Anywayanyday.com AWAD

As of July 2010, the anywayanyday.com provided the opportunity to buy more than 500 airlines via the Internet, and also allows you to book seats in hotels around the world.

Performance indicators

2010

In February 2010, the company entered a turnover of $100,000 per day. Revenue for the first half of 2010 amounted to about 17 million US dollars.

According to Anywayanyday's own data, their site is 50,000 visits daily (March 2010).

2009

In 2009, the company sold US $15 million in tickets.

Business model

The principles of operation of all ticket agencies are the same both on the Internet and offline. Sellers receive the lion's share of air tickets from Global Distribution System (GDS). Airlines post flight and seat information on GDS. The more such systems the agency tracks, the more likely the customer is to find what they need.

Platform capabilities

The service automatically consolidates all available offers from over 500 scheduled air carriers and over 40 discounters worldwide. The availability of seats is checked in real time, and the purchase of a ticket is carried out in three clicks. The buyer can choose different options by time, airport of departure and arrival, tariffs, etc. Developers, analysts, specialists in various booking systems and immigrants from airlines worked for a year to create their own software platform. "To create this, you need to see the whole business through and through," says Peter Kutis. - Where the ticket begins to be "born" and where this ticket goes to the buyer, what distribution chains are, why it turns out that the standard agency, selling tickets online, in 10% of cases then cannot sell this ticket. There are a lot of tricks in the system. She "understands" where the same flights are, looks at the prices of different products, gives out the availability of space. In addition, she estimates which ticket is more profitable to sell for us, because we can find two tickets at the same price, but in one of them we have a 5% commission inside, like the agency. In addition, you need to be able to organize business processes that allow you to make a ticket cheaper^[1].

History

2008

Anywayanyday became the receiver of the Avantix.ru website (Travel City-Avia LLC), which went bankrupt during the economic crisis in late 2008. Avantix acted as an agent for more than 45 air carriers. One reason for the bankruptcy was that Travel City-Avia was unable to roll over overdrafts - short loans that almost all ticket agents resorted to, especially when dealing with corporate customers. At the same time, business users buy up to 30% of air tickets in Russia. Installments of payments were 15-45 days, and airlines demanded payment in 10-14 days. Therefore, the agencies required overdrafts. During the crisis, interest rates rose. In addition, clients delayed settlements with agencies, subagents were closed, mass returns were made. Air carriers, without receiving money on time, disconnected agencies from their booking network. Aeroflot, for example, deprived the Sobi concern and the Talaria company of access to its system. But the bankruptcy of a major player like Avantix "sounded" especially loud in the market.

Having gone bankrupt, the project did not disappear without a trace. In May 2009, the Anywayanyday.com website was officially opened, which since August 2008 worked in test mode. Chairman of the Board of Directors and co-owner of the company is the head and founder of the grain trader Valars Holding Ltd Kirill Podolsky. Previously, he led the grain company Yugtransitservice, which owned Avantix. Having left Yugtransitservice in 2007 due to a conflict with other shareholders, Podolsky did not forget about the ticket business and created a competitor Avantix - the international project Anywayanyday (AWAD). At the same time, Avantix began to have financial problems. Some of the employees of the "dying" company moved to AWAD. Morqua, which previously created Avantix, took up the technical development of the portal. Its CEO Petr Kutis became the head of Anywayanyday. Hundreds of thousands of dollars were spent on the launch of AWAD, and by the end of 2009 the company had reached profitability. AWAD took into account the sad experience of Avantix and works with corporate customers according to a deposit scheme, which includes the cost of tickets and the service collection^[1]

2010

In July 2010, Tiger Global Management announced a deal to acquire a 40% stake anywayanyday.com. According to Vedomosti, the cost of the share was about $10 million.

FINAM President Vlad Kochetkov expressed the following consideration about the company's price: "Depending on the size of the airline commission, the cost of AWAD can be 2.5-3 commission income per year. For Western counterparts, this multiplier is 1.8-2.2 sales revenues, but the potential of the Russian market should assume a certain premium. "

It is worth noting that Tiger Global Management is one of the shareholders of Yandex, where the partner selling air tickets on Yandex.Schedules is another company, Agent.ru. We can expect a change in the data provider on Yandex.Records, which will allow Tiger Global Management to increase Anywayanyday's turnover.

2015: Prosecutors to check Aviasales on Anywayanyday claim

Travel online agency Anywayanyday appealed to the prosecutor's office of St. Petersburg with a request to conduct an inspection on the fact of illegal use of trademarks

In the middle of summer 2015, the copyright holder of the anywayanyday.com Anywayanyday website sent an official letter to the aviasales.ru management (Aviasales (Jetradar)), in which he demanded to stop the illegal use of trademarks registered in his name in accordance with Russian and international law. The copyright holder found a number of sites with domain names identical or similar to the degree of confusion with the trademark "anywayanyday." When using these sites, it is assumed that either the search form is loaded or redirected to the page with the search form aviasales.ru. The most egregious example is a site registered in the national domain of Colombia - "anywayanyday.co," which automatically redirects the user to the website of the airline ticket metasearch.

In their letter, representatives of the online travel agency provided a complete list of domain names, the registration of which they demanded to be canceled within 14 days. Aviasales executives ignored the demand and only called the letter "interesting," "strange" and sent "to the wrong address" in unofficial correspondence.

Having received such an answer, the copyright holder of the anywayanyday.com filed a statement with the prosecutor's office of St. Petersburg in early September 2015, in which he asked to conduct an investigation into the illegal use of trademarks and consider the possibility of initiating a criminal case against the relevant responsible persons.

The agency received a response from the prosecutor's office, which says that the statement was submitted to the Office of the Ministry of Internal Affairs of Russia of the Central District of St. Petersburg for an audit "on the fact of possible illegal actions" by the management of Aviasales.

It should be noted that a similar situation arose in 2013: then representatives of the online travel agency discovered a number of resources with domain names similar to "anywayanyday.com," when downloading which the user was automatically redirected to the sites of Anywayanyday competitors, including aviasales.ru. At that time, the issue was successfully resolved through the Center for Arbitration and Mediation of the World Intellectual Property Organization (WIPO) in accordance with the Unified Dispute Resolution Procedure for Domain Names. As a result, the disputed addresses were transferred to the ownership of the copyright holder of the trademark "anywayanyday."

Comments Evgeny Shukhlin, CEO of Anywayanyday: "We could once again return the controversial domain names through the WIPO arbitration center. However, it is very important for us that Russian law enforcement officers understand this situation and assess the actions of Aviasales accordingly. Despite the fact that we do not incur special financial damage from the illegal use of our trademarks, fair resolution of this case is a matter of principle for us. And if the law enforcement agencies of the Russian Federation cannot understand this conflict and bring the perpetrators to justice, we will look for such jurisdiction within which it will work out. "

Notes