Overview "Digitalization of Industry in Russia 2025"

The Russian industry in 2024 completed the stage of initial adaptation and moved to the phase of conscious and systematic digital transformation. If earlier the introduction of domestic solutions was often forced and was a reaction to external pressure, today it is formed as a strategic vector of development aimed at creating full-fledged technological ecosystems. The key driver of this process was not only regulatory coercion, but also a growing understanding of the need for business to ensure technological sustainability and operational sovereignty.

The new TAdviser review, based on expert assessments, analyzes the milestones, system constraints, and new customer priorities.

At the end of 2024, the Russian market for digitalization of industry demonstrated significant progress, due primarily to an active course towards import substitution and the transition to the development of its own domestic IT solutions. This process was supported by government programs and budget funding aimed exclusively at Russian products and new developments.

The share of Russian IT solutions in critical industries - the military-industrial complex (MIC), metallurgy and power - has significantly increased, with an average increase of 20% to 60%, depending on the sector and direction. In the defense industry and power, the share of domestic software has reached and exceeds 60-70%, and in metallurgy the import substitution process continues and will take at least several more years.

The main trend is an increase in the share of Russian software and equipment in critical industries such as metallurgy, power, and oil and gas. Domestic solutions now occupy about 50-70% (previously their share was 30-40%). Digital twins are being actively introduced using predictive analytics to optimize technological and business processes, along with an increase in the number of solutions and developers themselves in this direction, "says Vladislav Turkin, Managing Director of Fundamento of SL Soft (Softline Group of Companies).

The number of projects, areas of implementation and the volume of investments have reached a new level. Domestic developments actively replaced foreign products in various segments: corporate reporting and data analysis, ERP systems, automation, logistics warehouses and sales. It is no less important to note the introduction of production systems MES and APCS domestic sensors and controllers on industrial equipment, solutions for, information security including at critical information infrastructure facilities, - adds a Dmitry Vasiliev senior partner. Digital Economy Leagues

According to Alexander Reut, technical director of Kew Center, the main result of 2024 was the transition from point experimentation to the integrated implementation of domestic digital platforms. The ongoing trend is consolidation of efforts: enterprises began to combine disparate projects into a single digital transformation strategy.

{{quote 'The share of Russian solutions in critical infrastructure industries showed significant growth, approaching 80-90% in some segments. The most notable progress is in

:

• Power: Active transition to domestic SCADA systems and APCS.
  
• Metallurgy: Introduction of Russian MES and predictive analytics systems for quality and energy efficiency management.
  
• Defense industry: Creation of closed technological chains with a full cycle from design (Russian CAD/CAE) to production on domestic software.
  

Successful cases are associated with full-cycle projects. For example, the introduction of digital twins of technological lines at petrochemical enterprises, which made it possible not only to optimize operating modes, but also to conduct virtual tests of new products, significantly reducing the time to market, "added Alexander Reut.}}

There was a strategic shift towards the creation of technological sovereignty, while enterprises realized the current realities and began to actively support domestic vendors to create a backbone for the future, although this transition often took place in conditions of limited budgets due to the high key rate and government funding was directed exclusively to Russian developments.

In the field of heavy and defense industry, experts recorded a noticeable increase in the renewal of the IT equipment fleet. Companies increased production capacity, which entailed the modernization and expansion of the IT infrastructure. At the same time, customers attach special importance to its support and maintenance when choosing a technological partner.

According to Ministry of Digital Development, by 2025, more than 2/3 of the facilities (more than 80%) in the critical information infrastructure of Russian enterprises have been transferred to domestic software. In certain industries, such as power, this figure is even higher and reaches more than 90%. The digital transformation of Russian industrial companies continues to develop actively, and the focus is now on the development of industry IT solutions, the search and creation of a qualified personnel reserve in highly specialized IT areas, - said Stanislav Kotlyarov, head of automated systems development at SATEL.

Software import substitution projects were often implemented in conditions of limited time and resources, which led to the implementation of solutions without a full-fledged study of the architecture and business processes. Enterprises with a relatively simple and standardized production model were able to switch to domestic software faster and at lower costs. Companies with complex chains, a historic "layered" IT landscape, or active post- M&A integration processes have faced protracted migrations and temporary trade-offs. By the end of 2024, most enterprises were able to build the work of basic functions, but integration contours and management analytics still need to be improved, - said Anton Kolosov, commercial director of ROXIT (part of KORUS Consulting Group of Companies).

An important trend was the internal transformation of enterprises, when large companies create their own IT departments and develop custom corporate solutions, reducing dependence on outsiders.

As a result, numerous platforms similar in functionality appeared, which gave rise to a new task for suppliers - commercialization and scaling of these "corporate" solutions. The market is divided into solutions of insource and outsource companies, and here the role of system integrators is noticeably distinguished, which implement partner solutions and thereby affect the formation of a positive product image for the customer, form loyalty, manage user expectations, - comments Mikhail Savinykh, CEO of Simpl Group.

Experts note the growth of industry digital ecosystems and the transition to platform architectures, including in the Data Warehouse and Data Lake segments, which is accompanied by an active translation of data and its management from Western systems, such as SAP, to domestic counterparts. Here, migration mechanisms began to be worked out and pilots were launched to test domestic alternatives. For example, Severstal builds a data warehouse based on Arenadata products, which reflects the general course of vendors and customers to simplify the transition from SAP.

At the same time, the emergence of new architectures, such as Lakehouse, to optimize the cost of storage, forces some companies to postpone the implementation or replacement of Western analytical systems, waiting for relevant cases and confirming the economic effect.

Migration processes are long-term, and many projects have created a basic infrastructure by the end of 2024, but integration and analytics continue to improve.

The infrastructure market has faced problems of immaturity of domestic equipment - Russian servers and network hardware are not yet enough to completely replace foreign counterparts in terms of productivity, which creates difficulties, but at the same time emphasizes the need to develop its own technological sovereignty.

Almost all experts emphasize the transition from pilot projects to scalable initiatives focused on a confirmed economic effect and a real increase in efficiency. Significant progress has been made in the implementation of MES, SCADA, ERP, PLM, industrial safety systems, as well as the use of artificial intelligence and predictive analytics to optimize production and reduce accidents.

Among the most successful and notable cases of digital transformation, experts distinguish projects supervised at the government level as especially significant, for example, the implementation of heavy product lifecycle management systems, as well as industry examples:

• Scaling digital twins at workshop and enterprise level
• introduction of predictive analytics platforms in power and metallurgy;
• use of computer vision for automatic quality control and industrial safety;
• construction of domestic data platforms, as in Nornickel or Severstal;
• mass replacement of SAP ERP with Russian counterparts such as 1C: ERP, Galaktika ERP and Global ERP in major companies, including Gazprom Energoholding, Inter RAO, Rosatom and its divisions.

Significant was the active introduction of domestic PLM, CAD, CAM, CAE and CAPP systems at the enterprises of the machine and automotive industry, as well as in the corporations of USC, UEC and UAC.

The power has implemented projects to digitalize situation centers to track incidents in the Siberian and Far Eastern federal districts, improve operational response efficiency and modernize communication systems, which has significantly improved incident management and security.

{{quote 'If you look at the whole, then the' red zone 'market has already passed, we are at the finish line. That is why the oil and gas industry and metallurgy were persistently recommended to deal with the tasks in the field of import substitution of ERP + class systems. If we talk about real examples of successful digital transformation, attention is drawn to a list of especially significant projects that are personally supervised by the chairman of the government. There are few of them - about two dozen, but each project is extremely important and requires a special approach, since it affects key areas of import substitution, such as heavy product lifecycle management systems, production and design systems.

Despite the fact that the timing of many projects is indeed delayed, it is important to understand that this does not indicate failure. In fact, these projects become important examples of competence and potential, demonstrate the real capabilities of the domestic IT industry, "says Vitaly Danilchuk, Managing Partner of the Power, Industry, Metallurgy, Telecom segment of IBS.}}

In 2024, legislative initiatives also significantly influenced the market: the government obliged key industries to switch to domestic software. Now enterprises are mainly at the stage of pilot projects and experiments. There are few final confirmed successes, but we consider the very fact of transition and adaptation to Russian decisions very positive. But most importantly, companies began to use their own developments, complementing them with the best practices of their foreign counterparts. Over time, it will be possible to build mature competitive solutions on this basis, - said Alexander Ashurkov, head of the MES solutions department of Jet Infosystems.

Industrial companies more often began to introduce predictive analytics systems, as well as machine vision based on artificial intelligence, trying to reduce accidents at enterprises and increase production efficiency.

These technologies, on the one hand, are economical, on the other hand, they increase reliability. Despite the fact that the automation systems market grew by almost half and exceeded 120 billion rubles in 2024, in general, foreign vendors have so far retained their positions in a number of industries, - notes Andrey Steblevsky, Director of Business Development at DCLogic.

Andrey Fedin, head of sales at DataRu Technologies, also highlights the trend towards robotization, the introduction of AI when working with big data and the active use of machine vision in production to assess the quality of products on the conveyor, the state of fields in the agro-industrial complex.

Special attention last year was paid to the development of physical and cybersecurity systems. The growing threat of cyber attacks has spurred a shift to Russian data protection solutions. The market for physical protection against drones (anti-UAVs) is also developing, including software and hardver solutions.

Softline became the leader in the overall rating of the largest IT suppliers in industry. At the end of 2024, its revenue in the corresponding direction increased by 21% and reached 26 billion rubles. The top five also included the companies Jet Infosystems, TerraLink, I-Teco and Satel.

In total, 83 companies are included in the rating. The total revenue of all participants exceeded 115 billion rubles.

In a separate ranking of the largest IT vendors in the industry in 2024, SATEL became the leader. Its revenue from IT projects in industry based on its own solutions increased by 174.8% and reached 5.39 billion rubles. The top five also included the developers VK Tech, Yuztech, InduSoft and Basic Solutions Group of Companies

In total, the rating of the largest IT vendors in the industry collected 32 companies. Their total revenue reached 19 billion rubles.

In 2025, the digital solutions market, especially in industry and business processes, is in a phase of moderate but sustained growth with annual growth in the range of 15-20% and pronounced dynamics in a number of key segments.

The fastest developing and growing technologies artificial intelligence() AI machine learning and (), ML digital twins and predictive analytics, as well as. IIoT cyber security

The effectiveness of AI is manifested in the ability to automatically identify bottlenecks, propose optimization scenarios, offline initiation of improvements and interactive dialogue with business users, which significantly speeds up decision-making and reduces the burden on specialists.

The GPU-based server solutions segment is actively developing to create and train AI models.

The financial indicators of the Russian AI market in industry are still relatively small and account for only a small share of world spending, but experts predict a multiple growth in the next 2-3 years as the pilot stages are completed and the economic effect accumulates.

Speaking about industrial AI, as one of the key technologies of the near future, Nord Clan notes that areas such as process optimization, quality analysis and anomaly detection will develop more and more as ready-made datacets and unified APIs appear.

There is a qualitative leap in the use of large language models (LLM), which significantly change markets and processes, displacing low-skilled tasks and raising the role of architects and senior developers.

Predictive analytics solutions are moving from traditional dashboard building and metric collection to standalone tools powered by real-time enterprise data.

We are seeing a movement from classic analytical solutions to intelligent systems with embedded AI. If a few years ago companies limited themselves to building digital process twins and manual analysis of indicators, today the focus has shifted towards proactive tools that automatically identify bottlenecks in processes, offer optimization scenarios and in some cases initiate improvements without human participation. A separate growth driver is a low login threshold for users. Now the most in demand are AI assistants who make advanced analytics available without long training. This allows the business to quickly implement process analytics and get the effect of automation without spending resources on large-scale training of specialists, - comments Alexander Vilkul, Product Director of VK Process Mining.

According to a study by MWS, in 2024 the share of the entire Russian IT market in the world was 1.3%. The Market Research Future report reports that the global costs of industrial software using AI in the world reached $6.79 billion, which allows us to estimate the costs of Russian enterprises in this category at about $88 million (about 7 billion rubles). This is a relatively modest indicator. It is curious that, according to a study by Smart Ranking, the industrial segment forms approximately 2.3% of the total AI market in Russia, which in 2024 was estimated at 305 billion rubles. In the perspective of 2025-2027, a multiple growth of this indicator can be expected: the stage of pilot projects based on AI is nearing completion, and a tangible economic effect has been accumulated in different industries. The next stage is the massive introduction of AI solutions in industrial production, - said Dmitry Vasiliev, senior partner of the Digital Economy League.

The business invests in solutions that directly streamline processes and influence P & L. In industry, modernization is progressive, while in LLM there is a qualitative jump: this is no longer a private trend, but a factor that reassembles the market. If it was previously assumed that neural networks will replace programmers, now it is obvious: displacement affects mainly low-skilled roles, while architects and senior developers remain the core of setting AI tasks, adds Alexander Chuikin, leading engineer of IoT Softline Solutions (Softline Group of Companies).

Digital twins are moving from pilot projects to replicated solutions. However, experts point to the existing difficulties with the full implementation of digital twins associated with the need for high-quality, reliable data and integration with predictive analytics. In practice, full-fledged digital twins have so far been implemented in a limited way, mainly in large mega-projects, where there is a strategic approach, infrastructure and financing. However, this segment is developing as a key imaging and modeling technology for management and situation centers.

Digital twins are growing at a high rate, but remain projects for large companies with high budgets. There is a trend towards the creation of not full-scale twins, but "digital shadows" - simpler and cheaper models that solve a specific problem (for example, optimizing energy consumption), - says Alexander Reut, technical director of Kew Center.

IIoT is seen as the foundation of digital transformation of industrial enterprises. This technology enables data collection and processing directly at production sites, enabling the creation of real-time remote monitoring, predictive maintenance, and asset management systems.

The IIoT link with Edge Computing is evolving hard for optimal data processing on the ground, which is especially important for manufacturing, extractive industry, agriculture and construction. Experts point out the need to integrate IIoT with private mobile networks (pLTE, 5G), which allows for the independence and reliability of the infrastructure.

Significant attention is also paid to cybersecurity, which is associated with an increase in the number of cyber attacks and increased requirements for organizations of critical information infrastructure. In accordance with this, the demand for domestic protection solutions increased by more than 50%.

Increased focus on building autonomous, isolated information systems, secure private networks and integrated segmentation, traffic monitoring and rapid response tools. An important aspect is the dual influence of AI: on the one hand, it generates new threats, and on the other, it stimulates the development of advanced protective equipment.

The overall state of the IT market is characterized by moderate stagnation or even a slight decline in a number of areas, caused by the growth of insourcing, customer caution and limited readiness of some import-substituted solutions. At the same time, there is a trend in the market of a pragmatic and iterative approach to the introduction of new technologies with pilot projects and an assessment of the economic effect, which helps to reduce risks and increase the scalability of successful projects.

We see a moderate decline in demand, which is directly related to the varying degrees of readiness of import-substituted solutions. Customers today act extremely carefully: almost every implementation goes through a pilot project with a strict check of functionality and applicability in real conditions, - notes Maxim Andrianov, head of the development and implementation directorate of the Jet Infosystems software.

Robotization and automation of processes that increase productivity and safety of personnel, as well as modern solutions in the field of MES, SCADA and DCS, which are important for technological sovereignty and ensuring a closed cycle of production automation, are equally significant. Domestic platforms in this area are a priority for the independence and stability of industrial enterprises.

An important factor in the development of the digital industry is the lack of qualified specialists who are able to work at the junction of IT and production, who have an understanding of technological processes and are able to implement complex solutions, which emphasizes the need to form a new type of professionals - "super-users."

In parallel, a new market for the commercialization of "internal" developments is being formed: companies will continue to pack their own products and offer them to the market, which will create even greater demand for integration and product development services. At the same time, there is a consolidation and a desire for standardization - attempts to reduce fragmentation through hub platforms and uniform integration standards. Automation accelerates under the pressure of a shortage of personnel: robotic warehouses, machine vision, automated lines and the expansion of RPA in auxiliary processes become priority investments, - comments Mikhail Savinykh, CEO of Simpl Group.

Architectural flexibility and modularity of management systems - composite ERP/MES with the possibility of phased modernization - are key for adapting technologies to the needs of specific enterprises and industries. There is no universal set of priority technologies for the whole industry, and the choice depends on individual needs and tasks.

In general, the digitalization of production is accompanied by the formation of an integrated ecosystem of Russian digital products, strengthening regulatory regulation and expanding financial support, which contributes to import substitution and the development of domestic technologies. At the same time, the success of implementation largely depends on a comprehensive combination of incentive measures, the technological readiness of companies and the scaling of already implemented digital projects.

Sanctions and a ban on the use of foreign software at critical information infrastructure facilities have become a powerful factor that has significantly accelerated the digitalization of industry. However, the impact of these measures manifested itself heterogeneously across industries.

The main effect was the stimulation of import substitution and the growth of demand for domestic IT solutions, which was accompanied by an increase in investments, subsidies and budget support programs. The pace of transition to Russian software and technologies is highest in strategically important and public priority sectors, such as fuel and energy complex, nuclear power, chemical industry, financial sector, defense industry and transport. These industries have traditionally worked taking into account sanctions pressure, have significant government funding, a serious level of digital maturity and high criticality of facilities, which requires strict regulation and increased control. The strategic importance of the facilities and the ability to receive support allows them to adapt to new requirements faster and ensure the sustainability of the infrastructure.

Paradoxically, the restrictions acted as a catalyst for deep digitalization. They forced to abandon point purchases of foreign software and move to the system construction of their own digital ecosystem, which in the long term is a more mature approach, says Alexander Reut, technical director of Kew Center.

It is important to understand that sanctions restrictions and legal prohibitions actually created an additional impetus for demand, although at the same time they made the adaptation and replacement process longer and more expensive. It is thanks to this external pressure and prohibitive effect that the market response is formed, new proposals are created and the development of the internal IT community is strengthened, the attractiveness of domestic solutions increases, "says Vitaly Danilchuk, managing partner of the Power, Industry, Metallurgy, Telecom segment of IBS.

{{quote 'For example, in the public sector there is a rapid transition to domestic software, large-scale modernization programs and a high level of execution control. Financial institutions, especially banks with state participation, are actively investing in IT, given the importance of data protection in the current environment. Power and fuel and energy complex are also actively switching to domestic solutions, which is associated with the strategic importance of facilities and the presence of existing developments. In general, digitalization has accelerated in strategically important industries, but in some sectors the process is slower due to technical, financial and personnel restrictions, - comments Sergey Golitsyn, Head of AI T1 (IT Holding T1). }}

At the same time, digitalization is much slower in other key industries. Mechanical engineering and radio electronics show significant difficulties due to the high dependence on imported production control systems. These industries suffer due to the lack of mature and functionally equivalent domestic counterparts, which slows down the transition process.

Industrial companies not only cannot implement many previously popular solutions, but are also forced to abandon those already used in favor of independent counterparts. And analogues do not always meet the requirements of industrialists. It is most difficult to replace production management and product lifecycle management systems, since previously money was already spent on foreign solutions. The use of Russian software requires subsidies from the state, so the industrial sector has shown its growth due to such support, - explains Svetlana Leonova, strategist at SARUS +.

Pharmaceuticals and petrochemicals also experience difficulties associated with the need to comply with high quality and safety standards, as well as unique technological requirements, which complicates the replacement of foreign solutions with Russian ones.

{{quote 'Segments where progress is noticeable are primarily radio electronics and power. Budgets were mobilized here, regulation was simplified, and targeted transition programs were created. Among the laggards are mechanical engineering and petrochemicals. The reasons are simple - a high dependence on imported ERP/PLM systems and the difficulty of replacing equipment with tightly attached software, - adds Alexey Kudinov, Production Director of TerraLink. }}

The ban on the use of foreign software at KII facilities has become a significant factor in accelerating migration, but at the same time has reduced the pace of development of digitalization. The main difficulty was the sharp nature of the changes - the transitions took place without full strategic planning. In those classes of systems where Russian analogues were ready and mature, implementations were faster. In industries with complex technological specifics, the process turned out to be more complicated due to the lack of functionally equivalent solutions and the need for deep refinement of these solutions, - notes Anton Kolosov, Commercial Director of ROXIT (part of KORUS Consulting Group of Companies).

Sanctions pressure and regulatory bans caused not only demand for Russian developments, but also an increase in costs, time for adaptation, as well as more complex strategic planning. Companies strive to minimize the risks of operational failures by maintaining the operability of already implemented systems, which slows down the complete replacement of foreign software. At the same time, the market is gradually forming new proposals, the IT community is developing and the attractiveness of domestic solutions is growing.

The growth of digitalization is also due to the expansion of the list of CII facilities, which increases the responsibility of enterprises and strengthens the motivation for the transition to national technologies. Government support, subsidies and tariff protection measures play an important role in stimulating import substitution, especially in the industrial sector.

One of the most promising engineering industries for Russian import substitution is machine tools. According to the data, Ministry of Industry and Trade RUSSIAN FEDERATION the volume of production of Russian machines has grown significantly over the past two years. The customers are the largest holdings, so the sphere is most attractive for the implementation of IT solutions. Where private capital is present and digital maturity is high (e.g., metallurgy, mining), digitalization efficiency exceeds costs, speeding up processes.

In practice, sanctions often do not give an instant effect: both the Russian authorities and Western copyright holders often turn a blind eye to pirated use of programs. The law banning foreign software has also not yet worked in full force, although there is progress and the trend towards import substitution remains stable and irreversible. It is important to understand that ensuring the life of the country should be based on domestic software products and hardware. At the same time, we must not forget about communication networks: for work via the open Internet, they must be encrypted, and in the case of special objects, they must be built on the basis of specialized channels. Cloud data storage is also required to be located exclusively on the territory of Russia and work under its jurisdiction, - comments Mikhail Bocharov, Deputy General Director for Scientific Work of SiSoft Development JSC (part of SiSoft Group of Companies).

As a result, despite the initial difficulties and heterogeneity, the trend towards import substitution and acceleration of digitalization in Russia is stable and irreversible. Progress is most visible in industries with government funding and high strategic importance, whereas in sectors where a deep technological overhaul or complex adaptation of standards is required, the process is slower. According to experts, with the development of the domestic IT market and the continuation of state support, the pace of digitalization will grow, which will gradually overcome existing technical, financial and personnel restrictions.

The main factors hindering the digitalization of industry at present are complex barriers of a personnel, financial, organizational and technological nature, as well as insufficient maturity and limited domestic decisions.

The interviewed experts note an acute shortage of qualified specialists, especially in highly specialized areas of IT and OT, analytics, artificial intelligence, cybersecurity and integration of new technologies. The shortage of personnel is aggravated by regional features, increased competition for rare experts and the need for long-term retraining, which increases the cost of projects and limits the market.

As noted by Anton Kolosov, commercial director of ROXIT (part of the KORUS Consulting Group of Companies), expertise related to foreign ERP and MES systems has developed on the market for many years, and a sharp change in the technological stack has led to a shortage of specialists in domestic platforms. Retraining and forming new commands takes time.

Personnel solve everything, they are not enough, especially highly qualified. You need to fight for them (best conditions, salaries), which increases the cost of software and the price, limiting the market - not everyone is ready to pay the real price for domestic software, - confirms Vladislav Turkin, Managing Director of Fundamento of SL Soft (Softline Group of Companies).

Шаблон:Quote "There is an acute shortage of not just IT specialists, but hybrid experts at the junction of a deep understanding of production technology and IT competencies," adds Alexander Reut, technical director of Kew Center.

A shortage of personnel, a shortage of engineers, industrial AI specialists, integrators with experience in real production is one of the leading problems in scaling projects, Nord Clan confirms.

Financial restrictions also significantly affect the development of digitalization: the high key rate of the Central Bank, expensive loans and long payback periods of projects lead to a reduction in budgets and slow down investments. Despite partial government funding and grants, many companies are forced to reduce costs, especially in conditions of economic instability. At the same time, funding is not always a critical barrier, but rather a limited resource that requires a rational approach.

The main problem now is a decrease in project budgets on the part of customers. The rest of the issues are solvable. Yes, there is a shortage of specialists in the field of production and IT on the market. Administrative and regulatory barriers to the introduction of new technologies and equipment may also be some obstacle, but all this is surmountable, although it will require additional time and funding, "said Dmitry Vasiliev, senior partner of the Digital Economy League.

Organizational problems also play a significant role. The introduction of digital initiatives is often led directive from above and meets resistance at the level of line personnel who do not see the practical benefits of change. The lack of a developed digital culture and insufficient understanding of the benefits of new solutions raise doubts and mistrust, especially in the regions and at production sites.

The key barrier today has an organizational and managerial nature. This is resistance to change at the average management level and insufficient digital literacy of key decision-makers. There are technologies and funding, but the introduction rests on the reluctance to change established processes, - said Alexander Reut.

Existing business processes built for old IT systems require deep redesign, which is associated with high complexity and time. The general organizational inertia also has a negative impact, especially in state corporations and old industries, where there is no mature digital strategy.

The transition to domestic "stacks" requires the costs of migration, testing and parallel operation, the Nord Clan company explains.

MES systems, PIMS-class systems that help manage production processes, are accepted without much controversy: they solve understandable tasks of operational control of the production process. But analytical decisions that make production data ″ transparent ″ to the corporate center are met with distrust. On the ground, they fear that in addition to total control over production personnel, such decisions cannot bring any benefit, because "everything works like that," comments Pavel Egorov, head of Big Data at Jet Infosystems.

Adaptation of new technologies can slow down due to the different levels of digital maturity of enterprises, which is often associated with the production characteristics of their business: processes can be debugged and launched more than half a century ago and it is impossible to stop them for modernization, since these are huge financial losses not only for the enterprise itself, but also for counterparties. Therefore, IT companies are actively developing seamless modernization of systems in order to minimize financial losses from process shutdowns, or try not to allow them at all, "adds Stanislav Kotlyarov, head of development of automated systems at SATEL.

Technological limitations are evident in the lack of integration of modern solutions with existing infrastructure and problems with data quality - insufficiently structured, proven and trusted, which is especially important for the efficient operation of AI and analytics.

The lack of domestic high-tech products in key niches (PLM, DCS, MES, SCADA, as well as in microelectronics and graphics cores) delays progress. The transition to composite architectures and the rejection of monoliths gradually smooths out these shortcomings, although the path of improving solutions is far from over.

The combination of vendor and integrator roles in a number of Russian companies leads to inefficient consumption of resources and stagnation of product development.

At the same time, if you look at the world experience and established established practice, these roles are divorced: the vendor creates and develops the product, the integrator introduces it and transforms the client's business. Their key differences are that each role has a fundamentally different business model, with often mutually exclusive imperatives. Using the example of some Russian companies, we observe a typical scenario: a bias towards integration leads to the fact that the product does not develop, errors accumulate, market positions are lost and, as a result, projects. It is necessary to divide businesses by P&L, and then the natural power of competition will put everything in its place, - said Anastasia Kisurina, an expert at Industry X, Axenix.

In addition, the industry faces challenges in measuring the effect of digitalization: the uniqueness and subjectivity of metrics make it difficult to confirm the real economic benefit, which increases skepticism and tightens control on the part of management. Modern projects require long-term vision and customer support, which is not always fully implemented yet.

Overcoming these barriers is possible under the condition of an integrated approach:

• development and separation of business models of manufacturers and integrators;
• active participation and understanding of benefits from the top level to line personnel;
• state support for technological innovation and funding;
• as well as investments in personnel development and the formation of a digital culture at industrial enterprises.

The support and development of domestic technologies should keep pace with the adaptation of modern international practices, which will increase the maturity of digital solutions and reduce dependence on imported products.

Government support is a key driver of digital transformation. Easing co-financing conditions significantly expands companies' access to digital projects, which demonstrates an example with the grant program, which began to work more actively since 2025. Recently, the Government allocated 3.9 billion rubles to finance a grant program operated by the Russian Information Technology Development Fund (RFRIT). The amount of grants is from 30 million to 6 billion rubles.

The state through funds invests in scientific developments: developers can receive grants directly, customers - jointly. This approach brought digital transformation to the attention of manufacturers and created a real opportunity to launch the necessary projects that previously seemed inaccessible.

Concessional loans, subsidies for the implementation of Russian solutions, the work of digital development funds and national projects, such as "Data Economics and Digital Transformation of the State," contribute to the modernization and growth of the sector, especially for medium and small enterprises.

Subsidies aimed at the implementation of particularly significant projects approved by industry focal points also provide financial support, allowing successful digital solutions to be launched and replicated, reducing the costs and risks of enterprises.

An important measure is also tax incentives: exemption from VAT for products included in the official register of the Ministry of Digital Development reduces the burden on customers.

State regulation of strategically important economic entities through the mandatory use of Russian solutions, as well as strict requirements for ensuring information security, serve as an additional incentive for digitalization and import substitution.

At the same time, active work is underway to form a modern ecosystem of domestic software, including the development of its own operating systems, databases, information protection systems, as well as the introduction of advanced technological trends - the industrial Internet of Things, artificial intelligence, predictive analytics and "digital twins."

The development and standardization of new national GOSTs, especially in the field of product lifecycle management (PLM, CAD) systems, is aimed at increasing the share of Russian software by 2030 to 90%, which contributes to the long-term strengthening of technological independence.

In addition, collaborations between developers and industrial enterprises based on consortia and industrial clusters are intensified, strengthening the exchange of experience and promoting innovation.

The state is actively involved in the speedy digital transformation of Russian business. Among the existing initiatives are the work of the Digital Development Fund, soft loans from the Ministry of Industry and Trade and subsidies for the implementation of Russian solutions, as well as the Digital Industrial Circuit program, which gives access to cloud infrastructure for industry. The growth of collaborations between developers and production enterprises, including on the basis of consortia, also played a role, - comments Alexey Kudinov, Production Director of TerraLink.

At the same time, experts note the existence of the problem of "formal" development of support funds, when projects are implemented for the sake of reporting, and not for the sake of creating sustainable product value. This indicates the need to improve the mechanisms for monitoring and optimizing support, as well as expand the scaling of successful solutions.

The mechanisms of state support - federal programs of digitalization, import substitution, modernization and increase in labor productivity - are significantly expanding, which confirms the state's readiness to invest in the development of the economy. However, the effectiveness of the use of the means is heterogeneous. A layer of players has formed, focused mainly on obtaining funding: formalized implementations, demonstrative reporting and "support for the sake of support" are not always transformed into sustainable product value, - notes Alexander Chuikin, leading engineer of IoT Softline Solutions (Softline Group of Companies).

A promising area is the development of state support for the export of domestic digital products through financial guarantees and systemic assistance in foreign markets, which can stimulate the growth of the entire Russian IT industry and strengthen the country's position in the international arena.

Fault tolerance, stability of equipment operation and minimization of downtime, especially for continuous production, came to the fore. Due to the growing number of cyber threats, special attention is paid to information and network security. Customers often require a comprehensive, product-level and system-wide approach to security. Reliability is perceived as the basis without which it is impossible to effectively implement the tasks of digitalization.

According to Nord Clan experts, in the structure of requests in 2025, reliability and economic effect come first, then integration, and customers consider new business models as the next stage in successfully reducing risks:

{{quote "Over the past three years, customers have faced the need to implement" raw, "underdeveloped technologies and solutions, which has led to an increase in the number of equipment failures and failures. Therefore, in 2025, the trend towards reliability prevails on the market: companies are looking for partners who will provide high-quality service, service and reliable solutions, "says Andrey Fedin, head of sales at DataRu Technologies. }}

The most important aspect is information security. Now this is not just a fashion term, but a matter of paramount importance. The risks of cyber attacks on production networks and data breaches are real. This year, we all regularly read about something like this in the news. Therefore, information security requirements for telecommunications products continue to grow. And in this matter, we work in conjunction with the customer, implementing measures to protect against threats, both at the product level and at the system level, - notes Nikolay Kulikov, technical director of PROTEI Technology (PROTEI TL).

The focus has shifted towards integrating new solutions with existing IT infrastructure and industrial systems. Customers strive to create holistic, unified digital ecosystems where components interact efficiently, minimizing risk and reducing adaptation time. This applies to both integration with legacy systems and the construction of platforms using AI and analytics, which should organically fit into current architectures, and not work in isolation. The possibility of "flexible" configuration and refinement of existing solutions is also important, especially given the transition to domestic software and related challenges.

{{quote 'The current trend is the desire of the business to get away from fragmented, poorly coordinated solutions, which often require more effort to configure than to operate itself. Instead of a chaotic set of unrelated tools, there is an obvious demand for holistic ecosystems that ensure deep integration and effective interaction of various IT products, "explains Stanislav Kotlyarov, Head of Automated Systems Development at SATEL. }}

Customer priorities include compatibility with existing IT infrastructure, compliance with network and information security requirements, and the ability of systems to operate within a single ecosystem. In this ecosystem, customers expect to see AI-based tools, but not as a separate system, but as a component that strengthens operational processes and fits into the management architecture. In parallel, the demand for pilots with rapid victories is growing: projects that have a measurable economic effect in the first months confirm the performance of development before scaling. It is the combination: integration, cybersecurity and fast ROI that is now becoming a decisive criterion when choosing solutions for the digitalization of industry, - comments Mikhail Savinykh, CEO of Simpl Group.

Integration with existing systems has become a critical task. Companies strive to create a single digital environment where all components work in concert. Solutions for integrating legacy systems with modern platforms are becoming more and more popular. The reliability of the systems came to the fore. Industrial enterprises require guaranteed stability and protection from failures. Digitalization and the introduction of AI, despite the continuation of trends, now focus on the practical application and measurable return on investment, "adds Sergey Golitsyn, Head of AI T1 (IT Holding T1).

Demonstration of solutions "live" has become a mandatory part of the process: several working sessions, specific scenarios, real data. This is not about subjective assessment, but about under-load testing. In the first place was the compliance with the real operating conditions, and not formal checkmarks.

Given the high rate and export restrictions, we are approached mainly for proven high-margin cases, which, first of all, directly reduce costs and pay off on the horizon of 1-2 years. The second significant group of requests is a reduction in production time for a segment where the typical release date for finished products is months or even years. Delays in shipping such products to customers are becoming more painful, and we are actively helping to solve such problems, "says Anastasia Kisurina, an expert at Industry X, Axenix.

The third key point is the desire of enterprises for the economic efficiency of digitalization. Cost optimization remains one of the fundamental tasks, but now it is seen not only as a short-term cost reduction, but as a long-term increase in operational efficiency and cost transparency. Customers require rapid proof of project payback, focusing on measurable ROI for the first year or two. Of particular interest are initiatives that contribute to the optimization of logistics, production processes, as well as automation of tasks related to personnel, which also partially compensates for the acute shortage of qualified specialists.

{{quote 'Enterprises carefully and reasonably choose strategies, strive to strictly take into account and correctly allocate resources. The focus is on more mature tasks related to ensuring sustainable work and integrating new IT solutions with already implemented ERP, MES and other platforms. Priorities range from the industry and the current state of affairs in the enterprise. It is important to note that cost optimization is one of the fundamental goals. In changing economic conditions, improving operational efficiency and reducing costs remain the primary tasks, - said Leonid Tikhomirov, managing partner of the ITPS group of companies. }}

If the solution can directly reduce costs, increase efficiency and minimize losses, it instantly receives the "green light," even with a shortage of investment resources. Another top-3 demand remains strict controls on cost efficiency and cost transparency in key industries. The requirements are extremely high for the economy itself - traceability, a deep level of detail, analytics and cost control, - says Vitaly Danilchuk, managing partner of the Power, Industry, Metallurgy, Telecom segment of IBS.

In 2025, there is a significant transformation of both the volume of financing and the priorities of industrial customers. The general picture is characterized by a noticeable reduction in budgets allocated to new digital initiatives. This trend can be traced in almost all industries, with few exceptions. Although the official statistics for the year have not yet been formed, according to my assessment, many enterprises have significantly adjusted their investment plans. In some cases, the volume of planned expenses has halved, compared to the peak 2024, and the focus has shifted to the completion of previously launched implementations, - comments Dmitry Vasiliev, senior partner of the Digital Economy League.

Another important area was the practical implementation of artificial intelligence, analytics and big data technologies. Customers are gradually moving from basic analytics to advanced AI tools, digital twins, and modeling. Experts note an increased interest in solutions for intelligent data processing, automation of development and data management, especially in sectors such as oil and gas and metallurgy, where digitalization is already more mature.

Those who have passed the basic stage of digitalization today are changing the structure of requests: they are moving from just analytics to "smart" data processing - they use GPT models, AI tools and digital twins. The volume of data has grown so much that data catalogs, data management systems, and development automation appear in focus. Companies that have just embarked on digital initiatives are considering class solutions ″ a ″ data platform to better develop digital products and quickly test business hypotheses. We see an increase in demand for analytical solutions at the construction site and in the power for basic solutions for storing and processing information, - notes Pavel Egorov, head of Big Data at Jet Infosystems.

The fifth trend is associated with the transition from a simple replacement of imported software to the development and implementation of domestic products with increased functionality, reliability and capable of working in critical industrial and technological conditions. At the same time, strict requirements for certification, inclusion in state registers and compliance with safety standards become mandatory. For domestic vendors, the main challenge is the creation of solutions that can initially withstand high loads and industrial application requirements, without the need for improvements and "crutches."

In addition, in 2025 there is a change in the consumption model of digital services: the concept of "figure as a service" (AIaaS, Predictive Maintenance as a Service) is developing, which facilitates the scaling and reduction of risks when introducing new technologies. Companies are looking for comprehensive solutions that include not only the product, but also integration, support and training of personnel.

Separately, there is an increase in demand for design at a given cost (Design to Cost, D2C), which at an early stage calculates the cost of the product and helps designers choose the most cost-effective solutions.

The industry is increasingly focusing on a system approach to digitalization, where cost optimization, equipment reliability, integration of existing and new systems and the development of new business models work in synergy. At the same time, reducing production time and improving operational efficiency remain urgent tasks, especially in segments with a long production cycle.

In general, we can say that confidence in domestic solutions among customers is growing. Increasingly, vendors are asked to offer not just a module, but a single, comprehensive solution with infrastructure, end-to-end management, centralized monitoring, a wide range of additional types of services and integrations with existing platforms.

Expert opinions clearly indicate a significant increase in the share of domestic IT solutions in the market in the next 2-3 years. While maintaining state support, their share in critical systems by 2027 can reach 70-85%. This is due to the import substitution strategy, the active development of digitalization of business and the public sector, as well as the strengthening of the role of the state as the main customer and market driver. In doing so, the private sector will be more cautious and government projects and initiatives will remain the dominant growth drivers.

State demand, dictated by its own projects and legislative initiatives, will become the dominant source of growth for the next 5-7 years, while private companies, on the contrary, can limit investments, says Vitaly Danilchuk, managing partner of the Power, Industry, Metallurgy, Telecom segment of IBS.

The IT solutions market for industry grows by at least 15-18% annually. We expect that by 2027 the share of Russian solutions in critical systems will reach 70-80%. In addition, there will be increased demand for enterprise platforms that can combine OT/IT data and manage the entire product lifecycle. Also, most likely, the state will strengthen measures to standardize and certify domestic software, which will help its widespread implementation within the country, as well as access to the markets of friendly countries, - said Alexey Kudinov, director of production at TerraLink.

The use of AI and generative models is gradually moving out of the pilot phase into mass application. At the same time, some technologies are expected to transform: for example, RPA will give way to AI-controlled workplaces and integrated copilot systems, which dramatically speed up software development. Such dynamics contribute to the emergence of a mature technological community with high-quality products that can respond to the demand of integrators and end users. {{quote "The market of circulation software is expected to grow, the development of the IT services market and the custom development segment. Artificial intelligence will develop especially quickly, in which more and more funds are invested. The key growth drivers will remain the policy of import substitution, the digitalization of business and the public sector, the development of personnel potential and the growth of demand for domestic solutions, - predicts Sergey Golitsyn, head of the AI T1 department (IT holding T1). }}

Alexander Reut, Technical Director of Kew Center, identifies four areas in his forecasts:

1. Consolidation of vendors: a wave of mergers and acquisitions awaits the domestic software market. Those who can offer not a separate product, but a comprehensive integrated platform will survive.
2. The growth of "ecosystem": large players (for example, Rosatom, Gazprom Neft) will offer their proven digital solutions to other enterprises in their and related industries, becoming centers of digitalization.
3. Focus on speed and value: point solutions that solve one particular problem quickly and with measurable returns will grow in popularity, as opposed to many years of projects to build a "digital enterprise" from scratch.
4. Development of the industrial data market: enterprises will begin to realize the value of their data and build models of their monetization and exchange within the contours of the created digital ecosystems.

One of the key factors is also becoming. cyber security Tightened requirements personal data protection for and infrastructure shift the focus from perimeter solutions to architecture and code security, which increases the cost and complexity of projects, but ultimately increases their stability. At the same time, the level of cyber threats will remain high, stimulating the development of specialized means of protecting industrial information systems.

The ERP solutions market will undergo increased competition in the context of the completion of the life cycle of foreign products and the forced transition to domestic platforms, which will go gradually, modularly and carefully, but under state pressure and support from national developers. This will create opportunities for Russian players such as 1C, Galactica and Global to take leading positions and establish themselves not only within the country, but also in the markets of friendly states.

The use of enterprise platforms for merging and managing the product lifecycle will become more popular. Interest in low-code and cloud solutions that accelerate the adaptation of software products to new business processes will continue to grow, although their widespread widespread implementation is still limited.

The most important areas will be the implementation of industry software solutions, the creation of ecosystems, as well as the training of specialists competent in narrowly focused technologies. This will ensure the readiness of the business to quickly and flexibly adapt to new conditions and use modern tools to digitalize business processes. A wave of consolidation is expected among small and medium-sized players due to financial difficulties. Demand for the M&A market will grow, despite a decrease in the key rate, the credit burden on medium-sized companies will be quite strong. On the other hand, new startups will try to occupy the vacant niches, which will increase competition.

The trend will continue to strengthen internal IT teams (insourcing) in large companies.

The market will continue to grow, but the priority will not be fully functional large-scale projects implemented in a short time, but the predictability of ROI and reducing operational risks. The share of domestic software in industry will continue to increase, but in complex classes of implementation solutions will go in stages, through hybrid architectures. The greatest potential for a competitive advantage will be given to enterprises that are already investing in data quality, IT/OT integration and industrial application of AI, "summarizes Anton Kolosov, Commercial Director of ROXIT (part of KORUS Consulting Group of Companies).

Summing up, we can state that the Russian industry is not just adapting to new realities, but is actively forming a new architecture of the digital environment based on the principles of technological sovereignty. There was a qualitative shift from point replacement of foreign software to integrated design of fault-tolerant and self-sufficient production and management contours.

In the medium term, the market expects a stage of mature growth, characterized by in-depth optimization and integration of already deployed systems. The main focus will shift to ensuring seamless interaction between different platforms, increasing the depth of analytics and the return on data investments. The key success factor will be not so much the availability of funding as the ability of enterprises to form internal competencies and effectively manage the lifecycle of digital assets.

Thus, despite the continuing barriers, the trend towards digital transformation and import substitution in industry is sustainable and irreversible. The success of further software implementation will depend on a comprehensive combination of incentive measures, technological readiness of companies and scaling of already implemented projects.

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