Revo Charge

History

2022: Statement on the sale of TVs and household appliances

At the end of August 2022, it became known about MegaFon's decision to sell TVs and household appliances under its own brands. To do this, the subsidiary of the telecom operator, Revo Charge Rus, sent applications for registration of four brands "in order to be able to use them within its specialization."

We always look at the opportunities for the development of our business in all partner channels and try to expand the list of brands that we can use in the future - said Arthur Iksanov, CEO of Revo Charge Rus.

Megafon begins selling TVs and household appliances

The publication Sheets"," referring to the database data, at the Rospatent end of August 2022 on the registration of four new brands by Revo Charge Rus. Blax, Telik and Tvizi brands can subsequently be used to sell TVs, projectors, laptops, personal computers, tablets and others. And electronic engineers under the Veizer brand, household appliances can begin to be sold - washing machines, microwaves, slow cookers, refrigerators, coffee makers and meat grinders.

Revo Charge calls itself a single distribution center that operates in the markets of Russia and Uzbekistan and provides the distribution of smartphones, digital devices, portable equipment and accessories. The perimeter of the group includes the Uzbek mobile operator Ucell. In the first quarter of 2022, Revo Charge provided up to 35% of the assortment in Megafon retail stores, a representative of the operator told Vedomosti.

Sales of household appliances and electronics under their own trademarks (STM) of retailers in 2021 amounted to more than 60 billion rubles, Vedomosti reported earlier, citing the research company GfK. This is 42% more than it was in 2020.^[1]

Notes

Шаблон:Remarks