Inventive Retail Group

Included in the Lanit Group of Companies. Since 2012, within the framework of the Inventive Retail Group (IRG), the retail business of Lanita has been developing. The trademark Inventive Retail Group, according to the Kontur-Focus database, belongs to reStor LLC, which also owns the rights to the re: Store trademark, a chain of Apple retail stores.

Aktivs

The company develops store chains:

• re:Store,
• Lego,
• Sony Center,
• Samsung,
• Prenatal Milano,
• Nike and
• UNOde50.

In 2014, the company also began developing the Street Beat chain.

History and Performance Indicators

2023

Toystore toy chain launch

Part of Lanit, Inventive Retail Group (IRG) has launched a new toy chain under the Toystore brand. The first store with an area of ​ ​ 60 square meters. m opened in April 2024 in the shopping center "City of Lefortovo" in Moscow. This is a test project on the basis of which a decision will be made to further expand the network. Read more here.

The launch of the Amazing Red chain of stores

On June 28, 2023, Inventive Retail Group announced the launch of Amazing Red sporting goods stores. It will number 100 points in more than 20 cities of Russia. The range is based on collections for running, yoga, fitness, training and trailrunning from brands such as PUMA, Nike, New Balance, Reebok, Asics, Street Beat and Hoka. Read more here.

Brandly Platform Opening

On May 12, 2023, Inventive Retail Group (IRG, part of Lanit Group Philip Gensa) announced the launch of a platform for online shopping of original branded goods with delivery from anywhere in the world. The service was named Brandly. Read more here.

Opening the MachIndex lathe store

In early April 2023, it became known about the opening of the MachIndex lathe and milling machine shop in Moscow. This is an Inventor Retail Group project (IRG, part of Philip Gens's LANIT Group of Companies). Read more here.

2021

Purchase of online smartphone seller "Rumikom"

On August 9, 2021, the company Inventive Retail Group, which is part of the Lanit Group of Companies, the main owner of which is Philip Gens, announced the purchase of the largest online seller of Xiaomi products in Russia. We are talking about the online store "Rumikom," which are previously owned by Digmi Group. Its participants did not disclose the financial terms of the transaction. Read more here.

Buying online retailer Aristos, which sells Olympus and Philips products

In mid-April 2021, Inventor Retail Group, part of the Lanit Group of Companies, the main owner of which is Philip Gens, announced the purchase of Aristos. Its participants did not disclose the financial component of the transaction. Under the terms of the agreement, Inventor eCommerce, part of the Inventor Retail Group, becomes the majority shareholder of the Aristos group (the share is not named). Read more here.

2020

Buying 7 Nike stores from A3 Retail Group

On September 3, 2020, Inventive Retail Group announced the acquisition of seven Nike stores in Moscow from A3 Retail Group, including the flagship one on Kuznetsky Bridge. The transaction took place in the format of a merger of the subsidiary of Inventive Retail Group, Up and Ran LLC with the managing A3 Retail Group, AZ Sport LLC. Read more here.

Opening Xiaomi stores

On July 15, 2020, Inventive Retail Group announced the launch of the Xiaomi chain of stores. The first of them will work on July 22 at the FORT Otradnoye shopping center (formerly Golden Babylon Otradnoye). The area of ​ ​ this outlet is 75 sq. m.

In total, Inventive Retail Group plans to open about 60 Xiaomi stores in Russia. They will appear in shopping centers with the most favorable locations for the brand, the company said. Various Xiaomi devices will be sold in these stores, including smartphones, tablets, laptops, wearable gadgets such as watches and bracelets, as well as various accessories. In the future, partner Xiaomi plans to open single-brand stores of a larger area, where products from the brand's ecosystem will be sold, including smart home products.

Despite the fact that Xiaomi has managed to achieve sensational success in the field of online sales, we pay no less serious attention to the offline segment. We are glad that thanks to the new stores that are opening, our users have the opportunity to personally familiarize themselves with Xiaomi products and make the right choice, - said the head of Xiaomi in Russia and the CIS Yu Man, whose words are quoted in the press release.

According to Vedomosti, citing data from a partner company of several electronics manufacturers, in May 2020 Xiaomi ranked third in physical terms in terms of smartphone sales in Russia. The company's market share was 18.7%.

According to the interlocutors of the publication, the electronics manufacturer does not consider the partnership with Inventive Retail Group as the launch of a fundamentally new chain of stores. Customers should not notice a significant difference compared to other official Xiaomi stores, the company is sure.

By mid-July 2020, Xiaomi has about 30 of its own MiStore stores in Moscow, Nizhny Novgorod, Yekaterinburg, Novosibirsk and other cities.^[1]

2019: Building a company to implement e-commerce projects

On January 28, 2020, it became known that Inventor eCommerce has appeared in the Inventive Retail Group since December 2019 to implement e-commerce projects for world brands and manufacturers on the Russian market. Read more here.

2018: Sales growth by 23% to 66.64 billion rubles

Sales of the group increased by 23% and amounted to 66.64 billion rubles with VAT. At the same time, sales at comparable stores (LfL) increased by 22%. The number of visitors to all stores of the group for the year amounted to 40.7 million people.

Inventive Retail Group opened 33 stores and closed 25 stores in the process of optimizing chains. As of January 1, 2019, their number reached 351 in 34 cities. The most active stores were LEGO and STREET BEAT. At the end of the year, the total area of ​ ​ the group's stores amounted to 47.03 thousand square meters. meters.

At the end of 2018, 51% of purchases in stores of the company's chains are made by customers again.

It is worth noting the growth of online sales (LfL + 29%) compared to 2017. The number of visitors to all online stores of the group in 2018 amounted to 52.1 million people. Today, the company has seven online stores in its portfolio.

2017: Sales growth by 13% to 54.6 billion rubles

Sales of the group increased by 13% and amounted to 54.6 billion rubles with VAT. At the same time, sales at comparable stores (LfL) increased by 8%, traffic in the group's stores increased by 5%. Sales on orders placed by customers online rose 38% to reach 7.4% of the group's total sales. Sales to corporate clients rose 29%.

Inventive Retail Group has opened 22 new stores. As of January 1, 2017, their number reached 344 in 36 cities. Most actively opened stores under the signs of Street Beat, Samsung and re: Store. At the end of the year, the total area of ​ ​ the group's stores amounted to 56.4 thousand square meters. meters.

2015: Sales growth by 29% to RUB 32.9 billion

Sales of the group increased by 29% and amounted to 32.98 billion rubles with VAT. At the same time, sales at comparable stores (LfL) increased by 14.61%. The number of visitors to all stores of the group for the year amounted to 33.5 million people, which is 5% more than in 2015.

It is worth noting a significant increase in online sales, which doubled compared to 2014 and amounted to 1.6 billion rubles. including VAT. At the same time, online sales in December 2015 increased by 95% compared to the same period in 2014. The number of visitors to all online stores of the group in 2015 amounted to 21.5 million people. Today, the company has seven online stores in its portfolio.

In 2015, Inventive Retail Group opened two Rookie children's sporting goods stores in Moscow and St. Petersburg. The sports segment in the company's sales became the fastest growing in 2015, especially it is worth noting the impressive growth in sales of Nike mono-brand stores and the active development of the Street Beat chain, whose stores opened in key shopping centers in Moscow and St. Petersburg.

Inventive Retail Group opened 37 stores and closed 7 stores. As of January 1, 2015, their number reached 309 in 36 cities. The most actively opened stores of the re: Store and Samsung chains. At the end of the year, the total area of ​ ​ the group's stores amounted to 35.10 thousand square meters. meters.

2014

RUB sales growth by 46% to RUB 25.8 bln

According to the data for the whole of 2014, retail sales of the group increased by 46% and amounted to 25.88 billion rubles with VAT. At the same time, sales at comparable stores (LfL) increased by 35.5%. The number of visitors to all stores of the group for the year amounted to 31.7 million people.

Inventive Retail Group grew by 59 stores. As of January 1, 2015, their number reached 280 in 36 cities. The most actively opened stores of the re: Store and Prenatal chains. At the end of the year, the total area of ​ ​ the group's stores amounted to 31.15 thousand square meters. meters. As of July 1, 2014, the number reached 255 in 35 cities. The most actively opened stores of the re: Store, LEGO , Sony and Samsung chains.

Results of work for the first half of 2014. Key indicators:

• Retail sales of the Group amounted to RUB 9.9 billion (+ 26.8% to 7.8 billion for 6 months of 2013) with VAT.
• Sales of comparable stores (LfL) of the group increased by 12.5% (6 months 2014 versus 6 months 2013)
• The total area of ​ ​ the group's stores increased by 27%

The most successful was traditionally the fourth quarter of the year. In 2014, the fourth quarter sales were affected by the unstable situation with the ruble exchange rate and, in this regard, the increased demand of consumers seeking to purchase goods before a possible rise in price. Retail sales of Inventive Retail Group in the fourth quarter increased by 67% compared to 2013 and amounted to 9.4 billion rubles with VAT. At the same time, sales of comparable stores increased by 53.94%.

Street Beat sports shoe chain launch

On October 01, 2014, Inventive Retail Group announced the creation of a network of multi-brand sports shoe stores in the new Athletic Specialty format for Russia with the name Street Beat. Two Street Beat stores have been opened in Moscow.

255 stores in Russia and Europe

According to the company, as of July 1, 2014, the total number of stores of the group totaled 255 in 35 cities of Russia and abroad. Including in Norway and Denmark, the retailer has 20 outlets.

Inventive Retail Group stores offer many useful additional services for customers, such as: training, assistance in setting up a computer and solving various kinds of difficulties and issues during operation, visiting a specialist to a client, etc.

Prenatal Milano stores launch

In May 2014, Inventive Retail Group opened the first stores of the PRENATAL MILANO chain. In Moscow, collections of the Italian brand appeared in the shopping centers "Atrium," "RIO," "Vegas Crocus City," "Golden Babylon," in St. Petersburg - in the shopping center "Grand Canyon."

Inventive Retail Group, an exclusive operator developing a brand in the Russian market, plans to open 10 PRENATAL MILANO stores throughout the country by the end of 2014, and then enter the top three in its segment.

Start of cooperation with the Spanish UNOde50: three stores open

On July 10, 2014, Inventive Retail Group announced that it was partnering with a Spanish company. UNOde50 The group of companies plans to develop a network of the same name on the territory Russia and open 10 monobrand stores of the UNOde50 chain in two years. In six months, the company opened three stores of the same name in,, and. To Moscow St. Petersburg Yekaterinburg

Sale of 15 re: Store stores in Germany

In July 2014, it became known that IRG sells 15 re: Store stores in Germany to the German Freenet Group. Sales of phones in European stores in 2014 may grow by about 7% - the holding believes that this is not enough.

Freenet Group, through its subsidiary Mobilcom, owns the retail chain and online retailer Mobilcom Debitel. At the end of 2013, his chain consisted of 533 stores. Processing of the transaction began in February 2014. The amount of the transaction in the company does not report, but they say that "the price was beneficial for the seller." According to Mikhail Burmistrov, general director of INFOLine-Analytics, based on the fact that all the areas for stores were rented, the German business re: Store could cost about $20 million.

A Freenet spokesman added that the stores will now operate under the Gravis brand.

As Smykov explains, the exit from German business is associated with the focus of the group's work on work in Russia and the slow growth of the market in Western Europe.

"The Russian market, unlike the market of Western European countries, is in the stage of growth and transition to a more modern structure, and due to this our company manages to maintain significant growth rates here," says Smykov.

According to Smykov, business in Denmark and Norway is "in better shape than in Germany, due to the peculiarities of the market of the Scandinavian countries." But the group plans to restructure these assets: if they stop making a profit, they will also be sold.

2013

Retail sales growth in Russia and Europe by 10% to $703 million

• Retail sales of the group in Russia and Europe amounted to 703.6 million with VAT. US $ (+ 10.8% by 2012)
• The group's retail sales in Russia amounted to 563.3 million. US $ (+ 32% by 2012)
• The total area of ​ ​ the group's stores increased by 34%
• Traffic of all stores of the group for the year amounted to more than 28 million visitors

As of January 1, 2014, the number of stores reached 240 in 33 cities and 32 stores in Europe. In total, the group consists of 272 stores in Russia and Europe. The most actively opened stores of the LEGO and Samsung chains . The LEGO chain increased by 22 and Samsung by 20 stores.

In 2013, foreign stores accounted for about 30% of the revenue of Inventive Retail Group, only German points - 13%.

Start of cooperation with the Italian Prenatal on the retail network in the Russian Federation

On October 30, 2013, Inventive Retail Group announced a partnership with the Italian company Prenatal. The group of companies plans to develop the network of the same name in Russia and open 20 monobrand stores of the Prenatal chain in three years.

215 stores in Russia and Europe

As of January 1, 2013, the number of stores reached 187 in 32 cities and 28 in Europe. In total, the group consists of 215 stores in Russia and Europe. The total area of ​ ​ Russian and European stores is more than 20,000 m2.

2012

Revenue growth in the Russian Federation and Europe by 35% to $635 million

• Retail sales of the group in Russia and Europe amounted to 635 million. US $ (+ 35% by 2011)
• Retail sales of the group in Russia amounted to 426.1 million. US $ (+ 36% by 2011). Sales growth in Q4 2012 was more than 50%.
• Sales of comparable stores (LfL) of the group in Russia increased by 15%
• The total area of ​ ​ the group's stores increased by 25%
• The number of visitors in the group's stores increased by 15% and reached 20 million people

Rename to Inventive Retail Group

re: Store Retail Group, a project "uniting the networks of mono-brand stores of manufacturers of computer" phones "electronics, children's educational games and sporting goods, announced a change in the group's name. Since December 18, 2012, the company has been called Inventive Retail Group.

The constituent part of the name Inventive, which in English means "inventive," replacing the word re: Store, carries a certain semantic load. The Group strives to become a world-class leading company, providing customers with the best retail experience when buying goods, and its partners cooperation based on the highest standards and modern technological developments in the retail sector.

The company's clients are active people united by the desire to make life better. For them, the emerging middle class today, Inventive Retail Group is opening stores in the best shopping centers and on the best shopping streets in the most developed cities. The group's partners are popular global companies that produce goods whose consumption is a significant element of the middle class lifestyle. The company is headed by an experienced team of managers, recognized professionals in the Russian retail market, who build a leading operator of single-brand retail chains in various consumer sectors of the market.

The strategic plans of the Inventive Retail Group are to continue the development of the existing five single-brand networks of the company:

• re:Store,
• Samsung,
• LEGO,
• Sony Centre и
• Nike, as well as in the coming year, will grow with two more monobrand chains. At the same time, the company is not limited to the markets in which it operates today. New single-brand networks operated by the group may appear in other areas of business, not only in electronics, children's and sports products.

Nosimo takeover and Nike chain launch

In October 2012, Nosimo joined the Inventive Retail Group. The association contributed to the joint development of the Samsung network, which in 2012 has 53 stores in Russia.

In 2012, Inventive Retail Group began to develop a new network of Nike sporting goods stores. In 2012, 7 chain stores were opened, 4 of which are in Moscow.

2011: Name change to re: Store Retail Group

In 2011, the Group changed its name to re: Store Retail Group. Also in 2011, two more new projects appeared: Samsung and Nike. The Nokia project was closed due to the vendor's decision to suspend support for the monobrand network.

2009

In 2009, the group included three new networks: Sony Center, Nokia and LEGO.

2008: Launch of the re: Store network abroad

IRG has developed re: Store abroad since 2008. The company first opened its stores in Germany, and in 2009 bought stores in Norway and Denmark from the local retail chain Humac.

2005: Creation of Premium Networks

The history of the group of companies began on November 11, 2005, when the retail division of Apple IMC Russia opened the first Apple Center store in the Atrium shopping center (Premium Networks) in Moscow. A year later, the project was renamed re: Store, which in 10 years turned into the number one Apple Premium Reseller network in Russia.

Notes