Naumen Omni-Channel

Naumen Omni-Shannel – the omnichannel platform which will help the company to provide effective communication with clients on all popular communication channels (a call from the website, e-mail, a web chat, messengers and tp).

In Naumenomni-Shannel the fundamental principles of omnichannel service are implemented: clients receive identical and consistent service irrespective of on what channel they addressed And to optimize process of service, Naumenomni-Shannel allows to configure scenarios for any types of campaigns.

2019: Access to the WhatsApp Business API application

On May 30, 2019 the Russian the company NAUMEN announced the conclusion of the partner agreement with the company Infobip — provider WhatsApp century Russia. Partnership with Infobip will simplify access to the application WhatsApp Business API for all companies using communication solutions of NAUMEN company.

Partnership value for clients of NAUMEN consists in instant connection to WhatsApp channel due to existence of the ready connector to the messenger. Unlike the companies using solutions of other vendors, clients of NAUMEN will not need to spend time for integration with WhatsApp and to sign the separate agreement on registration in service.

NAUMEN provides to customers the full omnichannel Naumen Omni-Channel platform allowing in uniform queue with telephone calls to process popular digital channels: e-mail, the SMS, calls from the website, web chats, messages of social networks and messengers to which WhatsApp was added. At the same time the complete history of addresses of the client on all channels is stored in a system, and for their processing the single interface is used that simplifies work of the operator.

WhatsApp Business API allows to do official mailings on behalf of brands and the organizations. Unlike WhatsApp Business App intended for small business, WhatsApp Business API gives the chance of full integration of the channel into the platform of contact center. The model of tariffing differs from other messengers: the company pays a monthly subscription fee for active users and also outgoing sample (HSM) messages. Advantage of such model is that if the receiver responds to the sample message, at the operator the 24-hour dialog box within which it is possible to communicate free of charge with the client opens and to send to it any number of response messages, noted Ruslana Reznikova, the managing director of Infobip Eurasia

WhatsApp is the messenger with the high involvement that does it especially attractive to our clients. We study connection to WhatsApp in three large Russian banks. In each case it is about quite specific objectives which will be solved using the messenger: answers to questions on the credits, verification of personal data, obtaining one-time passwords, verification codes. For one of business clients for May, 2019 integration into WhatsApp of a virtual assistant based on Naumen Erudite capable to provide consultations on banking services prepares, reported Mikhail Chereshnev, the marketing director of contact centers and the robotic systems of NAUMEN company

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