Owners
GuideGo is a marketplace for author's excursions of Russian-language guides, which by the end of 2023 operates in 200 cities. The aggregator has more than 50 thousand users. Hyde Go LLC is registered in January 2020.
History
2023: Rostelecom bought 28% of GuideGo
On December 25, 2023, Rostelecom announced the purchase of 28% of GuideGo. The company did not disclose the financial and other parameters of the transaction.
By the end of December 2023, more than a thousand guides and 7.5 thousand excursion offers were registered on the GuideGo portal. The purchase of the service will help Rostelecom gain a foothold in the market of copyright Russian excursions, according to the telecommunications company.
The domestic tourism market is gaining momentum. Our country is unique and multifaceted, so there is a great need for various and interesting excursions, especially from the indigenous people of the region, - comments Sergey Anokhin, First Vice President and Financial Director of Rostelecom. - It is local experts who are able to make the holidays of travelers the most interesting and introduce to the sights. The Hyde Go product gives users a high-quality showcase of exciting travel and allows guides to competently promote their services. |
The founder of Hyde Go, Stepan Vinogradenko, in turn, called his companies the first in the market of author's excursions, which attracted investments from such a large strategic investor as Rostelecom. According to Vinogradenko, Rostelecom's resources will help GuideGo significantly increase sales in a few years and become a market leader.
Our cooperation will help develop the tourist business in the country and open new cities of Russia as excursion facilities for a wide, including foreign, audience, - added the founder of the startup.[1] |
Notes
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