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Cubic Games

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+ Tavrin Ivan Vladimirovich

History

2022: Nexters bought Cuban Games

On January 27, 2022, Nexters announced the acquisition of three Cuban Games game developers, RJ Games and Royal Ark. The total value of these transactions amounted to $100 million. Nexters, along with companies, received the rights to games such as Puzzle Breakers (RJ Games), Dawn of Zombies and Shelter Wars (Royal Ark).

These deals, according to a press release, Nexters seeks to accelerate the implementation of its product growth strategy and lay the foundation for its consolidation mission. Expanding its midcore gaming portfolio, the company expects to expand the player base and significantly strengthen its presence in the segment, which accounts for almost 50% of the time and 60% of the money spent on mobile games.

Nexters game developer founded by Russians bought three companies for $100 million

As a result of the deals, hundreds of talented game developers, with the support of experienced founders and managers, will join Nexters, which will provide significant potential for scaling within their group of studios. The company's integration team plans to help these studios adjust their strategy for further growth by sharing the knowledge of Nexters in the development, monetization, marketing and other fields. The company expects that thanks to the synergy and contribution of Nexters specialists, the studios have the potential to more than triple their historical orders, which will lead to an increase in annual orders of the group by about $130 million in 2024.

Nexters became public in 2021 through SPAC with a valuation of $1.9 billion. The company is already releasing its own Hero Wars mobile game, which, at the time of the announcement of the deal, was downloaded about 120 million times on iOS and Android.

Andrei Fadeev, CEO of Nexters, said in a statement:

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We are pleased to announce the first mergers and acquisitions of Nexters as a public company, which indicates our ambitions to consolidate the gaming industry in the Russian-speaking region. I warmly welcome the teams to the Nexters family, and I sincerely believe that more like-minded companies will join us in the future to go on the road together.[1]
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Notes