Cactus (Nota Soft, Notasoft)

2025: Merlion absorbs "Cactus "

The Merlion group of companies gained full control over the Cactus fulfillment operator, completing the process of integrating the asset into the holding structure. The transaction will allow the IT distributor to focus key competencies in the field of multi-channel sales and strengthen the presence of logistics and trading solutions in the market, including optimization of operations on marketplaces. The completion of the consolidation was announced on April 10, 2025.

According to the press service of Merlion, the first stage of integration began back in 2022, when the group of companies acquired 51% of Tempoline Logistics LLC, which created the Cactus fulfillment operator. The service is a ready-made infrastructure for business development and omnichannel trading, helps automate operational processes through logistics and software solutions, including analytics, warehouse services for the storage and processing of goods and orders.

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Фото: Freepik

Cactus allows you to scale your business, work with different sales channels, and optimize the cost of storing, processing and delivering orders. The provider cooperates with all the largest Russian marketplaces according to the schemes FBO (Fulfillment by Operator), FBS (Fulfillment by Seller) and DBS (Delivery by seller).

Currently, the merger of the logistics infrastructure of the Kaktus fulfillment operator and Merlion Group of Companies has been completed. Thanks to this, the distributor's partners have the opportunity to increase the efficiency of their logistics in general, in particular, to exclude an additional transport leverage during the subsequent sale of goods on marketplaces.

The director of the operational activities division of the Merlion Andrei Polyakov group of companies noted that the company is actively working on the development of distribution channels, including marketplaces. Connecting a company with a large accumulated expertise in the fulfillment segment will increase the growth rate and strengthen its position in this direction, providing both current partners and new customers with even more opportunities for business development.

2019: Sergey Solonin invested in the Cactus service

On September 8, 2019, it became known that Sergey Solonin he had invested in the service for launching internet commerce Cactus (Nota LLC). Software Its share was 11.9%. Solonin has long been engaged in investing in projects to stimulate entrepreneurial activity Russia in and is one of the main experts for entrepreneurs e-comm and related markets.

The Cactus project started sales in May 2019 and the year and in a few months attracted more than 100 projects to its site. With the Cactus online shopping cloud system, any user can launch online sales in one day by combining an online store, call center, marketplace, warehouse and delivery service. As of October 2019, integration with fulfillment centers, courier companies, acquirers, as well as a built-in warehouse block and site designer are available for platform users.

"The Cactus service provides a ready-made infrastructure so that any entrepreneur from anywhere in Russia can professionally launch and manage a sales project on the Internet, marketplaces and social networks. This will give a major boost to entrepreneurship in the e-commerce market, which is growing dynamically and will double by 2023, " noted Sergey Solonin

In fact, the client receives a single solution for the quick start, management and development of Internet commerce. Users of the service receive a completely ready-made storage and delivery infrastructure throughout Russia without additional integration costs. The key feature is not only the provision of an IT solution, but also all the necessary operations under a single contract. Due to the fact that the system provides free, and the client pays only for the actual operations performed, the solution allows you to get all the necessary functionality of the online store without any initial investments. The solution is focused primarily on small businesses, microbusiness and the self-employed.

"We are glad to see Sergei as a shareholder and look forward to his experience in creating a large successful company. As of October 2019, there is a large influx of customers, micro-businesses and self-employed - we are confident in serious synergy with other projects of Sergei. The investment will focus on further infrastructure improvements. In the coming year, Cactus customers will have the opportunity to place their goods on marketplaces, we will launch a seller financing program and open our fulfillment warehouses in large cities of Russia, " noted Natalia Subbotina, head of the Cactus service