One-look payment technology became available in Crossroads in 25 regions of Russia

Payment of purchases using facial recognition in Pyaterochka

• Payment of purchases using facial recognition in Pyaterochka

2021

Launch of a pay-per-view service in 150 supermarkets in 25 regions of Russia

On June 15, 2021, the X5 Group retail company announced that it had introduced a look-up payment service in 150 Perekrestok supermarkets in 25 regions of Russia, including St. Petersburg, Krasnodar Territory, Nizhny Novgorod, Sverdlovsk, Tyumen Region and others. Biometric identification at the self-service cash desk is implemented on the basis of X5 developments, as well as project partners - Sber and Visa.

The solution is implemented only on cash desks of self-service its own X5 development. On June 15, the technology of paying with the help biometrics is valid on more than 950 devices, several hundred people use the service daily. The service was launched To Moscow in late March. X5 plans to further connect devices in its retail chains.

Paying with a look takes a few seconds, which is comparable in speed to a regular transaction. bank card In order to use the technology, you must mobile application Sberbank Online select the item "Pay with one look" (in the section "Cards" or "Profile") and specify the card from which the funds will be charged when paying by person. At self-service cash desks installed in X5 stores, after scannings the goods, you need to choose the "Pay with one look" mode, remove the mask for a couple of seconds and look into the camera. No credit card, no smartphone need.

The basic assembly of the device uses a 3D camera Intel with high accuracy recognitions and depth capture, which allows you to easily and quickly read facial features taking into account human growth and changes in appearance. The high resolution of the camera allows you to ensure a high level, safety eliminate hacking and substitution (). data spoofing

The decision to further scale the technology in the regions of presence of X5 will be made after summing up and receiving feedback from customers.

Start paying for purchases by looking at Perekrestok supermarkets

In 52 supermarkets, Perekrestok began to pay for purchases with a look. This was announced by X5 Retail Group on March 10, 2021.

The self-service payment service was launched on the basis of the development of the X5 innovation laboratory and Visionlabs technology with the participation of Sber and Visa. The technology at the time of launch is available only to Sberbank customers.

In order to use the new payment solution, it is necessary in the Sberbank Online mobile application to select the item "One look payment" and specify a card from which funds will be debited when paying by person. At self-service cash desks installed in X5 stores, after scanning the goods, you need to select the "Pay with one look" mode and look into the camera. Neither a bank card nor a smartphone will be needed.

In dozens of supermarkets "Perekrestok" "Pyaterochka" became available payment for purchases with a look

The basic assembly of the device uses a 3D camera with high accuracy of recognition and depth capture, which allows you to easily and quickly read facial features taking into account human growth and changes in appearance. The high resolution of the camera allows you to ensure a high level of security, eliminate hacking and data substitution (spoofing), the retailer said.

By the end of March 2021, 150 Crossroads will work with the service. In April, it will be connected in several stores of the format "at home" of the Pyaterochka network in Moscow.

After summing up the results of the first stage of the pilot and receiving feedback from customers, a decision will be made to scale the technology in all regions of the X5 presence.

According to a Visa study, 70% of Russians plan to pay with the help of a person in the future, said Visa CEO in Russia Mikhail Berner. The payment system is observing the continuously growing popularity of contactless payment methods among Russians, including using biometrics, he added.^[1]

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