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2023: Building a Company
In October 2023, the Samokat fast food delivery service created the Smart Factory company for the production of ready-made food. Vitaly Levin was appointed the general director of this LLC, who led the production of finished products of Magnit Kuban Culinary in 2006-2014.
The fact that Smart Retail (the management company of Samokata) established the Smart Factory was reported by Kommersant with reference to the Unified State Register of Legal Entities and SPARK-Interfax. From the first it follows that the activities of the company are the production of meat products, canned food, soups, sandwiches, fish processing, etc. Samokat itself refused informative comments at the request of the publication and only noted that the company is studying the effectiveness of new formats in demand among users.
By October 2023, in the category of ready-made food in the Scooter application, positions of third-party manufacturers are available, including under the service's own trademark. However, experts interviewed by the newspaper note that it is advisable for Samokat to develop its capacities, since the factory will increase the range, improve profitability and control over the quality of products. In September 2023, residents of St. Petersburg were massively poisoned by Greenbox cooking, bought through the Samokat delivery service. According to the latest data, the number of registered cases of acute intestinal infection after poisoning with Greenbox products reached 274 people. 137 of them got into hospitals, including three children. Salmonella was found in 58 cases.
Analyst Gazprombank Marat Ibragimov notes that its own food production should help Samokat increase customer loyalty by differentiating the range, as well as improve business profitability. In addition, the new project will make it possible to build logistics more efficiently, reducing the time from product release to buyer, he added.[1]
Notes
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