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Gazprom-Media Holding GPMKh

Company

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Gazprom-Media Holding - television, radio, press, film production, advertising, film distribution, Internet. One of the largest holdings in Russia and Europe.

Owners:
Gazprombank
Gazprom

Content

Revenue and Net Profit millions Ths. rub

Assets

Owners

+ Gazprom-Media Holding (GPMKh)
+ Rosneft of the Tax Code
+ Nowfinteh

The main activity of the Holding Company is the accumulation and development of media assets.

Owners

Who ultimately controls Gazprom-Media is unclear until November 2013, but its board of directors is headed by Gazprom CEO Alexei Miller.

Gazprom owns 35 percent of the shares in Gazprombank, which, in turn, owns 100 percent of Gazprom-Media.

Gazprom's pension fund, Gazfond, owns another 47.4 percent in Gazprombank. The vast majority of this share was transferred to the management of the closed Leader JSC. Among the shareholders of the Leader is the insurance company Sogaz, controlled by Yuri Kovalchuk, a St. Petersburg banker who did business with Putin in the early 1990s.

Kovalchuk is a co-owner of Rossiya Bank, which recently bought a stake in the country's fourth largest mobile operator Tele2 Russia.

In 2008, Rossiya Bank and Sogaz merged their media assets with the assets of Surgutneftegaz and metallurgical magnate Alexei Mordashov into the National Media Group (NMG), headed by Kirill Kovalchuk, born in Leningrad in 1968.

Aktivs

Gazprom Media became a co-owner of VK

Gazprom-Media Holding includes:

TV companies

  • NTV,
  • TNT,
  • satellite television company NTV-Plus
  • production center Comedy Club Production (CCP), founded in 2007 by a team of creators of the popular Comedy Club show. CCP produces such entertainment programs for the TNT channel as Comedy Club, Our Russia, Dom-2. In addition, CCP is engaged in film projects ("The Best Film," "Our Russia. Eggs of Destiny "), runs Comedy TV.

  • "TV-3" and
  • "2x2"

  • On April 21, 2016, it became known that Gazprom-Media had bought 49% of the A-One channel. On April 18, Roskomandazor issued TV Channel First Alternative LLC a media registration certificate with the name TNT Music. Cable television channel A-One launched in 2005. It originally specialized in alternative music, and has broadcast hip hop as well as popular music since 2011. The A-One brand ceases to exist.

Radio stations

  • Echo of Moscow,
  • The first popular radio,
  • NEXT,
  • CITY-FM,
  • Relax-FM,
  • Children's radio

  • "Autoradio,"
  • "Energy" и
  • " Humor FM."

Print editions

Publisher Seven Days:

  • Journal Totals,
  • 7 days - TV program,
  • A caravan of stories,
  • Caravan of Stories Collection;
  • the Tribune newspaper;
  • TV guide magazine Panorama TV

Film company

NTV Cinema

Movie theaters

  • October,
  • Crystal Palace

Internet portals

As of July 2015:

  • 101.ru, 2x2tv.ru, 7days.ru,
  • Avtoradio.ru, Centpart.ru, Сomedycafe.ru, Comedyclub.ru, Comedy-radio.ru, Deti.fm, Disco80.ru, Dom2.ru, Echo.msk.ru, Energyfm.ru, Friday.ru,
  • Gazprom.ru, Gazprom-media.com, Gpm-digital.com, Itogi.ru,
  • Nomobile.ru, Now.ru, Ntv.ru, Ntvkino.ru, Ntvplus.ru,
  • Radiolikefm.ru, Radioromantika.ru, Red-media.ru, Relax-fm.ru, Rutube.ru, Seven-days.ru,
  • Tnt-online.ru, Tnt-tv.biz, Tribuna.ru, Tv3.ru, Veseloeradio.ru, Vkpm.ru, Vokrug.tv, Zakon-tv.ru

Advertising and Real Estate

  • LLC "Gazprom-Media" (advertising sale)
  • OJSC Telebasis, LLC Advertising Company SMS, LLC COMSTEK (real estate management and ownership)
  • LLC GPM-Digital"" is a subsidiary company selling advertising on several Internet sites.

Performance indicators

2021: Income growth by 22% to 121 billion rubles

On March 18, 2022, Gazprom-Media Holding shared its consolidated financial performance under IFRS for the twelve months of 2021 compared to 2020.

Consolidated revenues of Gazprom-Media Holding grew by 22% and reached 121 billion rubles due to an increase in advertising revenues and income from the sale of rights to audio-video playback. The holding's net profit exceeded 3 billion rubles against a net loss of 5.5 billion rubles in 2020. Gazprom-Media Holding's operating profit reached 3.1 billion rubles. The positive operating and financial results are due to the effective management of consolidated expenses, the growth of which does not exceed income growth.

Advertising revenues amounted to 90.7 billion rubles, which is 25% more than a year earlier. The growth was ahead of the pace of the entire Russian advertising market, which, according to the Association of Communication Agencies of Russia (AKAR), increased by 22% in 2021. Gazprom-Media broadcast TV channels, Red Media thematic TV channels and GPM Match sports channels made a significant contribution to the dynamics of the company's advertising revenues. In particular, the start of the prime minister and projects on the holding's TV channels at the end of the third quarter had an impact. The dynamics was also positively influenced by the twofold growth in advertising revenue in the digital environment.

In general, the growth of advertising revenues is due to the recovery of business activity in the advertising market.

Revenues from the sale of rights to audio-video playback increased by 25% and reached 16.8 billion rubles. Growth was provided by revenues from distributions thematic channels and distribution content in the digital environment. Also, income growth under this item is affected by the partial restoration of film distribution, which was limited in 2020 due to distribution. coronavirus

In May 2021, the company closed the deal to acquire 49% of the shares of MT-Technologies LLC (Quantum), increasing its ownership to 100%. This deal will allow Gazprom-Media Holding JSC to strengthen technological competencies, expertise in the segment of advertising and marketing technologies, as well as in sales of Digital Signage.

History

2023

Consolidation of Gazprom-Media's controlling stake by Gazprom

At the end of December 2023, Gazprom"" announced the consolidation by the group of a controlling stake in Gazprom-Media Holding JSC. As a result of the transaction Gazprombank , he became a minority shareholder of the holding, while he was previously a majority shareholder.

As the press service of Gazprom explained, the deal is purely technical. Its goal is to ensure vertically integrated management of the media assets of the Gazprom group, the corporation added.

Gazprom announced the group's consolidation of a controlling stake in Gazprom-Media Holding JSC

On December 29, 2023, RBC reported that, according to the latest financial statements at that time, Gazprombank owned 77.6% of Gazprom-Media Holding JSC. By the end of December 2023, there is no relevant information about the remaining founders of the company. The press service of Gazprom refused to disclose the structure of the owners and comment on their shares at the request of RBC.

By the end of December 2023, Gazprom-Media combines assets in the field of television (NTV, TNT, "Match!," "Friday," only 40 channels), owns online platforms (Premier, Rutube and four others), content production and distribution companies (Comedy Club Production, "Central Partnership" and ten more), nine radio (Avtoradio, HumorFM, etc.), print and online publications (7 Days, Caravan of Stories, Around TV, and five more), three advertising agencies, a production center, three information services companies and the Oktyabr cinema on Novy Arbat in Moscow. The company's board of directors is headed by Gazprom CEO Alexei Miller.

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2023 was full of iconic events for us. In addition to the 25th anniversary of the holding, we celebrated the anniversaries of a number of our assets. We continue to rely on the production and distribution of our own original content and its distribution in all environments, - said the general director of the holding Alexander Zharov.[1]
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51% Insight People purchase

On November 16, 2023, Gazprom-Media Holding (GMH) announced the purchase of 51% of the Insight People blogging agency. The financial terms of the agreement were not disclosed. Read more here.

Launch of a neuroproduction studio based on D. Lab

On Gazprom September 11, 2023, Media Holding launched pilot production content using technologies (artificial intelligence AI). The neuroproduction studio opens on the basis of the R&D company's subdivision - D. lab (Gazprom-Media Holding digital laboratory). More. here

Maxima Telecom left the joint venture with Gazprom-Media Holding in the field of Big Data

On March 2, 2023, it became known that Maxima Telecom left a joint venture with Gazprom-Media Holding (GMP) in the field of Big Data. According to the press service of the holding, he exercised the option to buy out 19.9% of GPM Date LLC from Maxima Telecom JSC and became the sole owner of the company. The financial terms of the transaction were not disclosed. Read more here.

Early reassignment of Alexander Zharov as CEO

The Board of Directors of Gazprom-Media Holding JSC decided on the early reassignment of Alexander Zharov to the post of General Director. The head has held this post since March 24, 2020, now his powers have been extended for another three years. The company announced this on January 18, 2023. Read more here.

2021

Creation of GPM Date JV for data-based product development

The media holding "Gazprom-Media" and the company Maxima Telecom"," developing technological solutions and platforms for processing, large data streams announced the creation of a joint venture GPM Date"." As TAdviser representatives of Maxima Telecom said on December 14, 2021, the joint venture will specialize in the development and development of products based on data and technologies. machine learning artificial intelligence More. here

Gazprom-Media became a co-owner of 45% of MF Technology

On December 3, 2021, Gazprombank announced that as a deposit in the property of Gazprom-Media Holding JSC, a block of shares in the amount of 45% of the authorized capital of MF Technologies JSC, which controls 57.3% of the voting shares of VK (formerly Mail.ru Group). As a result of the transaction, Gazprom-Media Holding JSC became a shareholder of MF Technologies JSC. Read more here.

Appointment of Alexander Moiseev responsible for the development of the digital direction of the holding

On November 10, 2021, the Gazprom-Media holding informed TAdviser about the appointment of Alexander Moiseev to the post of deputy general director of the holding. Alexander is responsible for the development of the digital direction of Gazprom Media. Read more here.

Gazprom-Media is the only owner of Kvant

On May 19, 2021, Gazprom-Media announced the purchase of 49% of Kvant from Maxima Telecom, thereby becoming the sole owner of an advertising operator in Wi-Fi networks in public transport in Moscow, St. Petersburg and several other cities. The financial terms of the agreement were not disclosed. Read more here.

Dmitry Ufaev - the new deputy general director of the holding

On March 9, 2021, Gazprom-Media announced the appointment of Dmitry Ufaev to the post of Deputy General Director of the holding. In this position, the ex-adviser to the head of the Moscow Department of Transport Maxim Liksutov will be responsible for projects for the digital transformation of the company and its assets. Read more here.

2020

Revenue growth by 1.1%, to 99.2 billion rubles, loss - 5.5 billion rubles

Gazprom-Media's revenue at the end of 2020 amounted to 99.2 billion rubles, an increase of 1.1% compared to 2019. Net losses rose to 5.5 billion rubles from 4.7 billion rubles in losses a year earlier.

The increase in cash losses in Gazprom-Media was associated with reserves that were taken into account at the end of 2020, as well as exchange rate differences under foreign exchange contracts. The increase in sales in the holding was explained by an increase in advertising revenues on broadcast and thematic channels - they grew by 2%, to 72.3 billion rubles.

The dynamics on individual channels in Gazprom-Media is not disclosed; by the end of March 2021, the holding manages NTV, Friday!, TNT, TNT4, TV-3, Match TV, the production and distribution of thematic TV channels (Red Media) and ten radio stations (Avtoradio, Energy, Humor FM, Romantika, Comedy Radio, Like FM, Relax FM, Children's Radio, Echo 101.ru Moscow).

Gazprom-Media's revenues from the sale of rights to audio-video playback in 2020 decreased by 7% compared to 2019, to 13.4 billion rubles. The main factor contributing to the fall was the restrictions on the operation of cinemas. In the second half of the year, some of the restrictions remained, but the holding companies released several premieres - the films Fire, Silver Skates, Streltsov and Doctor Lisa.

Among the negative factors of last year that affected the results of Gazprom-Media are the closure of cinemas, the cancellation and postponement of sports competitions, and a decrease in business activity. The recovery of the media market was smooth and began in the second half of the year. The dynamics of the holding turned out to be better than the general market, where there was a reduction in TV budgets.

The consolidated expenses of the holding at the end of 2020 decreased by 5.3% compared to the costs of a year ago, according to the statements.[2]

Gazprom Media will be engaged in advertising on Rutube

RuTube video inventory will be available to Gazprom-Media customers from January 2021. Rutube video service will switch to the classic AVOD monetization model. Advertising on the site will be available both as an independent inventory and as part of consolidation with other media offered by the seller (TV, radio, other digital platforms). Gazprom-Media announced this on December 28, 2020. Read more here.

Buying a mobile application "I am well done"

December 23, 2020 it became known about the sale of the mobile application "I am well done" to the structures of "Gazprom-Media." The value of the transaction was not disclosed. Read more here.

Increase in share in Rutube to 100%

On December 18, 2020, it became known that Gazprom Media would be the sole owner of Rutube video hosting. The corresponding agreement was concluded by Interfax-TV LLC, which is part of the holding, and Solaris Promo Production (SPP), which sells a 50 percent stake in Ruform LLC (managed by Rutube). Previously, Gazprom Media owned 50% of Rutube. Read more here.

Sale of 26% stake in Start video service

In November 2020, the Gazprom-Media media holding withdrew from the capital of the Start online cinema, Vedomosti reports, citing data from the Unified State Register of Legal Entities. He owned 26% of the company - the owner of the video service Start Media LLC through a Cypriot company. The amount of the transaction is unknown.

Since November 5, Gazprom-Media's stake has been owned by Films Forever LLC. The remaining 74% belongs to Digital Media Holding LLC, co-owned by a subsidiary of MegaFon MegaLabs at the end of October 2020.

First Deputy General Director of Gazprom-Media Svetlana Balanova explained the exit from Start capital by the fact that the holding wants to "concentrate its efforts as much as possible on the development of its own Premier video platform." "At this stage of the development of the online cinema market in Russia, we do not consider it necessary to invest in parallel in two competing resources," she said.

Gazprom Media paid 1.67 billion rubles for a stake in Quantum

On June 26, 2020, it became known that a 51 percent stake in Kvant cost the Gazprom-Media media holding 1.67 billion rubles. This was reported by the Kommersant newspaper with reference to the reports of Maxima Telecom. Thus, the entire business was valued at almost 3.3 billion rubles. Read more here.

IBS CEO moved to work at Gazprom-Media Holding

In March 2020, IBS CEO Svetlana Balanova left the company and joined Gazprom-Media Holding. Read more here.

2019

Net losses - 4.7 billion rubles

In 2019, the revenue of the Gazprom-Media holding amounted to 98.1 billion rubles, and net losses - 4.7 billion rubles. A year earlier, the revenue of the owner of TNT, NTV and some other TV channels was measured at 95.5 billion rubles, and net profit of 2.22 billion rubles.

The loss in 2019 is associated with the creation of provisions for impairment of assets. In addition, the general trend in the TV advertising market in 2019 was reflected , as well as "the process of digital transformation of the Gazprom-Media holding, which involves outstripping investment in the development of digital services and technologies," added a representative of the holding, the press service of Gazprom-Media said.

Losses of Gazprom-Media in 2019 reached 4.7 billion rubles

Among the holding's TV channels, the most - 2.6 times, to 676 million rubles - the revenue from the Super channel increased, but this can be explained by the low base effect. According to RBC, this federal entertainment broadcaster was launched by Gazprom-Media in January 2018, but could not immediately gain access to households, which was reflected in its ratings and, accordingly, advertising fees. Excluding Super, Friday showed the largest revenue growth. The revenue of this channel under RAS increased by 13%, to 7.6 billion rubles.

The largest profit from core activities in 2019 was at the Pyatnitsa channel - almost 2 billion rubles. TNT had the largest net profit among 19 broadcasters - 2 billion rubles.

The operating loss of the Media Business segment, by which the bank means Gazprom-Media Holding and its subsidiaries , in 2019 amounted to 4.8 billion rubles against a profit of 1.2 billion rubles a year earlier, according to the statements. The holding's revenue over the past year increased by 3% to 98.1 billion rubles, according to the statements. "The main impact on operating and net financial results was the creation at the end of 2019 of provisions for impairment of assets that are carried out in accordance with IFRS. At the end of the year, excluding provisions for impairment, the company showed a net profit of 3.8 billion rubles.[3]

Creation of a joint venture in the field of big data and advertising together with Maxima Telecom

Gazprom Media Holding, a diversified media holding in Russia and Eastern Europe, and Maxima Telecom, the operator of the public Wi-Fi space MT FREE, announced on June 21, 2019 the creation of Kvant, a joint venture in the field of advertising technologies and big data. Read more here.

2018: Net profit of RUR 2.2 billion

The consolidated income of the Media Business segment [4]], in which Gazprom Media Holding is represented, in 2018 increased by 10.5% compared to 2017 and reached 95.5 billion rubles. Advertising continues to generate the main income, but revenue from content sales in the digital environment is growing.

At the end of 2018, the Media Business segment made an operating profit of 1.26 billion rubles. Gazprombank's Media Business segment ended 2018 with a net profit of 2.22 billion rubles (a year earlier - a net loss of 3.47 billion rubles). Net income is due to the growth of consolidated revenue. In addition, in 2018, the holding reduced financial costs associated with debt servicing and transferred a number of contracts to rubles. The main contribution to net profit was made by the Gazprom-Media television business.

Advertising revenues of the Media Business segment increased by 12% to 73.2 billion rubles.

Dmitry Chernyshenko, General Director of Gazprom-Media Holding JSC, noted that advertising revenues are still the core of the holding's revenue, but the company continues to develop new ways to monetize content. In particular, the geography of sales has been significantly expanded, Gazprom-Media television projects are presented on the world's largest streaming services. He also noted the steady growth of the TNT-Premier premium platform and access to the net profit of the holding's sports business.

The main share of non-advertising revenues of the Media Business segment falls on the sale of rights and distribution of media content. At the end of 2018, revenues from the sale of rights increased by 31.5% to 11.7 billion rubles. The growth is due to an increase in revenues from the distribution of thematic channels "Red Media," and sports channels "GPM Match," as well as from the film distribution "Central Partnership."

In addition, the growth in the sale of rights was influenced by the successful monetization of NTV projects in the digital environment both in Russia and abroad. In 2018, the new NTV series alone had more than 500 million views on YouTube and ivi.ru. Also, three NTV series were presented on the world's largest streaming services: "Walking in Agony" on Netflix, "Uppercut for Hitler" on Amazon Prime, and "Schubert" on Chinese Bilibili.

Also, the growth in the sale of rights was facilitated by the successful film distribution of the Gogol trilogy, which raised more than 1.3 billion rubles in cinemas.

Gazprom-Media is developing the distribution of its own content in the digital environment according to a paid model. In 2018, the holding launched the premium football TV channel Match Premier. The subscriber base of the TV channel in the second half of 2018 increased by 40%.

In August 2018, the TNT-PREMIER OTT platform started. Among the most popular premiere projects of the service are the series "House Arrest," "Call DiCaprio!," "Year of Culture" and "Dead Lake." The platform's content has collected more than 108 million views, 63% of which came from viewing premiere content. Today, the number of application installations has reached 3.6 million.

2017: Net loss of Gazprom-Media reduced by 8 times

The Gazprom-Media holding increased revenue to 86.4 billion rubles at the end of 2017, compared with 82.2 billion rubles a year earlier. At the same time, the net loss decreased 8 times - from 28.3 billion rubles to 3.4 billion rubles. The holding went to operating profit - it amounted to 1.3 billion rubles against 7.8 billion operating loss last year.

According to RNS, the operating result is associated with revenue growth, as well as the fact that the holding's operating expenses decreased by 5.5%, to 85 billion rubles. The net loss in the company was explained by non-cash write-offs - "in particular, the impairment of goodwill in television and film businesses and the creation of provisions for impairment of assets."

2016: Revenues up nearly 12%, loss tenfold

Consolidated revenues of the Gazprom-Media holding amounted to 82.2 billion rubles at the end of 2016, which is 11.7% higher than last year. OIBDA amounted to 6.9 billion rubles (an increase of 45%).

The growth driver was the launch of Match TV and TNT4 channels, film distribution and pay TV. The main chew is on the holding's entertainment TV, which includes TNT, TV-3, Friday!, TNT4 And 2x2.

Despite the growth in revenues, the company's loss amounted to 28.3 billion rubles, which is ten times more than last year's figure of 2.6 billion.

"The net loss is due to non-cash write-offs, in particular impairment of goodwill in the television and film businesses and provision for impairment of investments. The write-off is "paper" and does not affect the company's cash flow, "representatives of the holding told Sostav
.

Revenues from the sale of rights due to the releases of the Central Partnership film distribution amounted to 8.8 billion rubles - an increase of 40%. A total of 33 films were released, including Viking, Disgusting Eight and Crew. The box office of the distributor reached 8.1 billion rubles.

2016

Media holding Gazprom-Media fell under US sectoral sanctions

Media holding Gazprom-Media was included in the list of Russian companies against which the United States imposed sectoral sanctions, RNS reports with reference to the website of the US Treasury. In total, about 100 companies were on this list, several dozen of them were Gazprom structures. The sanctions list has expanded in connection with the Russian-Ukrainian conflict. A number of individuals and legal entities fell under the restrictions, where, in addition to Gazprom's "daughter," Mostotrest also turned out to be, which is building a bridge across the Kerch Strait. Meanwhile, the press service of Gazprom-Media urges the media not to stir up panic and notes that this does not threaten serious consequences for the company.

Bet on RuTube

In August 2016, it became known that Gazprom Media was revising plans to develop its video services, making the main bet on RuTube. The future of the online cinema is in Now.ru, Kommersant sources said. Another video service - Zoomby.ru, whose audience has fallen nine times in two years, is dissatisfied with its minority co-owner - VGTRK, demanding 53 million rubles. debt for its content.

Another online cinema Gazprom-Media, which specializes in film content, also has problems Now.ru. According to the interlocutor of Kommersant, aware of the holding's plans, the Now.ru may be closed. A source at Gazprom Media admits that "everything is approaching this," but emphasizes that the Now.ru "will continue to exist for now."

Now.ru was launched in 2011 at the initiative of the former general director of TNT Roman Petrenko. According to TNT reports, the volume of long-term loans managed by the service CJSC "Now" from the holding structures reached 1.491 billion rubles by the end of 2013. It also indicated that TNT was preparing for the impairment of these loans, including due to multi-year losses of the video service.

In 2015, Now was merged into RTV LLC, which manages entertainment channels Gazprom-Media; the financial performance of the service is not disclosed.

The largest online asset of Gazprom-Media is Rutube, the main bet is made on it, and the situation with the rest of the video services leaves much to be desired, a Kommersant source in one of the holding's partners states. So, in two years, Zoomby's indicators returned to the level of the first months of work, and the audience fell significantly, he says. At the same time, Rutube's audience also dropped sharply - from 6.19 million in June 2014 to 3.85 million in June 2016. In 2015, Gazprom-Media's share in the market of Russian online cinemas was 10% (Zoomby, Now.ru and RuTube revenue from professional video were taken into account), iKS-Consulting estimated. The entire market was estimated at 3.4 billion rubles.

The interlocutor of Kommersant in the holding confirms that the bet is placed on the "organically popular Rutube." He associates the growth of Zoomby's audience in previous years with the purchase of traffic, now, according to him, the holding has reduced Zoomby's operating costs, and its loss has also decreased significantly (in 2014 it amounted to 102 million rubles). As for the claim of the All-Russian State Television and Radio Broadcasting Company against Zoomby, the interlocutor of Kommersant continues, this debt "has been accumulating since 2012."

Gazprom Media has already tried to reorganize this line of business. So, in 2014, Rostelecom"" and Gazprom-Media wanted to create a joint company, which would include Zoomby, Now.ru and Rutube. In preparation for the deal, Rutube switched to an exclusive online screening of popular TNT content, including Comedy Club releases, sitcoms and TV shows, for several years, sources told Kommersant. But at the end of 2014, Gazprom Media changed its leadership: instead of Mikhail Lesin the holding, it headed, and the Dmitry Chernyshenko deal fell through at the finish stage. Gazprom-Media continued to look for development opportunities on the Internet and eventually merged Rutube with the largest distribution network for legal content in the Pladform runet, through which video is posted on various sites, including the social network "." Vkontakte Gazprom-Media has 33.3% in the total Ruform company, the rest is with Pladform shareholders Armen Gulinyan, Ivan Tavrin and Innova[5]

2015

Advertising revenue growth by 3%

At the end of 2015, Gazprom-Media Holding increased advertising revenue by 3% to 57.3 billion rubles, and the company's total revenue increased by 2% to 73.6 billion rubles. It turns out that advertising sales on the holding's resources provided the media holding with almost 78% of its revenue.

I must say that Gazprom-Media Holding showed an increase in advertising revenue against the background of a total fall in the domestic advertising market by 10%, to 307 billion rubles (according to AKAR). But here it is necessary to take into account that it was in 2015 that the processes of consolidation of media assets by the holding were completed, and it was the total amount of their income that could affect the final figure.

Internet assets

As of March 2015, the holding's Internet assets included:

  • 101.ru,
  • 2x2tv.ru,
  • 7days.ru,
  • Avtoradio.ru,
  • Centpart.ru,
  • City-fm.ru,
  • Comedyclub.ru,
  • Comedy-radio.ru,
  • Cp.spb.ru,
  • Deti.fm,
  • Dom2.ru,
  • Echomsk.ru,
  • Energyfm.ru,
  • Friday.ru,
  • Gazprom.ru,
  • Gpm-digital.com,
  • Itogi.ru,
  • Nomobile.ru,
  • Now.ru,
  • Ntv.ru,
  • Ntvplus.ru,
  • Panorama-tv.ru,
  • Pantv.ru,
  • Radioromantika.ru,
  • Relax-fm.ru,
  • Rutube.ru,
  • Seven-days.ru,
  • Tnt-online.ru,
  • Tnt-tv.biz,
  • Tribuna.ru,
  • Tv3.ru,
  • Veseloeradio.ru

2013

Largest shareholders

As of April 2013, the largest shareholders of Gazprom-Media Holding LLC Elion (60.002%, owned by Gazprombank) and Gazprombank (19.999%).

Purchase of Profmedia

In November 2013, it became known that Gazprom-Media agreed with Interros Vladimir Potanin to buy 100% of the Profmedia holding. Poster-Rambler, Cinema Park, as well as the minority stake in Profmedia in the Ivi service will not be included in the deal with Gazprom-Media. The parties refused to disclose the amount of the transaction.

"Nothing good, of course, is that the concentration of assets in one hand is increasing," Elizaveta Osetinskaya, editor-in-chief of the Russian edition of Forbes, told Reuters. "Seven TV channels in one hand and revenue of 70 billion rubles is some kind of Mediaset in fact."

Mediaset is Italy's largest commercial broadcasting corporation, controlled by Vladimir Putin's friend, former Prime Minister Berlusconi.

2012: Revenue growth of 11%

The revenue Gazprom of "-media" in 2012 increased by 11% to 52.3 billion rubles, the company said (data on IFRS). At the same time, the holding's advertising revenues increased by 14%, the message says (how much of Gazprom-Media's revenue is advertising is not disclosed). According to the Association of Communication Agencies (Russia AKAR), the country's advertising market in 2012 grew by 13% to 298 billion rubles. Net profit of Gazprom-Media increased by 36% and amounted to 7.7 billion rubles. Gazprom Media remains the largest private media company in the country by revenue#[6]

The holding for the first time reported how much it costs: its capitalization, as indicated in the message, is 200 billion rubles. ($6.44 billion at the Central Bank exchange rate on Friday). A representative of Gazprom-Media said that this is an assessment of a "large international consulting company," but declined to name it. The holding's reports are audited by PricewaterhouseCoopers, its representative could not be contacted on Friday. The value of the holding, according to its representative, has been estimated since 2007 and is increasing annually.

2011

TV channels account for 70% of revenue

The sale of advertising on TV channels brings Gazprom-Media most of the income. In 2011, TNT raised 12.2 billion rubles, NTV - 20.7 billion rubles, the entire holding - 46.9 billion rubles; it turns out that both channels accounted for 70% of Gazprom-Media's revenue.

Creation of Gazprom Media Digital and purchase of Comedy Club

On December 14, 2011, Gazprom-Media Holding announced the creation of a sales house that will sell online advertising. Since 2012, Gazprom Media Digital will sell advertising capabilities of the Runet video site pool. The implementation of video advertising capabilities on these sites was previously carried out by RuTube specialists, and independent site sales services.

In December 2011 Gazprom-Media Holding acquired 74.99% of the authorized capital of Comedy Club Production Holding (Cyprus) Ltd., gaining control over the group of entertainment content manufacturers Comedy Club Group. Then the parties refused to disclose the amount of the signed contract. Later it became known that the transaction amount amounted to 7.5 billion rubles. The details of the earlier transaction were disclosed by Gazprombank in the report on international financial reporting standards for 2011.

Meanwhile, the fair value of the transaction at the acquisition date amounted to 10.2 billion rubles. (about $350 million at the current exchange rate), of which almost 7.5 billion rubles. were paid immediately, according to the report of Gazprombank. The remaining amount of 2.7 billion rubles. former owners of CCP can receive within three years, depending on the rating indicators of the programs of the production center.

TNT General Director Roman Petrenko noted that the acquisition will increase the capitalization of TNT:

"First of all, Comedy Club Production has a very big profit, it's one of the most successful companies both in terms of money and in terms of the number of hours of product produced," he says. - Secondly, and this is very important, the revolution on television, which will happen in the coming years, will change a lot in the market. And all power in this revolution will go to content owners who can use it on a large number of different media platforms. "

2006: Gazprom transfers the holding under the control of Gazprombank

In 2006, during numerous internal asset exchanges, the Gazprom-Media media holding got out of direct control. " Gazprom The holding shares were transferred to the balance Gazprombank sheet even before the controlling stake in the bank itself went to Gazfond, i.e. it fell into the business empire Bank "Russia" and. Yuri Kovalchuk

When in July 2005 the shares of the Gazprom-Media group and TV channels NTV and TNT were transferred to Gazprombank (then it was still an ordinary internal transaction within the Gazprom group), Gazprom received only 166 million for these assets from Gazprombank. dollars

However, already in 2007, after Gazprom-Media, as part of Gazprombank's assets, migrated under the control of the bank, Russia the then Deputy Prime Minister Dmitry Medvedev announced the data of a new estimate of the value of Gazprom-Media's assets - $7.5 billion. It turns out that Gazprom gave these assets tenfold - or more than $7.3 billion - cheaper than real value.

Together with Gazprom-Media, other major media assets were concentrated in the hands of Rossiya Bank - REN TV and St. Petersburg - Channel Five TV companies, the most widely read newspaper in the country, Komsomolskaya Pravda, dozens of television and radio companies and newspapers. In 2005-2007. the media group won a competition for the right to broadcast in 41 regions of Russia, then received frequencies in 29 more regions. Gazprom's lost profit from losing control of Gazprom Media amounted to more than $7.3 billion[7]

2000: Control of NTV

In 2000, the channel NTV came under the control of "" Gazprom from Vladimir Gusinsky: the media mogul was forced to leave Russia after the channel extremely critically covered Putin's ascent to the Kremlin, overshadowed by the war in Chechnya and the death of the submarine. "Kursk

Among the potential contenders for the purchase of the channel was also Grigory Berezkin, but in the end, Gazprom-Media received control over the media. [8].

Despite criticism from investors about how much this combines with the main profile of Gazprom's activities, the state gas export monopolist did not break with the media business, keeping assets in politically reliable hands.

Notes