own company software SIGMA payment platform ATOL Pay and with BNPL-service "Shares" (buy

now, pay later) from T-Bank. ATOL announced this on July 22, 2024.

Customers can connect the service through ATOL Pay.

BNPL is relatively young for Russia, but already quite in demand method of payment for purchases in equal parts without overpayment. More and more large companies: stores, marketplaces - integrate it into their solutions.

For business, BNPL service is an opportunity to attract and retain more buyers and increase the average check with additional or more expensive items in the cart (average purchase payment check using BNPL- service 81% higher than the average check of a purchase paid with a card, according to the "Shares" study).

Шаблон:Quote 'author = said Alexey Krasnopolsky, director of business units ATOL Online and ATOL.Pay

2023

Integration with Set Retail 10

At the end of 2023, CSI and BNPL-service "Shares," carried out joint integration for cash desks on Set Retail 10. With the help of it, the retailer can quickly connect the service of payment for purchases in parts at the checkout in an offline store. CSI announced this on April 2, 2024. Read more here.

Using the Smart Code Engine Service

BNPL service (buy now pay later) "Shares," launched bank Tinkoff in April 2021, uses recognition technologies. With Smart Engines their help, users mobile application of "Shares" can use the camera phone to read QR codes and pay for goods in parts by bank card directly at the checkout of the store. data Bank card recognition and reading is performed in the video stream in real time and takes less than 1 second.

Scanning QR codes is used at the checkout of the store so that the client can divide the purchase price into parts. In the "Shares" service, the user first pays 25% of its cost, the remaining three quarters - within 6 weeks without commissions and overpayments. Recognizing bank cards avoids manually entering data to pay for purchases with cards of other banks. With repeated purchases through the Shares application, payment takes place almost instantly.

Ultralight Smart Engines neural networks provide high scanning accuracy. Recognition algorithms are resistant to light drop and shooting angle and provide reading QR codes, even if the code is damaged or deviated from the standard. They allow you to extract the card data of the payment system 21, including the MIR system. The recognition time of a bank card on 1 frame takes 0.035 seconds.

Payments using QR codes replace Russians who left the payment market of Western players. By the end of 2023, customers of large Russian banks will make more than 0.5 billion payments using Smart Engines recognition technologies, writes TASS.