Tehnosila

Tehnosila company – one of retail networks of home appliances and electronics. The company is engaged retail and wholesale of all types of electronics and joint products.

History

2017

Tehnosila will be closed finally

According to Kommersant, since August 1 all visitors of the website tehnosila.ru will be automatically transported to Eldorado online store, and club cards of Tehnosila will be replaced with the Eldorado Club cards. On site shops of a brand points of Eldorado and M.Video will appear. Earlier it was reported that Tehnosila will remain in the form of online store.

Also it is reported that a part of the workers dismissed from Tehnosila will be transferred to M.Video or Eldorado, and a part will just lose work. At the moment under a brand Tehnosila works only five shops against 97 at the end of 2016, but also they will be closed prior to the beginning of fall.

Closing reasons

Since the beginning of 2017 Tehnosila received more than 80 claims for the total amount over 400 million rubles. The retailer was ready to pay off a part of accumulated debts at the expense of goods in warehouses, still a part — through a sale of a remaining balance, but it all the same will not be enough to pay all suppliers. "Money Tehnosila will not be able to be calculated with all debts within agreements" — representatives of Tehnosila reported.

Tehnosila will close all offline stores

All sales points of large network of home appliances and electronics will be liquidated till September, 2017, reported the Business St. Petersburg edition in June. From Tehnosila there will be an online store.

The management of Tehnosila already sent to suppliers of the letter that the company does not have enough money to pay all debts for the delivered goods. Representatives of retail network said that they are ready to pay off a part of debts at the expense of the goods which remained in warehouses. The retailer is going to pay one more share with revenue from a sale of a remaining balance. Journalists of the edition note that the company received about 80 claims for the total amount more than 400 million rubles.

In 2015 control over Tehnosila was received by Safmar financial group of family of Gutseriev — Shishkhanov. At the beginning of 2017 the network of home appliances and electronics contained 72 shops and 133 points of issue of goods.

In June, 2017 "Safmar" also agreed about purchase of networks "M.Video" and "Eldorado". With respect thereto owners of financial group decided to translate all existing shops of Tehnosila under brands of Eldorado and M.Video.

2014

Sales 4 quarters

In December, 2014 in connection with high consumer activity of sale of the company made more than 5 billion rubles including VAT, including more than 1.2 billion in online that the Internet of sales of December, 2013 is 2.5 times more in comparison with indicators.

In the 4th quarter 2014 the sales volume of TEHNOSILA network was more than 9.7 billion rubles including VAT and for more than 15% exceeded an indicator of the same period of 2013. Including sales on shops made 7.5 billion rubles including VAT. Sales in online increased more than twice and exceeded 2 billion rubles including VAT. The share of sales through online made 21.5% in the 4th quarter 2014 in comparison with 11.5% of the same period of 2013. Sales growth via the website in general for 2014 made more than 76% in comparison with 2013.

EBITDA margin indicator in the 4th quarter 2014 was 5.3% and exceeded 600 million rubles (unaudited data). Comparable sales of shops (LFL) increased by 23.6% in comparison with the 4th quarter 2013.

Tehnosila and Tekhnoshok integrated

In September, 2014 Tehnosila and Tekhnoshok companies, two networks of retail by electronics and home appliances, announced merge. The joint network which will work under a brand Tehnosila contains 122 shops with the floor space more than 230 thousand sq.m in all Federal districts except for Far East. Annual revenues of the united company at the end of 2013 were about 27 billion rubles.

Under the terms of the transaction of a share in the united company will be distributed between new investors who legally transferred business of networks to the united company. Both parties receive shares in the united company: the current shareholders receive according to 30% (Tekhnoshok) and 70% (Tehnosila) of stocks. Places in Board of Directors of the united company will be distributed as follows: 4 persons will be appointed from outside Tehnosila and 3 persons will be provided from outside Tekhnoshok. Ilya Timchenko is appointed the new CEO of the joint network. The FRR investment company (First Russian Recovery) acted as the organizer of the transaction. Support of the transaction was performed by the international consulting company KPMG.

About 200 million rubles will be invested in reorganization business of processes at the first stage. This budget will be directed to the communication support announcing the beginning of work of the united company in North-West Region, optimization of a logistics system, updating of IT solutions and also implementation of the updated CRM system and the loyalty program of the united company.

1999

Since 1999 in Tehnosila there is own service center of the company which specialists perform warranty and post-warranty service, installation and a software setup. Since 2005 the online store of Tehnosila which covers all cities of Russia where also retail outlets are provided works at the official site of http://www.tehnosila.ru company.