Your Wire of Payments (Runway)

Your Payment Guide (WFP) develops software in the field of payment technologies, processing systems, payment software for POS terminals, equipment management systems and support for cryptographic data protection.

As of August 2022, 49 people work in the WFP group, the bulk of which are developers.

Products

According to information for August 2022, the company offers products:

• for the banking sector - starting with systems for automating the management of acquiring processes and multi-tender payment software, ending with complex client solutions, integrations with cash systems and external software;
• for partners - systems of independent connection of customers to acquiring into banks, reporting management and analytics, service desk for engineers; an agency remuneration program is also provided;
• for customers - customer solutions that are specialized applications for different types of enterprises, taking into account business features (for example, an application for the HoReCa segment, automating work with orders and receiving tips).

History

2024: Adding a transaction routing service directly to the National Payment Card System

The developer and integrator in the field of payment solutions "Your Payment Guide" (part of Softline Group of Companies) has added a transaction routing service directly to the National Payment Card System (NSPK) in the portfolio of solutions for banks. The company received the status of TPP (Third Party Processor) and, thanks to this, can provide services for checking and processing bank card details and payments from it to banks that do not have their own processing center. Softline announced this on April 17, 2024.

Previously, Your Payment Explorer provided pre-processing services that were limited to organizing payment acceptance and routing to the bank's processing. Now, as TPP, the company has greatly expanded its powers. Any bank that does not have its own processing can contact it directly for processing.

We understand how difficult and expensive it is for a small bank to organize acquiring and processing center inhouse. Thanks to the new status of our company, banks will be able to use a similar service and technology as that of large market participants without spending colossal funds on the development and maintenance of their own processing. At the same time, we offer, together with the processing, to receive client solutions: cash desks 3v1, terminals, pin-pads, a client registration portal for the bank's front office. With our own network, our specialists can help migrate to the solution, "said Vadim Starchenkov, director of business development at Your Payment Guide.

The processing that the bank uses directly depends on the speed and stability of processing payment transactions. For modern processing, it is important to ensure the smooth execution of a large number of transactions, which means that it is a highly reliable system, ensuring availability at the level of 99.99%. In this regard, the procedure for obtaining processing status is quite long. The team of the vendor "Your payment conductor" needed to undergo technical testing, obtain the appropriate certificate, place the regulator equipment in its own data centers and as a result integrate with the NSPK.

The payment market is quite dynamic, we see the rapid development of new technologies and tools, among the most discussed are the digital ruble, bioequiring, and electronic certificates. Therefore, we offer banks a competitive complex product: not only the client part in the form of payment software and automation of the client's information bank, but also completely ready-made turnkey acquiring, which includes processing of the transaction to NSPK. The range of solutions includes products from embedded vending solutions to classic and smart terminals with an integrated restaurant tip system. The platform we developed, in which we have built all the necessary modules for the implementation of trading acquiring, will allow the bank not to worry about compliance with regulatory requirements and always be competitive in the market, responding to business needs, - said Alexander Shpet, commercial director, co-founder of the Your Payment Guide platform.

2022: Acquisition of controlling interest by Softline

Softline, a provider of IT solutions and services in the field of digital transformation and information security, announced to TAdviser on August 1, 2022 that it had signed an agreement to acquire a controlling stake in Your Payment Conductor LLC, which specializes in developing software and solutions in the field of cashless payments.

Softline acquires Your Payment Explorer

As a result of the merger with Softline, the WFP team will have access to dozens of new opportunities in the field of sales, marketing, data and analytics, as well as expand its presence in the Russian market and in new regions. In turn, for Softline, the deal will allow diversifying areas of activity, expanding the line of products and solutions, as well as creating new products in terms of acquiring and the payment industry as a whole based on the development of WFP.

According to Sergei Chernovolenko, global CEO of Softline, the merger will give the company the opportunity to offer banks and equipment suppliers comprehensive services that will not only increase sales, but also optimize those processes that were previously manual.

"We expect huge results from the transaction, since WFP has serious competencies in the field of cashless payments and software development. Now we have something to offer businesses from almost any area, "the top manager added.

"We are delighted to have found a partner who shares our aspirations for innovation. Together, we will be able to achieve much more: not only to develop non-cash payments within the framework of existing solutions in the market, but also to introduce new technologies, change traditional payment models, make the processes as technologically feasible as possible for acquiring and other banking service providers and other market participants: partners and trade and service enterprises-consumers of cash and payment products, "said Alexander Shpet, commercial director of WFP.

As noted by Kurysheva Yulia, vice president of e-commerce at Softline, the company's portfolio already includes the Softline Ecommerce platform, which operates according to the Merchant of Record scheme and allows you to accept payments, process orders, provide documents, etc. Thus, WFP services and developments have become a logical addition for Softline. Thanks to the deal, the company will be able to implement more complex complex projects, providing customers with both trading equipment and specialized software, and Your Payment Guide will be able to develop advanced products, Yulia Kurysheva concluded.

2011: Founding of the Company

The group "Your payment conductor" was founded in 2011 by experts from the field of financial technology and telecommunications.