Tinkoff Pay

2024: QR Payment Code Launch

Instant payment service Tinkoff Pay has launched its own payment QR code, which will allow offline buyers to choose from several payment methods the most convenient and profitable at the moment. Tinkoff Pay QR code can be used by customers of all Russian banks. The bank announced this on May 17, 2024.

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Tinkoff

After scanning smartphone the QR code at the payment terminals, Tinkoff the buyer opens browser a payment page in the mobile with several payment methods. In May 2024, the QR code from Tinkoff allows you to pay for the purchase using Tinkoff Pay and through the Fast Payment System (). SBP In the near future, the list of available payment methods will be replenished with BNPL service "Shares" SberPay pay services from other banks.

For stores, expanding the number of payment methods allows you to increase conversion, increase the number of successful payments and, as a result, profit and the share of loyal customers.

Шаблон:Quote 'author = said Nikita Buklish, Tinkoff Pay Product Director.

Owners of iOS and Android phones can pay for purchases using Tinkoff Pay QR .

To pay, you need to scan the QR code displayed on the terminal with your phone camera, select a payment method, check the payment amount and click on the "Pay" button. After choosing to pay for Tinkoff Pay, the buyer will go to the Tinkoff application, where he will complete the transaction. For payment under Tinkoff Pay, the client will receive cashback under the Tinkoff loyalty program. By clicking on the payment button for the SBP, the buyer selects the bank with whose card he plans to pay, and confirms the operation in the application of this bank.

During 2024, the QR code from Tinkoff Pay will be available at all Tinkoff payment terminals.

2023

Availability to customers of all Russian banks for online payments

The instant payment service Tinkoff Pay will be available to customers of all Russian banks for online payments by the end of the first quarter of 2024. Prior to that, only Tinkoff customers had the opportunity to use it. This was announced on November 30, 2023 by Tinkoff Pay Product Director Nikita Buklish.

Tinkoff Pay allows you to pay conveniently and securely on the Internet without entering your card details. Payment occurs on average 10 times faster than with a bank card. To make a purchase, you need to click on the Tinkoff Pay button on the site or in the application and then enter the service: by PIN, using Touch ID or Face ID.

To pay with Tinkoff Pay, third-party bank customers need to link their card to the service once and enter their phone number. You can do this on a special form that opens when you click on the Tinkoff Pay button on the payment page. After that, the purchase will be made by clicking on the Tinkoff Pay button. To enter the service, you will need to enter a pin code or use face or fingerprint identification.

source = Tinkoff

Those users who have previously paid through Tinkoff services (for example, paid on sites using acquiring from Tinkoff services) do not need to link a card to Tinkoff Pay: the data will be pulled up automatically when entering the service.

Advantages of paying with Tinkoff Pay for the user:

• Convenient payment on sites and in applications in two clicks;
• Payment takes only 7 seconds;
• There is no need to keep a card at hand and enter its details;
• Cashback payment;
• Security of payment without card data transfer;
• Integration with the BNPL service Shares for payment by parts.

Tinkoff Pay gives pros to sellers too. With more convenient payment, payment conversion and profit are increased. With Tinkoff Pay, the share of successful transactions reaches 99.9%.

Tinkoff Pay button can conveniently pay 40 million Tinkoff customers. Also in the service, users of other Russian banks saved 65 million cards. And Tinkoff Pay's audience will continue to grow: anyone can add a new card to Tinkoff Pay.

You can connect Tinkoff Pay to accept payments online through the Tinkoff Kassa Internet acquiring service.

Advantages of accepting payments with Tinkoff Pay for online stores:

• Increase in payment conversion (share of successful purchases) by 19%;
• Average check growth of 11%;
• Increase payment processing speed by 10 times;
• Convenience of service for customers and growing loyalty;
• Access to a solvent audience;
• Growth of repeat purchases;
• Increase the manufacturability of a site or application by integrating an innovative payment method.

Шаблон:Quote 'author = said Tinkoff Pay Product Director Nikita Buklish.

1 million users connected to Android phone service

On August 4, 2023 Tinkoff Bank , it was reported that Tinkoff phones Android service more than 1 million people were connected to Pay in the first month of operation. With Tinkoff Pay, you can pay for purchases with your phone at the checkout of the store without by maps simply bringing the phone to. to the terminal

Illustration: news.myseldon.com

Tinkoff launched the ability to pay Tinkoff Pay on Android phones on June 28, 2023. More than 30,000 users a day connect it every day. You can link any Mir card, even a credit card, to Tinkoff Pay. You can view the balance and select the card with which the money will be debited right at the time of payment.

Customers use Tinkoff Pay for both day-to-day spending and rare shopping. For example, with Tinkoff Pay on Android, customers buy cars and get tattoos. The amount of the most expensive purchase for Tinkoff Pay amounted to 1.4 million rubles.

{{quote 'author = noted Sergey Khromov, Vice President of Tinkoff, Head payments of Management and translations.|Paying by phone is the most convenient way to make a purchase. This is supported by Tinkoff Pay connection statistics after its launch for Android phones. In just a month, this payment method connected 1 million people. Tinkoff customers make over 100,000 transactions with Tinkoff Pay every day. The most actively paid inhabitants Moscow phone St. Petersburg,, Yekaterinburg,, and Krasnodar Kazan. Novosibirsk  We will continue to develop Tinkoff Pay to make it even more convenient for all our customers to pay for purchases at the checkout and online,}}

Tinkoff Pay is available on all smartphones technology NFC operating system with and Android starting with version 7.0. To connect Tinkoff Pay, you need to update application Tinkoff to version 6.18 or later.

Also with Tinkoff Pay, you can pay for purchases on the Internet by clicking the button or at the checkout of the store using a payment sticker. These payment methods work on both Android and iOS smartphones.

Availability in the application "TsUPIS Wallet"

On July 24, 2023, the UNIFIED CUPIS announced that it had expanded the possibilities of replenishing the client's account and implemented an additional method - through the Tinkoff Pay instant payment service. Read more here.

Connecting to CloudPayments Internet Acquiring Service

CloudPayments Internet Acquiring Service connected an additional payment method Tinkoff Pay, which will allow you to pay for purchases with partners in a few clicks without entering card. data The company CloudPayments announced this on June 26, 2023. More. here

Possibility of payment using Sberbank QR codes

Payment smartphone through the Tinkoff Pay service has become available in stores that accept payments under. To QR codes Sberbank The service works on smartphones regardless of - operating system or Android. This was iOS Sber announced on July 3, 2023.

Now users of the Tinkoff mobile application will be able not only to pay for purchases quickly and conveniently using the Sberbank QR code using their smartphone, but also to receive a profitable cashback. The QR code can be in the form of a sticker on the sales counter or can be displayed on the screen of the POS terminal. There are more than 1.4 million such terminals throughout the country as of July 2023.

To pay, you need to scan the QR code either with your phone camera and select Tinkoff Pay, or scan it through the application and then confirm the payment.

We are seeing growing popularity and growth in the number of QR code transactions from Sberbank. As of July 2023, more than 6 million customers use this service and this number increases every day. Payment for QR is accepted by more than 1.4 million Sberbank POS terminals throughout Russia, and the monthly number of transactions exceeds 30 million units. In addition, as a result of growing cooperation between banks, more and more new partners are connected to the payment infrastructure of Sberbank. Therefore, we are very glad that now Tinkoff Bank customers will receive cashback when paying using a QR code from Sberbank, the same as when paying with a card. This will further increase the popularity of QR code payment among Tinkoff customers. Sberbank has been charging cashback with Sber bonuses for a long time. Thank you when paying using a QR code, so among our customers this innovative payment method is in great demand. Payment with a QR code is one of the options of our family of payment services SberPay, each of which allows you to pay for purchases and services, even if you do not have a bank card with you. The implementation of this landmark project together with Tinkoff will further expand the scope of QR codes in Russia and provide millions of Russians with the best customer experience, said Dmitry Malykh, Senior Vice President, Head of the Transaction Banking B2C unit of Sberbank.

We created Tinkoff Pay for easy and safe purchases without a card. Thanks to a partnership with Sberbank, we give access to convenient payment with a smartphone in offline stores of 32 million Tinkoff customers. What is especially important, in addition to convenience, our customers also receive benefits in the form of cashback for purchases. We constantly make our Tinkoff Pay even better and fill it with features. We recently launched payment with Tinkoff Pay at the store's checkout for Android phones, now - payment using Sberbank QR codes for smartphones based on Android and iOS. Tinkoff Pay also allows you to pay for purchases on the Internet. We see that our customers Tinkoff Pay has already replaced the departed foreign services Apple Pay and Google Pay to pay online. On the Internet, you can pay with one touch through Tinkoff Pay already on the websites of more than 30,000 online stores working with Tinkoff Cash, noted Sergey Khromov, Vice President of Tinkoff, Head of Payments and Transfers.

Payment option in RuStore

RuStore users - Tinkoff customers can buy paid applications, games, subscriptions and goods inside services using Tinkoff Pay. VK announced this on April 21, 2023. Read more here.

CloudTips Integration

The service of cashless tips and donations CloudTips has connected Tinkoff Pay - now tips can be transferred in just a couple of clicks and without entering details. maps This was announced on March 27, 2023 by representatives. Tinkoff Bank More. here

The share of payments on sites reached 39%

The share of Tinkoff Pay payments on sites with the ability to pay through this service reached 39% among Tinkoff customers. This is more than the combined share of Apple Pay and Google Pay in Tinkoff customer transactions before these services left Russia - 25.1% - on the same sample of sites. The bank announced this on March 16, 2023.

Such conclusions are contained in the study of the service Internet-acquiring Tinkoff Kassa based on an analysis of consumer behavior on more than 10,000 sites. Payment with Tinkoff Pay is available to 28 million Tinkoff customers, and in the future customers of other banks will be able to use it.

Most often, with the help of Tinkoff, pay is paid from a mobile phone - in 85% of cases, in the rest - from a computer. 92% of customers rated the convenience of TPay 5 out of 5 points.

Tinkoff Pay allows you to pay online on sites and in applications without entering card details, which became especially important after the departure of foreign services Apple Pay and Google Pay. Payment with Tinkoff Pay takes only a few seconds: you do not need to look for a card, drive in its details and wait for an SMS code with confirmation.

Tinkoff Pay also gives business advantages and helps online stores earn more: thanks to the convenience of payment, Tinkoff Pay conversion, which means the share of successful purchases, is over 99%. In addition, if Tinkoff Pay is available on the site, it is more likely that the user will make a purchase: according to a survey by Tinkoff Cash, 12% of buyers can leave the site if they do not see convenient payment methods.

Tinkoff Pay helps buyers pay quickly, conveniently and profitably, and online sellers increase their profits with higher conversion to purchase than cards. We see that when paying online, Tinkoff Pay has already replaced our customers with departed Pay services. We are constantly increasing the number of points where Tinkoff Pay can be paid, and we are filling this service with new features for even more comfortable payment. With Tinkoff Pay, you can also pay for purchases offline - using payment accessories and stickers, author Sergey Khromov, vice president of Tinkoff, head of Tinkoff Cash.

60 thousand payment stickers issued

Tinkoff gave its customers the first 60 thousand Tinkoff Pay payment stickers. The company announced this on February 2, 2023.

Customers have already completed more than 600,000 transactions through Tinkoff Pay stickers.

Testing of Tinkoff Pay stickers, a payment tool for the Russian market, began in December 2022 with the participation of company employees and their families, then it was scaled up to customers. As of February 2023, Tinkoff produces more than 7-8 thousand stickers for its customers every day.

In total, by the end of the 1st quarter of 2023, Tinkoff customers will receive over 500 thousand Tinkoff Pay payment stickers for use.

The number of applications for has already exceeded 250 thousand - stickers will be delivered to these customers in the near future. For those who have applied by the end of January 2023, the sticker will be released and delivered free of charge.

From March 2023, it will be possible to issue an application for the delivery of a payment sticker in the Tinkoff application in one click.

{{quote 'author = said Sergey Khromov, vice president of Tinkoff, head of Tinkoff Kassa. | The payment sticker returns people to their usual way of paying with their phone. We see high demand among customers for Tinkoff Pay stickers, so we have already allocated additional capacity to increase their production. We expect that in the first half of the year the number of our customers paying for purchases using the Tinkoff Pay payment sticker will exceed 1 million people,}}

2022

Tinkoff Pay Payment Sticker

On December 14, 2022, Tinkoff Bank announced the launch of a payment method - Tinkoff Pay payment sticker. It has contactless payment functionality and is several times smaller than the card.

By pasting a Tinkoff Pay sticker on your smartphone or case, customers will be able to return to the usual method of contactless payment. This is especially true for iPhone users, since as of December 2022 in the Russian Federation there are no analogues of the blocked Apple Pay.   You can pay with a Tinkoff Pay sticker wherever there is a terminal: at the checkout in the store, in cafes or in restaurants. With the Tinkoff Pay sticker, you can also withdraw cash from ATMs that support contactless authorization.

A Tinkoff Pay sticker with the Mir payment system is available for Tinkoff Black debit cards. Like a bank card, a Tinkoff Pay sticker is linked to your account. In the future, the sticker settings can be controlled directly from the Tinkoff application: for example, it will be possible to change the card with which funds are debited when paying (credit or debit), connect the BNPL service in Shares, etc.

In December 2022, this payment method is being tested by Tinkoff employees. In January 2023, Tinkoff Pay payment stickers will be available to everyone.

For customers with Tinkoff Premium and Private tariffs, the release of Tinkoff Pay payment stickers will be free, in other cases - 700 rubles. 

It will be possible to order a payment sticker in early 2023 in the Tinkoff mobile application in the same way as an additional card. To do this, on the home screen, click "Open a new account or product" → "Order an additional card" and select an account → specify "For yourself" → "Plastic card." Next, you need to select "Payment sticker" in the list of designs.

In December 2022, Tinkoff Pay stickers are only available in black design. In the future, the collection will be replenished, which will make it possible to choose a sticker for the color of the smartphone. 

Payment stickers are part of the Tinkoff Pay family of instant payment services. With the help of Tinkoff Pay, Tinkoff customers can pay for online purchases in a couple of clicks. Payment sticker - the development of offline payment using Tinkoff Pay, and in the future the service will have even more opportunities for contactless payments. 

Launch Instant Payment Service Tinkoff Pay

On May 23, 2022, Tinkoff Bank announced the launch of the instant payment service Tinkoff Pay. With its help, customers will be able to quickly, easily and safely pay for goods and services online in online stores and offline stores without entering card details. 

Tinkoff Pay will combine current payment technologies and fintech solutions of the Tinkoff ecosystem for both customers and sellers. 

Tinkoff Pay can be used both by customers of the Tinkoff ecosystem who have a mobile application installed, and in the near future by customers of other banks - they will be able to link cards to the service. 

"Under the hood of the service, we decided to collect all the current products and technologies from the Tinkoff ecosystem: different combinations of cashback from the bank and partners, subscriptions, Tinkoff Target, installments and equity payments, etc. There will be integration with the superapp, cards of other banks, the Tinkoff ID service, which we will also launch soon for partners. That is, everything we are used to will be available from Tinkoff Pay, "- says Sergey Khromov, vice president of Tinkoff, head of Tinkoff Kassa.

Tinkoff Pay Technologies: 

• Online and offline instant payments
• combinations of cashback for clients and non-clients of Tinkoff;
• payment in installments or through the service "Shares";
• payment for customers of any Russian banks;
• biometric solutions for authorization and instant payment;
• solutions for Tinkoff non-clients;
• integration with the Tinkoff superapp;
• auto payments and recurring payments;
• Manage all subscriptions in a single window  
• customization of privileges, cashbacks, etc. for the client;
• "Safe Deal" for on-site purchases classified;
• integration with the Wallet application;
• p2p translations and more.

At the start, payments will be available through Tinkoff Pay online and soon offline for Tinkoff customers. Other technologies of the service will be launched in stages during 2022-23.

Online payments 

Tinkoff Pay allows you to quickly and securely pay for purchases on websites and mobile applications of online stores - from a smartphone and from a computer. At the start, payment is available in more than 30 thousand online stores - partners of Tinkoff Cash, including large chain retailers, marketplaces, etc. 

Tinkoff Pay's online shopping capabilities:

• higher share of payments on the Internet; 
• customer loyalty is higher;
• work in the application and on the site;
• easy to connect;
• in the future will be available to any customers of Russian banks;
• cashback and loyalty programs for customers.

Online Shopping

To buy from a smartphone, you need to click on the Tinkoff Pay button on the payment page. After confirming the operation (if necessary), the money will be debited from the account at Tinkoff. If there are several accounts, you can choose any option with the appropriate balance sheet. 

In the future, you can set up which account to use by default, depending on the store category.

You can also pay for purchases using Tinkoff Pay from your computer. To do this, you will need to scan the QR code with your smartphone, which will transfer the buyer to the Tinkoff application to confirm the payment. 

Cashback

Customers will be charged personalized cashback immediately at the time of purchase - the buyer will see the "Pay" button and the amount of cashback that he will receive for it. At the start of Tinkoff Pay, the same cashback is available as when paying with a card.

When buying through Tinkoff Pay, users will be able to receive not only basic cashback from Tinkoff in various categories, but also other combinations of cashback - increased cashback from partners, manufacturers of specific goods, the outlet where payment is made, etc. 

For Tinkoff non-clients, cashback will also be available for payments through Tinkoff Pay in the future.

Installments and BNPL service "Shares"

At the time of payment, the user will be able to decide whether to pay the entire amount at once or pay in parts. By clicking on the button, he will be able to familiarize himself with the payment schedule if he decides to pay in parts or in installments. Share payment will be carried out in integration with the payment service in parts "Shares" and "Tinkoff Credit Broker."

Saving Tinkoff Pay Data

Tinkoff Pay will save with the user's consent all data for a quick and convenient purchase - for example, possible delivery addresses, full name, phone, etc. - this data will automatically appear in the interface at checkout. The user will only need to click the "Pay" button.

Also, buyers will be able to pay for purchases literally one click at a time, without going to the application and QR codes - when authorizing in stores through the Tinkoff ID service (it will be launched later in 2022). 

Manage subscriptions in a single window

Users using Tinkoff Pay will be able to automatically pay and manage subscriptions in their favorite stores and services, as well as in the Tinkoff application.

The application will show where the client has a subscription to Tinkoff Pay, he will be able to manage these subscriptions in one window, in the Tinkoff Pay section - cancel, pause if he went on vacation, etc., subscribe in stores (by clicking "I want to subscribe"). 

Biometric authorization

Tinkoff Pay will integrate Tinkoff biometric technologies - in the future, customers will be able to log in online and pay for purchases offline using face recognition, etc. (with the need for additional confirmation through a superapp for large purchases).

Offline payments

With the help of Tinkoff Pay, it will be possible to make contactless payments offline by linking a card or account of any Russian bank to it.

This solution will also allow you to personalize your shopping settings - Tinkoff Pay will pull up the payment source that will give the user the most privileges and bonuses with this payment depending on the loyalty program - regardless of which bank card is used (for example, co-brands between banks and network retailers, etc.).

Integration with "Wallet"

Tinkoff Pay is already integrated into the Wallet application (part of the Tinkoff ecosystem). With "Wallet" to pay, it is enough to show only a bonus or discount card at the checkout, and the payment will take place automatically. It will also be possible to log in to the "Wallet" using the Tinkoff ID service. 

'Safe deal

Tinkoff Pay will also be used in Secure Deal services, thereby strengthening the security of payment at classified sites (such as Avito, Yula, etc.), while maintaining the simplicity of the purchase process.  

"Cashless payments and alternative payment methods are quite developed in Russia. This gives Tinkoff Pay room for growth and development. We will be glad to various services and partners who want to develop fintech and implement Tinkoff Pay, "- says Sergey Khromov, vice president of Tinkoff, head of Tinkoff Kassa.

2021: Announcement of the Tinkoff Pay payment system

In mid-February 2021, Tinkoff Bank announced the Tinkoff Pay payment system, which, as stated in the credit institution, will combine various payment tools: an electronic wallet with bank card tokens, instant payment for goods and services online, tap to phone technology and others.

The fact that Tinkoff Bank is preparing to launch Tinkoff Pay was first reported by VTimes with reference to applications for not registering a patent of the same name. Subsequently, the representative of the bank confirmed this information to RBC. At the same time, he did not name the exact release date of the product. By February 15, 2021, the architecture of services is being worked out, he said.

Tinkoff Pay will allow the user to save bank card data in the mobile application, on which their electronic token is created, which then participates in transactions. This makes operations more secure, as attackers cannot intercept payer data.

Tinkoff Bank announced the Tinkoff Pay payment system

The pay service can also be used when paying online, said Yegor Krivosheya, head of research at the Skolkovo-NES Center for Research on Financial Technologies and Digital Economy. He cited survey data, according to which 16% of payment card holders consider the need to enter card data when online purchases one of the most annoying factors.

The tap to phone technology, which was mentioned at Tinkoff Bank, allows not only to carry out, but also to accept payment through a smartphone. It allows SMBs to accept payments without additional hardware.

According to the head of the practice of providing consulting services to companies financial sector KPMG Russia CIS in and Natalia Rakova, Tinkoff, as a payment bank with a large number of progressive clients and a significant player in the market, acquiring will be able to occupy a worthy niche in this segment.#^[1][2]

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