HO Communication

HO Communication — the Chinese agency of internet marketing founded in 2014 offering full range of services, including creation of content and creative design, media services, development and promotion of a brand. Offices of the company are in Shanghai, Beijing, Chengdu and Nanjing. By the end of July, 2018 in HO Communication more than 200 employees work.

History

2018: Accenture purchased HO Communication

On July 31, 2018 the Accenture company rendering services in the field of management consulting, information technologies and outsourcing announced closing of the transaction on HO Communication acquisition. Financial and other agreement details are not disclosed.

It is supposed that due to merger of HO Communication possibilities of division  of Accenture Interactive will be expanded (renders services in spheres of optimization and the organization of business process outsourcing) regarding digital design, marketing, content and commercial services for the Chinese clients.

Accenture storms the Chinese market, avaricious the companies

Accenture decided to storm the market of Celestial Empire by buying up of the local companies. To HO Communication Fjord companies (consulting and development), PacificLink (group of the digital-agencies in Hong Kong), were purchased by Altima (the agency of e-commerce) and Mackevision (the developer of computer graphics  of CGI and content of virtual reality).

The leading omnichannel opportunities of customer interaction which are offered by HO Communication will add the existing offers of Accenture Interactive in China. Together with the large-scale business covering all possibilities of Accenture it will create to clients the excellent offer with the greatest possible influence on their business indicators — the managing director of the Chinese representative office of Accenture Interactive Jason Chau said.

HO Communication notes that the company joins Accenture during changes in the market of marketing and advertizing.^[1]

Notes