Ventra Ventra

Ventra is a specialized provider that provides a range of services in the field of business process management. Founded in 2002, Alexander Friedland co-founder and member of the board of directors of the company. Mirantis The company provides services in the field outsourcing business processes of management consulting.

Services

The key areas of the company's activities are sales outsourcing, outsourcing of production and logistics services and IT outsourcing. The company operates in all regions of Russia, Kazakhstan and Belarus. Ventra's clients include Russian companies and international corporations. The number of employees employed in the company's projects exceeds 8,000 people.

Ventra Business Departments

History and performance indicators

2022: Raising 700 million rubles from VTB Capital Pre-AyPiO Fund

VTB Capital Pre-AyPiO Fund, a closed mutual investment combined fund, invested 700 million rubles in a service to order the services of temporary personnel of mass professions Ventra Go! from Ventra. This was announced on January 17, 2022 by TAdviser at VTB Capital Investments.

VTB bought a stake in the temporary employment service Ventra Go! for 700 million rubles
Photo: avatars.mds.yandex.net

As specified, this is the fifth company in the portfolio of the fund, where the funds of shareholders are invested. In December 2021, the last additional issue of VTB Capital Pre-AyPiO Fund was held, as a result of which more than 3 billion rubles were raised, while part of the demand remained unsatisfied. The fund is an instrument in the VTB Capital Investments line; as of January 2022, its volume exceeds 6.5 billion rubles. The target yield of the pre-IPO fund may be more than 30% per annum.

Funds received from VTB Capital Pre-AyPiO Fund from Ventra Go! plans to direct further development and optimization of the platform, scaling the service in the regions and improving user experience.

"Our pre-IPO fund is a Russian direct investment fund for retail investors. It allows a wide range of investors to participate in the development of promising companies that have not yet become public and therefore have increased growth potential, "said Vladimir Potapov, chief executive officer of VTB Capital Investments, senior vice president of VTB.

According to him, it is planned to continue to develop a line of funds with a similar mandate, designed for both a retail investor and large Russian and international institutional investors.

"Investment in Ventra Go! fully complies with the mandate of our fund - investments in fast-growing technology companies. For us, this is the first deal in the very interesting segment of HR tech, "said Magomed Askhabov, head of the VTB Capital Investments alternative investment department.

In his opinion, the idea of ​ ​ uberizing the hiring of line staff can greatly change the blue-collar hiring market, as at one time Uber and Yandex changed the taxi market.

I believe that Ventra Go! is not just a high-quality and promising asset, but, above all, highly liquid, since this niche is already arousing the interest of a number of strategic investors who are currently creating entire ecosystems in the field of search and selection of personnel, "added Magomed Askhabov.

For her part, Ekaterina Karabanova, Ventra CEO, called the deal with VTB Capital Investments the result of the first stage of development of the Ventra Go! Platform. According to her, Ventra has a "deep vertical expertise" and an understanding of the personnel market, which, coupled with "digital DNA," allowed her to create Ventra Go!. The application offers opportunities for both performers so.

The support of VTB Capital Investments will enable our service to become even more high-tech and in demand in the fast-growing temporary personnel market and will allow us to take the next step: to evolve from a digital service to a full-scale ecosystem, "concluded Ekaterina Karabanova.

2020: Revenue growth to 8.1 billion rubles

Ventra on June 2, 2021 shared the results of its work for 2020. Thus, according to the results of the reporting year, the group's total revenue amounted to 8,100 million rubles (including VAT), operating profit increased by 27%. The achievement of such indicators was made possible thanks to a change in the business model of the company and the launch of Ventra Go! - a platform for ordering blue collars.

Ventra Go!, which is an end-to-end service, entered the market in November 2020. At the beginning of June, the system already has 12,000 verified and executed performers performing tasks daily for 35 large international and Russian companies. The platform made it possible to change the user experience for both line staff, who were able to withdraw earned funds daily, and for customers receiving turnkey service through a mobile application.

All key areas of the company showed positive dynamics. The consequences pandemics and growth e- commerce required a sharp strengthening in the field of warehouse logistics and process continuity in the work of stores and online sites. Ventra Industrial offered the market tools, ensuring that the need was closed even at the peak of the shortage of warehouse personnel. At the end of 2020, the direction showed an increase financial in indicators by 41%.

Ventra Trade in 2020 relied on the development of merchandising outsourcing. Despite the market challenges, the company surpassed the "pre-endemic" indicators in the direction of outsourcing sales and increased the number of its own retail outlets by more than 22%.

Ventra IT, which traditionally specializes in IT outsourcing, in 2020 noted a large demand for services for the formation of IT teams and development teams, which was the result of accelerating the digitalization processes of most large companies. Revenue growth for IT services exceeded 15%.

"The speed of changes in the external environment and the global digitalization of processes in retail, e-commerce and logistics has forced a rethinking of approaches to doing business. We understood that the B2B market requires a functional solution that guarantees quality and is responsible for the result, and this predetermined the success of the digital platform Ventra Go!. At each stage, we strive to improve the user experience of our customers, contributing to the achievement of ambitious business indicators, "concluded Ekaterina Karabanova, managing partner of Ventra and CEO Ventra Go!.

2019: Revenue growth by 46% to 6.73 billion rubles

On May 28, 2020, Ventra, a company in the region, outsourcing business processes reported on the results of operations in 2019: the company's total revenue grew by 46% and amounted to 6.73 billion rubles compared to the previous reporting period. Throughout the year, Ventra focused on the creation of new and the development of existing complex outsourcing services for the company's customers, with special attention paid to the tasks of implementing project management solutions. At the end of the year, positive dynamics are recorded in all key areas of Ventra's activities.

So, the Ventra Trade division showed revenue growth of 48%, which was facilitated by high industry expertise and its own resource base. At the end of 2019, an expansion of the regional expansion of mono-brand representation was recorded - over 140 outlets in 30 Russian cities were opened and launched. It was also possible to 4 times increase the staff to support the fashion industry during the period of high sales. According to the results of the year, Ventra Trade became a partner for leading Chinese electronics manufacturers such as OPPO Electronics and Huawei. Thanks to dozens of successfully implemented projects in the field of EiBT, positions in the Republic of Belarus and the Republic of Kazakhstan have strengthened. In the format of the franchise, Ventra Trade became a partner of Philip Morris International, opening dozens of sales outlets in different cities of Russia. In partnership with global brands, a number of programs have been implemented to create a comfortable environment for workers with special needs. In connection with the continuous development in 2019, the company's structure expanded - Ventra BTL & Event has become an independent direction.

As a result, Ventra Industrial demonstrated revenue growth of 20.8%. A number of successful projects with new and current clients have been implemented. So, in the III quarter, the School of Drivers of Warehouse Special Equipment was opened. As part of a comprehensive service, personnel are prepared and brought to the customer's warehouse, fully prepared for work in a real warehouse. At the end of 2019, a large-scale project was implemented for the 30th anniversary of the presence McDonald's in Russia - within 24 days, 6 million anniversary coins were copacked and distributed through the customer's network. Work was also launched in the field of warehouse services Leroy Merlin with Russia, , AUCHAN Bork, Maxima Group,, Castorama Viessmann, began to actively collaborate with. Ventra's Yandex. Drive contract with the retail chain "" was expanded - Dixy launched by RC in, Chelyabinsk preparations for the launch of the center in. In the IV Kaliningrad quarter, the pilot for the installation of the Henkel RUS warehouse monitoring system of warehouse equipment was successfully completed, according to the results of which the full implementation of the system in the warehouse and production of the customer started. Thanks to many years of experience and accumulated expertise, the unit can organize all processes in a warehouse of any volume and workload, provide a full range of to outsourcing production services, as well as ensure the timely formation of professional personnel.

Ventra IT showed revenue growth of 25.4%. 2019 confirmed the growing interest of customers in services for the formation of development teams. Thanks to continuous work on the development of solutions in the field of providing IT services and readiness to share with KPI customers to achieve business tasks, the division managed to conclude a number of contracts, including with Sunlight, SOGAZ, Crocs, Chocoladnitsa, Severstal, IBS, Interenergo, X5 Retail Group, Burger King and others. Significantly affected the ability to increase the share of contracts for complex outsourcing a high level of SLA for IT projects of the company - on average, the figure is 96%. In the IT direction, Ventra has been repeatedly mentioned by leading analytical agencies that form lists of the largest Russian companies.

According to the results of 2019, the company has traditionally achieved the greatest indicators in the provision of services for retail. In particular, the share of revenue in retail amounted to 27.9%. In this sector, Ventra customers are Grupo Cortefiel, LC WAIKIKI, Perekrestok, Dixie, a number of large companies specializing in household appliances, electronics, etc. A significant increase in total revenue - 46.8% - falls on the FMCG industry, where the key customers of the company are Henkel RUS, PMI, etc. The financial sector accounts for 10.6% of annual revenue. Here consumers of services - PJSC Sovcombank, Alfa-Bank, etc.

In general, the company managed to significantly expand its presence in current customers and conclude dozens of contracts thanks to the active increase in professional expertise, the introduction and development of digital tools, and the improvement of training programs for project personnel.

In 2019, Ventra actively developed and implemented its own BI system, due to which project implementation services became even more effective. The system is a tool with which you can collect and analyze dozens of different metrics on projects of various directions (in sales, IT, in production and warehouse), as well as monitor HR indicators.

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In 2019, the company won the Crystal Pyramid 2019 Award for its Ventra Portal solution, which is an innovative ecosystem for human resources management and outsource.-- >

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Last year, Ventra was awarded the Caring Employer Prize from the Moscow Chamber of Commerce and Industry. For this title, hundreds of representatives of business, public and industrial organizations who are not indifferent to the life and health of their employees and advocate for the safety of workers fight annually. - >

{{quote 'author = comments Ekaterina Karabanova, managing partner of Ventra.|The development strategy of our company is focused on achieving the business goals of customers, because you can only become a reliable partner by sharing responsibility in the face of market difficulties and challenges. 2019 was another successful rise in the history of the company's development: we seriously increased our financial performance in the face of economic stagnation. The achievements of 2019 are the merit of the entire Ventra team and especially the technological team, thanks to which our innovations are possible. We clearly see that the B2B market is ready for solutions and non-trivial approaches, so we will do everything to surprise our customers already in 2020, }}

2018: Ventra revenue at the end of 2018 increased by 30%

The company's revenue grew by 30% compared to 2017 and amounted to 4.6 billion rubles. In 2018, special attention was paid to the development of comprehensive outsourcing services for customers, the introduction of innovative tools for project management and the conclusion of new agreements with technology partners.

The company showed positive dynamics in all three main areas of activity at once. Revenue for IT outsourcing services (Ventra IT) grew by 29%, for outsourcing of production and logistics functions (VentraIndustrial) - by 10%, but the most significant increase, by 71%, occurred in the direction of outsourcing sales and sales promotion (Ventra Trade).

The largest share of revenue in 2018 falls on services for retail - 36.5%. At the same time, revenue from the provision of services for companies specializing in electronics and household appliances reached 1.1 billion, which is 24.6% of Ventra's total revenue; the share for grocery retail - 10.1%, and the share in fashion-retail amounted to 1.7%. The significant increase in segments electronic engineers and fashion is explained by the active development of services for effective sales management at retail outlets (Ventra Trade). Increasing serious expertise in this area, introducing IT tools for analyzing the work of retail outlets, expanding training programs for project employees in their own Sales Academy - all this allowed to expand the presence in current customers and replenish the portfolio with new contracts.

The sector of producers of consumer goods was also developing. The share in the FMCG industry at the end of the year amounted to 22.8% or 1 billion rubles. The share of services for the IT industry amounted to 10.5%, for large production - 5.2%.

The financial sector accounts for 15.8% of Ventra's total revenue. Ventra IT in 2018 expanded the package of IT outsourcing services, in particular, the company actively developed the direction of data center services. Ventra has also entered into several strategic technology partnerships.

2018 for Ventra was characterized by an increase in the number of requests from customers for comprehensive outsourcing services. Traditionally, particular interest in such solutions is noticeable in the field of providing IT services. In addition, in 2018, Ventra developed and brought to the market comprehensive products for production logistics with a clear KPI for the implementation of production plans and budgets.

For the convenience of the company's customers and in order to increase the efficiency of implementation, Ventra has implemented BI-tools for managing business processes on projects, which reduced data processing time, ensured transparency of the actions of the service provider and provided customers with tools for monitoring all results. The pilot implementation was successfully implemented by Ventra Industrial at the enterprise of one of the major players in the chemical and pharmaceutical industry for timely planning of changes and fixation of control points in production. In the future, the solution was replicated for other projects, including for customers of VentraIT and Ventra Trade.